The document discusses advertising opportunities in The Finder's annual directory and magazine. It provides information on distributing over 16,000 copies of the annual directory to expat-focused locations in Singapore. Advertisers can purchase packages that include print ads and digital placements, as well as business listings. Special early bird rates are available when booking by certain deadlines. The Finder aims to help businesses effectively reach their target expatriate audience through the magazine, annual directory, and online platforms.

1. Sara Lyle Bow
Editor-in-chief
From its roots as a classified listing, The
Finder serves its expat readers best when
we make navigating Singapore
businesses, services, schools, doctors
and more as easy as possible. Our annual
Directory is something that people seek
out and save.
The Finder’s annual guide to the “Best
of Singapore’ - an essential guide for
expats showcasing the best of
Singapore products and services,
alongside insider advice on living well
in Singapore.
Get noticed by an affluent targeted audience
all through the year: either with the digital
version (free to download on our digital
newsstand), or the handy print version -
with over 16,000 copies distributed over 400
key locations in Singapore, at key
expat-targeted events and with strategic
partners such as expat relocation agencies
and serviced apartments. We help your
potential customers find your business with
The Finder Annual DIRECTORY.
Out in Jan 2019
ANNUAL DIRECTORY

2. ABOUT THE FINDER
Helping to position your brand is The Finder, Singapore’s longest running free monthly
magazine aimed at expatriates. With 24 years of readership trust and team experience, the
lifestyle publication sees 16,000 copies hitting 400 targeted locations bi-monthly, while 2,000
copies end up in the hands of subscribers and advertisers. In addition, about 8,000 digitally
savvy readers tap onto The Finder’s well-researched content via the digital edition from the
AppStore, GooglePlay or Magzter.
Earn S$10,000 or more
per month78%
Earn S$20,000 or more
per month47%
Of readers refer to
The Finder regularly
on what to do, where
to go and how to get
the product and
services
93%
Of readers visited
advertiser website
after viewing ad/
editorial
69%
EFFECTIVE REACH TO A TARGETED AUDIENCE
Reach out to a premium lifestyle audience, a lucrative target market:
• Connect with a hard-to-reach internationally minded lifestyle audience
• 71% Expats, 29% local
• A good mix of gender to help you promote your services: 70% female, 30% male

3. WHERE TO FIND IT
Monthly Page View: 2 million
Unique Visitors: 160,000
(monthly average)
Website
8,000 downloads/ mth
E-Magazine
15,000+ followers
Social Media
Get maximum engagement and awareness of your
business with a potential reach over 160,000
through a 360-degree campaign approach
Distributed in more than 400 targeted locations, readers can also download it via the
free SPH Magazines app.

4. Establish your brand as a market and thought-leader with maximum
exposure across print and online.
ANNUAL DIRECTORY 2019
ADVERTISING RATES
RATEENTITLEMENTSIZE
SPECIFICATIONS VALUE ADD RATE
$
$
$
$
$
Booking Deadline 15th November 2018

5. PACKAGE 1: Double Page Spread (DPS) Brand
Advertisement
+ Business Listing with Logo & Picture
Rate: $2,270
Package 2 : Full Page (FP) Brand
Advertisement
+ Business Listing with Logo
Rate: $1,250
DIRECTORY
ADVERTISING RATECARD
Booking Deadline 15th November 2018
+
Business Listing with Logo
& Picture
+

6. Business Listing
with Logo +
Picture
Rate: $600
Business
Listing with
Logo
Rate: $400
DIRECTORY
ADVERTISING RATECARD
Booking Deadline 15th November 2018
Package 3:
Half Page (HP) Brand Advertisement
+ Business Listing with Logo
Rate: $720

7. EARLY BIRD SPECIAL
Directory 2019:
Full page (Brand Ad)
+
Business listing with logo
+
Monthly issue:
Full page (Brand Ad)
in
Issue 296 – Live Well
(Out Jan ‘19)
SPECIAL BUNDLED PACKAGE: $1,750
TOTAL: $4,000 TOTAL SAVINGS: $2,250
Includes:
• One Full page brand ad in Magazine (Issue 296)
• One Full page brand ad in Directory 2019
• One business listing with logo in Directory 2019
• All of the above will be available on the Digital Newsstand for free downloads
through the year
Top Up
$300
For Website Online
Business Listing
(12 months)
Savings: $650
Booking Deadline 12th October 2018
TOP UP $500
To convert Full page brand ad to
Full page advertorial

8. WEBSITE BUSINESS LISTING
Online
Business Listing
(12 months)
$950
Booking Deadline 15th November 2018