Please refer to pages 76 78 in the book and complete the case st

1. Please refer to pages 76 - 78 in the book and complete the case
study on Domino's Pizza. There are two questions at the end of
the case study. Please write up a thorough answer to each of
those questions in a word document and upload it to Canvas.
Please be sure to proof read your answer for completeness and
correct grammar. 12 point font is appreciated.
https://drive.google.com/file/d/1kvypTrcI7kdGaCIwKsHeRPSc4
ROp3USh/view
Case Tips
Bally Total Fitness
Just did:
External and internal analysis
Stick to case facts & time periods•Cite case facts with “(Case)”
or page number if available.
Bally Total Fitness Question
Recommend an action that Bally Total Fitness should take to
address their two biggest external threats. You may find it
useful to describe Bally's strategy.
Economic Climate
Technical Change
Legal/Political Conditions
Demographic Trends
Cultural Trends

2. Specific International Events
Focal Firm
Things to Chew Over
Why is Bally Total Fitness successful? How would you describe
their strategy?
Classify “threats” from the case into different concept buckets
E.g. rivalry, substitute products, suppliers, cultural trends,
demographic trends
As you read assess all the threats, and then select the two most
significant
Ok to show why some potentially relevant threats aren’t that
big.
See discussion of implications of external concepts to connect
threats to your recommendation.
Still stuck? A structure to start you off.
Paragraph 1
State your recommended action & biggest threats.
Briefly describe Bally’s strategy (based on facts from the case):
what is their theory of gaining/sustaining advantage?
Paragraph 2
Threat #1
Describe use the facts of the case and concepts to argue that this
threat is important.
Describe how the threat contradicts Bally’s strategy? (which
would then make them less likely to gain and sustain a
competitive advantage)
Explain how your recommendation would help.

3. Paragraph 3
Threat #2
For Bally Total Fitness
Question: Recommend an action that Bally Total Fitness should
take to address their two biggest external threats. You may find
it useful to describe Bally's strategy.
Case Evaluation
Criteria
Ratings
Pts
This criterion is linked to a Learning OutcomeMain Idea
3 pts
Exceptional
Main idea/ recommendation clearly stated
2 pts
Average
Appears to have a main idea/ recommendation, but it is not
clearly stated.
1 pts
Needs Improvement
Has no main idea/recommendation or it takes some sort of work
to find it.
3 pts
This criterion is linked to a Learning OutcomeConcepts
6 pts
Exceptional
Applied systematically, and developed fully.
4 pts
Average

4. Applied, but application needs more development or application
could be more systematic.
2 pts
Needs Improvement
No, barely, or incorrectly applied concepts, or does not address
question.
6 pts
This criterion is linked to a Learning OutcomeEvidence
6 pts
Exceptional
Facts, exhibits, or appendices are clearly linked to applied
concepts and clearly support the main idea.
4 pts
Average
Facts, exhibits, or appendicies relate to concepts or main idea.
2 pts
Needs Improvement
Little or no evidence is used to support concepts and main idea
or evidence used does not support idea.
6 pts
Total Points: 15