Create a presence, build your brand online and offline, and wear your passion with pride. Find the people that are similar to you and make them a part of your club while still finding a way to be genuine and prominent in your chosen industry. Each one of us has a unique thumbprint, but with 7 billion people in the world today, how do you stand out? In this presentation, I shared my experience in building my own brand and the different ways she did to make herself be recognized in the social media industry internationally.

1. PRE-WORKSHOP ACTIVITY
1) Grab a pen and a post-it note
2) Draw an imaginary animal you wish existed
3) Feel free to discuss with your friends

2. HAS ANYONE EVER TOLD YOU...
YOU'RE ONE IN
A MILLION?

3. YOUof
The fact is there are...

4. STEPHANIE WIRIAHARDJA
@stephawie stephawie
www.thedandeliontheory.com
#7MilOfMeHashtag for the night:

5. Blend in
to
SURVIVE
@stephawie 7MilOfMe#

6. IAT 100
IAT 206
IAT 222
IAT 265
IAT 312
IAT 313
IAT 333
IAT 334
IAT 336
IAT 338
IAT 412
CAPSTONE
IAT 313
IAT 333
The ratio of
DESIGNERS
PROGRAMMERSV.S.

7. Be a Hot Commodity
Your brand is what people say about
you when you’re not in the room.
- Jeff Bezos, Founder of Amazon -
“ ”
@stephawie 7MilOfMe#

8. 1) Write 3 traits you want people
to remember about you.
@stephawie 7MilOfMe#

9. 1) Write 3 traits you want people
to remember about you.
2) Walk around and write 1 trait you
noticed from other people in this room.
Stick it to their back.
@stephawie 7MilOfMe#

10. 1) Write 3 traits you want people
to remember about you.
2) Walk around and write 1 trait you
noticed from other people in this room.
Stick it to their back.
3) Keep both post-its and reflect on
them tonight.
@stephawie 7MilOfMe#

11. JobPostings InternMatch
Networking in Van CMS Wire MobileChat
TrendHunterBeing Remarkable E-Book
Create your own
STORY

12. 1 Claim your territory
@stephawie 7MilOfMe#

13. 2 Build it. Cultivate it. Be awesome on it.
@stephawie 7MilOfMe#

14. 3 Find your niche. Find your audience.
@stephawie 7MilOfMe#

15. 4 Make people be a part of your story. Invite them to your world.
@stephawie 7MilOfMe#

16. 5 Talk the talk. Walk the walk.
• Contact them on the medium
they are most active on
• Tweet when they are
• Do your homework:
• Find similarities to break ice
• Schedule a pre-event tweet
• Thank them after with a
short summary of what you
talked about
• Follow up
@stephawie 7MilOfMe#

17. 6 Stay humble
@stephawie 7MilOfMe#

18. 7 Wear your brand with pride
Life is a journey to be experienced,
not a problem to be solved.
- Winnie the Pooh -
“ ”
@stephawie 7MilOfMe#

19. Thank
YOUNow it’s my turn to hear your story!

20. The Dandelion Theory
Written by: Kennett Kwok