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Kw2 d hs_conf_2010- es edits
- 2. Regional Program Goal: Customized message standard across North Central Texas Grant funded, transitioning to self-funded
- 6. Program Creation Created the program concept, name Identified components: Think. Prepare. Act. Defined content areas Engaged jurisdictions
- 15. Cinema Ad Here
- 26. Contact Kwa heri Heard, M.A. Emergency Management Specialist City of Dallas [email_address] 214-670-4316
Notes de l'éditeur
- Description: KnoWhat2Do is a committee of public safety and emergency management officials from the 16 North Central Texas counties, which includes Dallas, Tarrant, Collin and Denton, working together to disseminate public safety and preparedness tips and messages to the entire North Central Texas region through a series of public events, an education booklet and video and through the KnoWhat2Do website, www.KnoWhat2Do.com . Mission: The mission of KnoWhat2Do is to educate every citizen of the region on the steps they can take to be prepared for disaster and emergencies, and to act on that information by building their personal disaster kits, discussing, planning and practicing drills and scenarios with their families and keeping current on the news provided through the KnoWhat2Do website. History: KnoWhat2Do was created in 2006 under a grant by the US Department of Homeland Security to Partners: All government agencies in the 16 county North Central Texas region are connected to KnoWhat2Do, invited to utilize its resources and use the campaign to promote its own community preparedness messages and events. Committee: The campaign is administered through the North Central Texas Regional Public Health Education subcommittee. The Department of Homeland Security Dallas / Arlington/ Fort Worth Urban Area Security Initiatives and the State Homeland Security Program grant fund the campaign. Opportunities to get involved: KnoWhat2Do utilitzes Citizens Corps, the Red Cross, other volunteer entities.
- Created for and specific to this 16 county region Messages more personal, directions more specific than existing readiness programs
- Identified components think: Know your hazards, describes 6 main areas of LOCAL threat citizens must familiarize themselves with Ex: DFW added to top 10 terror targets
- Prepare: Outlines tools for citizens to use, offers resources for these tools
- Crisis or the threat inspires the need to be involved, alleviates feelings of helplessness or being overwhelmed in an emergency. Local resources for citizen training and action.
- Started with nothing- Created the program concept, name Identified components: Think. Prepare. Act. Defined content areas Engaged jurisdictions Branding/Logo Preparedness Guidebook Preparedness DV D (English/Spanish) Website (English/Spanish) Monthly Press Releases Promotional Items Playing Cards Perpetual Calendars
- Presenter Notes: Know What To Do, Think Prepare Act (either one you put in, you get the same site) Landing pages: Dallas County, Tarrant County, Collin County, Denton County
- Spanish resources key to our population. PrepareFair sponsor State Farm was specifically interested in Spanish language materials.
- Discuss successes of DVD, examples of distribution, download from site, no copyright restrictions
- Putting the fun in preparedness- exposure to messages
- Make it a household name Unique, highly specific targeted ads
- Introducing the tools, simplicity of what’s required makes task less overwhelming
- Kids component introduced January 2010. Used children at press conference to demo games in real time Children bring messages to adults
- KnoWhat2Do Commericial
- Youth Program Mascot Development For the Teacher Website Presentations/Displays 16 Sets of Materials 8’ Displays Table-top Displays Banner Stands Table Cloth Templated presentation Youth Program Mascot Development For the Teacher Website Presentations/Displays 16 Sets of Materials 8’ Displays Table-top Displays Banner Stands Table Cloth Templated presentation Youth Program Mascot Development For the Teacher Website Presentations/Displays 16 Sets of Materials 8’ Displays Table-top Displays Banner Stands Table Cloth Templated presentation Youth Program Mascot Development For the Teacher Website Presentations/Displays 16 Sets of Materials 8’ Displays Table-top Displays Banner Stands Table Cloth Templated presentation Youth Program Mascot Development For the Teacher Website Presentations/Displays 16 Sets of Materials 8’ Displays Table-top Displays Banner Stands Table Cloth Templated presentation
- Activites for kids, incorporate same information into child friendly language/activity
- Goal to put a plan in every pocket
- Discuss uses of display materials and décor, guides, spanish again
- PrepareFair- First year of event, big success Held on 10-year anni of tornado Drew many first time samplers Family friendly atmosphere- live music, children’s games, flu shots
- PrepareFair Heavy media coverage both leading up to event and of event
- January press conference- media victory despite police officer death, incorporated local kids, celebrity spokesperson, rollout to region on six fronts
- KW2D takes advantage of social media, creates opportunities to share program where there are none
- Presenter Notes: Utilities can be damaged by disasters so it is important to show each family member how and when to turn off the utilities (water, gas, and electricity) at the main switches. Get training from the fire department for each family member on how to use the fire extinguisher (ABC type), and show them where it's kept. As we mentioned previously most homeowner’s insurance policies do not cover flooding. That is why it is important to review your insurance policy to ensure you have adequate coverage. Communications Plan Your family and friends may not be together when disaster strikes. That’s why it’s important that you find out what kinds of disasters, both natural and man-made, are most likely to occur in your area and make a plan to help you stay in touch, stay safe and reunite after the event. It may be easier to make a long-distance phone call than to call across town, so an out-of-town contact may be in a better position to communicate among separated family members. Be sure every member of your family knows the phone number and has coins or a prepaid phone card to call the emergency contact. You may have trouble getting through, or the telephone system may be down altogether, so be patient. Community Disaster Plans Ask about the emergency plans and procedures that exist in places that you and your family spend time such as places of employment, schools and childcare centers. Practice and maintain your plan. Quiz your kids every six months or so. Conduct fire and emergency evacuations. Replace stored water and stored food every six months. Test and recharge your fire extinguishers according to manufacturer's instructions. Test your smoke detectors monthly and change the batteries at least once a year.
- Have this up when asking questions
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