These are the slides for my presentation on multimedia storytelling for the American Copy Editors Society. In a later version, I will add links to the examples I use to illustrate the points.
1. Multimedia storytelling
Steve Buttry, Gazette Communications
American Copy Editors Society
May 1, 2009
steve.buttry@gazcomm.com
@stevebuttry on Twitter
2. Slides
This presentation (and others on
ethics, Twitter, liveblogging):
slideshare.net/stevebuttry
More training materials on my blog:
stevebuttry.wordpress.com
Or at notrain-nogain.org
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11. What tools, techniques and
elements would you use
to tell this story (or any
disaster in your
community)?
12. What tools, techniques and
elements would you use
to tell a story your staff is
working on?
13. Start using these storytelling tools
• Interactive databases
• Interactive maps
• Breaking news alerts
• Liveblogging
• Video, including webcams
• Slideshows, photo galleries
• Flash multimedia stories
• Crowdsourcing, user contributions
• Social networks (Flickr, Twitter, Facebook …)
14. Questions to ask about a story
• Should you file immediately for digital
audiences?
• What are the multimedia elements of your
story?
• How can you make the story interactive?
• What links will provide greater depth?
• Should you tell this story in an alternate form?
15. Digital stories are visual
• Use photos and photo galleries
• Use audio slideshows
• Use video
• Use Flash multimedia stories
16. Digital news is immediate
• Liveblog as the story happens
• Report live with webcasts and webcams
• Report immediately with Twitter
• Update developments
• Text alerts
17. Digital stories are personal
• Use interactive maps
• Use interactive databases
• Ask users to tell their stories
• Use social networks
38. Use a variety of video
• Quick news video
• Polished feature video
• Video in a story
39. Use a variety of video
• Quick news video
• Polished feature video
• Video in a story
• Webcams
• Live webcast
• Studio or newsroom webcast
• Acquired videos (security or home video)
40. Use a variety of video
• Quick news video
• Polished feature video
• Video in a story
• Webcams
• Live webcast
• Studio or newsroom webcast
• Acquired videos (security or home video)
• User-submitted video
• Link to video from other sources
41. Digital stories are visual
• Use photos and photo galleries
• Use audio slideshows
• Use video
• Use Flash multimedia stories
42. Digital news is immediate
• Liveblog as the story happens
• Report live with webcasts and webcams
• Report immediately with Twitter
• Update developments
• Text alerts
46. Digital stories are personal
• Use interactive maps
• Use interactive databases
47. Digital stories are personal
• Use interactive maps
• Use interactive databases
• Ask users to tell their stories
48. Ways to involve audience
• Involve participants in your reporting.
• Involve participants in telling the story.
• Help participants to personalize the story.
• Engage participants in the continuation of the
story.
49. Digital stories are personal
• Use interactive databases
• Use interactive maps
• Ask users to tell their stories
• Use social networks
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54. Digital stories are personal
• Use interactive databases
• Use interactive maps
• Ask users to tell their stories
• Use social networks
• Move beyond linear story form controlled by
the writer
55. For more on Gazette innovation
• Blueprint for Complete Community
Connection at
stevebuttry.wordpress.com
• Twitter, liveblogging tips also on blog
• API ethics seminar: Upholding &
Updating Ethical Standards; subsidized
seminars for newsrooms, press
associations, journalism orgs