http://www.strayblogger.com/how-to-write-amazon-product-reviews/
This presentation will show you how to write Amazon product reviews that convert readers into buyers by providing the right information.
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How to Write Amazon Product Reviews
1. How to Write Effective
Review Articles
for an Amazon Affiliate
Site
Strayblogger.com | Effective Amazon Review Articles
2. For more internet marketing tutorials and articles,
visit my site at:
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Strayblogger.com | Effective Amazon Review Articles
3. The Why...
If you’re gonna go to the trouble of
creating an Amazon affiliate site, you
should take the time to create
valuable and informative articles that
convert
Strayblogger.com | Effective Amazon Review Articles
4. What’s a conversion?
For an Amazon affiliate site, the main
goal is to get your visitors to click
through to Amazon.com...
If they don’t go to Amazon’s site,
they can’t possibly buy anything
Strayblogger.com | Effective Amazon Review Articles
5. But...
Getting clicks is the easy part...
You need to provide enough
information so that the reader is
ready to buy once they click
Strayblogger.com | Effective Amazon Review Articles
6. The 4 Key Elements to an Effective
Product Review
Strayblogger.com | Effective Amazon Review Articles
7. The 4 Key Elements to an Effective
Product Review
The Title
Your title has to get attention
and draw the reader in.
Strayblogger.com | Effective Amazon Review Articles
8. The 4 Key Elements to an Effective
Product Review
The Title The Intro
Your title has to get attention Your intro should give a ‘nutshell’
and draw the reader in. version of the whole article.
Strayblogger.com | Effective Amazon Review Articles
9. The 4 Key Elements to an Effective
Product Review
The Title The Intro
Your title has to get attention Your intro should give a ‘nutshell’
and draw the reader in. version of the whole article.
The Body
The body needs to provide
the info they’re looking for.
Strayblogger.com | Effective Amazon Review Articles
10. The 4 Key Elements to an Effective
Product Review
The Title The Intro
Your title has to get attention Your intro should give a ‘nutshell’
and draw the reader in. version of the whole article.
The Body The Recap
The body needs to provide The recap should sum up the
the info they’re looking for. review and restate the benefits
Strayblogger.com | Effective Amazon Review Articles
11. How to Write an Effective Title
Strayblogger.com | Effective Amazon Review Articles
12. How to Write an Effective Title
The title of your
article shouldn’t just
be the product name
and model number...
Your review is going to
be listed among other
similar pages, so your
title needs to make
people want to click
Strayblogger.com | Effective Amazon Review Articles
13. How to Write an Effective Title
The title of your You can accomplish
article shouldn’t just this by using titles such
be the product name as:
and model number... “Top 5 features of...”
“3 things you didn’t
Your review is going to know about the...”
be listed among other “How to get the most
similar pages, so your out of the...”
title needs to make “Product X side-by-
people want to click side review with...”
Strayblogger.com | Effective Amazon Review Articles
14. How to Write an Effective Title
The title of your You can accomplish You can use gimmicky
article shouldn’t just this by using titles such phrases like “don’t buy
be the product name as: until you’ve read this”
and model number... “Top 5 features of...” or “product X
“3 things you didn’t recall?”, but I don’t like
Your review is going to know about the...” using them- do what
be listed among other “How to get the most you want.
similar pages, so your out of the...”
title needs to make “Product X side-by-
people want to click side review with...”
Strayblogger.com | Effective Amazon Review Articles
16. Writing an Effective Intro
The intro of your
article should
summarize the entire
review
Strayblogger.com | Effective Amazon Review Articles
17. Writing an Effective Intro
The intro of your You can make it as
article should simple as “the good”
summarize the entire and “the bad”
review
Strayblogger.com | Effective Amazon Review Articles
18. Writing an Effective Intro
The intro of your You can make it as A good intro will get
article should simple as “the good” the reader’s attention
summarize the entire and “the bad” and lead them into the
review rest of the article
Strayblogger.com | Effective Amazon Review Articles
19. Writing an Effective Article Body
Strayblogger.com | Effective Amazon Review Articles
20. Writing an Effective Article Body
The body of your
article is the “meat”,
and should give the
reader enough
information to make a
buying decision.
DO NOT write a fake
review as if you’ve
used the product.
Strayblogger.com | Effective Amazon Review Articles
21. Writing an Effective Article Body
The body of your You should include
article is the “meat”, product specs,
and should give the benefits, negatives,
reader enough summaries of a few
information to make a customer reviews,
buying decision. comparisons to similar
products,
DO NOT write a fake
review as if you’ve
used the product.
Strayblogger.com | Effective Amazon Review Articles
22. Writing an Effective Article Body
The body of your You should include Things that help are
article is the “meat”, product specs, bulleted lists, pictures,
and should give the benefits, negatives, comparison tables, and
reader enough summaries of a few links to reviews.
information to make a customer reviews,
buying decision. comparisons to similar
products,
DO NOT write a fake
review as if you’ve
used the product.
Strayblogger.com | Effective Amazon Review Articles
24. Writing an Effective Recap
The recap should
essentially “tell them
what you told them”
Strayblogger.com | Effective Amazon Review Articles
25. Writing an Effective Recap
The recap should Emphasize the good
essentially “tell them points, and tell them
what you told them” why it’s a good
product to buy
Strayblogger.com | Effective Amazon Review Articles
26. Writing an Effective Recap
The recap should Emphasize the good Don’t forget to include
essentially “tell them points, and tell them a clear call to action
what you told them” why it’s a good such as “click here to
product to buy get the lowest price”
or “click here to buy
now”
Strayblogger.com | Effective Amazon Review Articles
27. For more internet marketing tutorials and articles,
visit my site at:
www.strayblogger.com
Strayblogger.com | Effective Amazon Review Articles