1. A Guide To Digital
Marketing Campaign
Metrics 2013
@stevejlock
2. About Me
=> Head of Search @ GPMD
=> UK Co-Chair @ SEMPO
=> Most people know me from Analytics SEO
=> Worked with hundreds of digital agencies, start
ups and major brands on thousands of online campaigns
=> I've been lucky enough to speak at lots of search
marketing conferences and write for net Magazine
@stevejlock
32. Resources
=> Everything Avinash has ever written
=> @paulnrogers Digital Marketing Resources
=> Danny Dover SEO Secrets
=> SEOmoz Algorithm Update History
=> Paddy Moogan Link Building Book
=> Distilled Excel / ImportXML for SEO
@stevejlock