This document discusses using design thinking to design the "70" component of the 70:20:10 model for instructional design. It begins by explaining what design thinking is and how it relates to the ADDIE model. It then discusses understanding learners, contexts and problems through techniques like empathy mapping and creating learner personas. The document outlines an ideation process and prototyping low and high fidelity prototypes. It provides an example of Rebecca using design thinking to develop an onboarding program incorporating the 70:20:10 model.

1. This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

2. We will discuss …
• what is design thinking
• how design thinking relates to ADDIE and other
instructional design models
• using design thinking to design the “70” in the
70:20:10 model

3. The problem with 70:20:10

4. It’s hard to translate into actions

5. The 70 doesn’t just happen

6. How do you teach creativity?

7. You don’t teach it

8. Design an environment to
foster its growth

9. Process

10. ADDIE
Designing a course

11. ADDIE
Designing a course
Yes, it’s a design process

12. We need a process that takes in the
design of the whole

13. Design thinking

14. Process Mindset
Design thinking is

15. Process Mindset
Source not known

16. Gives L&D a holistic way of thinking

17. Meet Rebecca

18. She learns from failure
She embraces
ambiguity
Empathic She is optimistic
She works in an
Iterative way
She makes things
She is confident in her
creative skills
Based on IDEO
designkit.org

19. Understand Ideation Prototype Test
Design process

20. Understand Ideation Prototype Test
Design process
Empathy

21. Rebecca needs
to develop an
on boarding program
for new assessors
Her organisation is
starting to use
70:20:10 model

22. Understanding

23. Understanding
Learners
Business
problem
Context

25. Empathy mapping

26. Design principles
Looking for times
when coaches could
share knowledge and
practises

27. Learner personas
She gives them
names and attaches
images to them
She turns them into
posters that go up
on the walls of the
office

28. Ideation
Bring together a group people
to co-design
She is respectful that it is a
redesign process
Looks for inspiration outside
of learning
She tries to make it visual and
sometimes the process almost
feels like prototyping

29. Prototype

30. I know how prototype an online
module, but how do I prototype a
70:20:10 model?

31. Low fidelity
High fidelity

32. Low fidelity
High fidelity
Pilots
Role plays

33. Project
Small amount of
funding and
time
Manager
support for the
project
Community of
Practice
Mentoring

36. Test

37. Please stay in contact and keep the
conversation going
Thank you for your participation!
Robin Petterd
Learning Consultant
M: +61 419 101 928
E: robin@sproutlabs.com.au
T: @sproutlabs_au