The document provides an overview of Openbravo's ERP solution for wholesale distribution. It describes the key pressures and challenges faced by wholesale distributors, including balancing supplier and customer demands while meeting revenue goals. It then outlines Openbravo's capabilities in planning, procurement, order fulfillment, supply chain management and other areas to help distributors address these challenges and maximize efficiency. Finally, it shares a customer story of a growing distributor that deployed Openbravo globally on Amazon Web Services.

1. Openbravo solution for Wholesale Distribution
September 2011

2. Introduction
The Wholesale Distributor in the Supply Chain
upstream…
Wholesale downstream…
Supplier Distributor
Customer
The wholesale distributor is at all times forced to address the pressures and
demands of both suppliers and customers.
The wholesale distributor has to accommodate these competing pressures
whilst also trying to meet its own revenue expectations.
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3. Introduction
A simple SWOT analysis…
S W
TRENGTHS EAKNESSES
• Business knowledge and • Operative costs
experience • Low use of technology
• Privileged position in the (applications, web)
supply chain • Low marketing investments
• Need of professionalization
and training
• Big distribution chains
O T
PPORTUNITIES HREATS
• Value-added services • New competitors (suppliers,
• Collaboration 3PLs)
• Access to new markets • Demand unpredictability
• New management models • Shrinking margins
• Cost pressures
• Regulatory pressures
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4. Introduction
Strategy and Business Challenges
 Lowering working capital
By  Improve customer service
strengthening
their position
with suppliers  Increase transparency and
accountability
 Reduce operating costs and
By increase efficiency
By creating a
maximizing
relationship
the efficiency
with
of internal
customers  Increase revenue
processes
 Continous innovation
 Business process flexibility
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5. Introduction
Requirements for Business Management Technology
 Ability to support industry-specific business requirements
 Aligned with the existing business challenges
 Flexibility
 Easy to adapt and customize to meet changing needs (products, services,
markets…)
 Ease-of-Use
 Highly productive and user oriented, with low training requirements
 Extensibility
 Easy to scale functionally and technically and to integrate with other
applications
 Sustained ROI
 Efficient, cost-effective implementation and operation
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6. Openbravo Solution for Wholesale Distribution
Key Concepts
Openbravo’s solution for Wholesale Distribution provides:
 Affordable and comprehensive integrated business functionality to help on
gaining visibility across the complete business and streamline all core business
processes, from sales, procurement, planning, financial management and
business analytics, enabling operational excellence, profitable growth and new
collaboration scenarios with customers and suppliers
 A flexible and scalable foundation for all business processes, built on the
powerful Openbravo 3 technology platform
 An ERP solution with an unlimited extension and interoperability capabilities,
thanks to its modularity concept and its native web services layer
 A full web intuitive interface to improve employee productivity and adoption
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7. Openbravo for Wholesale Distribution
Solution Brief
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8. Openbravo for Wholesale Distribution
Solution Brief . User Interface
Full web application
Web Browsers: Chrome, Firefox, Internet Explorer, Safari
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9. Openbravo for Wholesale Distribution
Solution Brief . User Interface
Recent views
Query widgets
Recent
documents
Widgets admin
Video content
Business Services
embedding (Social
Networks, Feeds/RSS)
Openbravo Workspace
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10. Openbravo for Wholesale Distribution
Solution Brief . User Interface
Top Navigation
Main (1st level) tabs
Toolbar
Message area
StatusView
Form bar
Header form Expand, Close, Navigate
Mandatory Fields Navigable Fields
Sections
Child (2nd level) tabs
ColumnView
Grid filters
Child grid
Grandchild (3rd level)
tabs
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11. Openbravo for Wholesale Distribution
Solution Brief . User Interface
Layout personalization
button
User level
personalizable layout
Full personalizable layout at user level
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12. Openbravo for Wholesale Distribution
Solution Brief . Business Scenarios
Suppliers Planning Procurement Logistics Sales Customers
Planning Procure-to-Pay
Order-to-Cash
Supply Chain Execution
Enterprise Management
 Planning involves sales, service, demand and supply planning to improve service levels and
reduce capital investments.
 Procure-to-pay management addresses strategic as well as operational relationships with
suppliers, including strategic sourcing, purchasing, supplier collaboration, supplier agreement
monitoring, and cost recovery. Unlimited
Interoperability Modularity
Extensibility
 Order-to-cash management covers customer relationships, order processing, collaboration
with customers to manage inventory, and management of billing and collection activities.
 Supply chain execution includes warehouse and inventory management.
 Enterprise management includes cross-company corporate support processes like Financial
Management, Human Resources Management and others.
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13. Openbravo for Wholesale Distribution
Solution Brief . Business Scenarios
Purchasing Plan
Key features
 Purchase planning, keeping in mind minimum stock levels, goods receipts
Planning
dates, and pending requests
 Minimum stock per product (warehouse or bin level)
 Orders Awaiting Delivery report
 Shipments Awaiting Invoice report
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14. Openbravo for Wholesale Distribution
Solution Brief . Business Scenarios
Business Flows
PurchaseB2B Management
Vendor Managed Inventory
Requisitions Parameters
Vendor PortalOrder
Suppliers Management
B2B Order Setup
Purchase Publishing
Requisition to Order
Quotation to Order
Order to Receipt
Supplier Invoice to Payment  Invoice verification
Procure-to-Pay
Supplier Return to Debit  Payment execution
Supplier Return to Replacement  Cross company purchase order
processing
Replenishment Information
Key features  Quotation procurement
 Internal procurement
 Suppliers management o Stock transfers
 Purchase price lists management  E-Commerce
Grant access to portal
o Orders control
 Purchase discounts
o Invoice control
 Requisitions management
o Vendor Managed Inventory (VMI)
 Purchase orders processing
 Goods receiving
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15. Openbravo for Wholesale Distribution
Solution Brief . Business Scenarios
Alerts management
Key features
 Warehouses and storage bins
 Stock products in multiple units
Supply Chain Execution
 Personalized product attributes in the warehouse (color, size, quality
description, etc.).
 Lot and serial numbers
 Management of bundles in warehouses
 Restocking control
 Traceability configurable by product
 Physical inventory. Inventory planning. Continuous inventory
 Integrated with Openbravo POS Retail Module
 Warehouse Transactions Management
 Inventory Costing (standard, average, FIFO)
 Supply Chain visibility and control (Alerts)
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16. Openbravo for Wholesale Distribution
Solution Brief . Business Scenarios
Business Flows  Mass shipments creation
Customersconfiguration
Mass Consignment
Dunning Discounts
Volume by Mail
Send Management
Shipments Creation
Price Lists
Sales Order
Offers  Mass invoicing
Quotation to Order  Debit /Credit demo processing
Order to Shipment  Prepayments
Customer Invoice to Cash  Period end closing operations
Customer Return to Credit (Intrastat…)
Customer Return to Replacement  Credit management
Order to Cash
 Cross company sales order
processing
Key features
 Consignment
o Fill-up
 Customers management
o Issue
 Sales price lists management
o Returns
 Customer discounts
o Pick-up
 Quotations management
 Kitting (BOM)
 Sales orders management
 Commissions
 Clone orders
 Integrated with Openbravo POS
 Shipments management
Retail module
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17. Openbravo for Wholesale Distribution
Solution Brief . Business Scenarios
Business Flows o Mass payments
Payment Report -- Filteringto
Payment Budget Results
Payment method
Report
Assets
Period End Close Financial o Automated reconciliation
Report o Payment report
Bank Statement to Bank  Assets management:
Reconciliation o Purchase
Enterprise Managemet
Collections o Asset card creation
Asset Acquisition to Dispose o Asset depreciation plan execution
and posting
Budget to Analysis
o Disposal
o Hierarchical tree
Key features
o To do list
 Accounting o Appreciation, depreciation
 Balance and P&L  Budget management
 Accounts Payables/ Receivables:  Structure creation an initial import
o Payment methods  Follow-up
o Matching algorithms  Export/Import
o Bank file formats  VAT management
o Payment plan
 Human Capital Management
o Payment execution common
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18. Openbravo for Wholesale Distribution
Solution Brief . Data Analysis
Reporting
 Out-of-the-box reports:
 Stock report
 Stock valuation report
 Payment report
 Traceability report
 Pareto report
 G/L, Trial Balance
 Assets reports...
 Dimensional reports
 Export to HTML, Excel
 Jasper Report integration
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19. Openbravo for Wholesale Distribution
Solution Brief . Data Analysis
Advanced Grid Functionality
 Inplicit filters  Freezing Columns
 Column filtering and ordering  Formula and Summary
 Columns visibility Columns
 Columns order and width  Export data
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20. Openbravo for Wholesale Distribution
Solution Brief . Reporting
 Widgets
 Role based
 URL, HTML, Query
 Workspace or Forms embedded
 Zoho integration
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21. Openbravo for Wholesale Distribution
Deployment options
Single or multiple server architecture
On Premise Hosted In the Cloud
Leverage your Leverage a third Leverage a public
existing data center party data center cloud service like
Amazon EC2
Maximum control on Best in class system Manage your business,
management not your servers
- Your hardware
- Your network Dedicated servers Fastest deployment
- Your management option
Preserve relationship
with existing hosting Lowest initial cost – Pay
providers as you go model
Flexible scaling
Easy to maintain and Professionally Supported (Openbravo 3 Professional Edition)
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22. Openbravo for Wholesale Distribution
Deployment options
Administration options of Openbravo 3
Admin console Installed modules
 Administration Console (appliance)
 Passwords Admin
 Network settings
 Back Up and Restore Settings
 Module Management
 Installed modules
 Scan for updates
 Install/Uninstall modules
 Installation history
Installation history
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23. Openbravo for Wholesale Distribution
Customer Stories
“We are a fast-growing multi-national that specializes in the production and
global distribution of packaging materials for the agricultural and horticultural
markets. With a factory in China and distribution sites in The Netherlands
and Hong Kong, EmceePack needed a global, 100% web based solution to
plan production, efficiently manage our supply chain, and track our
shipments around the globe, available in Dutch, English and Chinese.
With help from ClearDrop BV in The Netherlands, we deployed Openbravo’s
ERP on the Amazon Cloud, along with several optional modules such
as Intercompany Documents—which easily automates the transfer of goods
among our various companies. Openbravo’s open architecture also allowed
us to cost-effectively create a competitive advantage with a custom product
configuration module that supports our full product range and quotation
process.”
- Peter Schalke, owner of EmceePack,
.
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24. Openbravo for Wholesale Distribution
Benefits
CAPABILITY BENEFIT
User interface • Highly productive
• Easy to learn, ensuring a rapid adoption
Planning • Collaborate with business partners to plan for categories of products
• Plan future purchasing needs based on different inputs
Procure-to-Pay • Maximize cash flow by standardizing and automating AP processes.
• Share inventory and usage information with suppliers through secure role-based browser access, and easy web services integration.
• Control employee purchases through centralized web-based requisition management.
Order-to-Cash • Robust customer order processing and delivery execution with with rapid order entry for similar repeating customer orders, and direct
access to information related to selected customer, invoice or order.
• Reduce inventory and distribution costs, while maintaining high service levels
Supply chain • Global real time inventory visibility, with full multi-company/warehouse/location/bin capabilities across product lines, multi-
execution dimensional shipment reporting, and support for vehicles and delivery routes.
• Extended supply chain visibility with secure, real time data sharing (via standard web services), and embedded alert management
system to notify trading partners of critical inventory or shipment conditions.
• Extensive inventory and cost control feature set, including unlimited product attributes, quantity on hand by attribute, cycle count,
catch weight, and cost by organization
Enterprise • Easy financial management with fully integrated accounting to optimize cash management, reduce the financial period close, improve
management compliance and transparency, and streamline warehouse operations.
• Manage human capital information and other cross company processes
• Multi-tenant, multi-currency and multi-language support, as well as the unique ability to install multiple localization packs that are
configurable by individual organization
Data analysis • Improved decision making
Maintenance • Openbravo Professional Edition
• Click-through installation of Openbravo Exchange solutions and modules, such as Intercompany Documents,eCommerce
integration, Warehouse Transactions Management and Advanced Asset Management.
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25. Openbravo for Wholesale Distribution
Why to choose Openbravo solution for Wholesale Distribution?
 Wholesale Distribution industry experience and solution capabilities
 Strategic sector, ensuring a long-term viability and continuing product
improvement plan
 Focus on Customer value and satisfaction
 Rapid implementation. Quick up and running
 Cost effective solution, ensuring a sustainable ROI
 Openbravo 3, an open and flexible technology platform
 Openbravo 3 Professional Edition
 Openbravo Partner Ecosystem
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26. Openbravo for Wholesale Distribution
Q&A
Questions ?
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27. Thank you very much for your attention.
For additional information, please visit our website Distribution section:
http://www.openbravo.com/product/erp/industry-spotlight/distribution/
Contact information : http://www.openbravo.com/about-us/contact-us/
Xavier Places Cano
Consulting Director
xavier.places@openbravo.com
Twitter and Skype : xplacesc
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