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Let’s Do Mentoring 
25 November 2014 Lichfield 
www.conspicuous-cbm.com
Housekeeping 
www.conspicuous-cbm.com 
@letsdomentoring 
@lichtamchamber 
@conspicuouscbm 
#mentoring
www.conspicuous-cbm.com
Fun Fact 
Did You Know - The word 
itself was inspired by the 
character of Mentor in 
Homer's Odyssey! 
www.conspicuous-cbm.com
The Definition 
“Mentorship is a personal 
developmental relationship in which 
a more experienced or 
knowledgeable person helps to 
guide a less experienced person.” 
wikipedia 
www.conspicuous-cbm.com
www.conspicuous-cbm.com
What You Will See 
• Who am I 
• What Is Let’s Do Mentoring 
• Why Mentoring 
• Final Thoughts 
www.conspicuous-cbm.com
www.conspicuous-cbm.com
Who Am I 
www.conspicuous-cbm.com
Who Am I? 
• Chartered Accountant 
• Corporate Stooge 
• Referral Marketing Specialist 
• Social Media Addict 
• + outside interests... 
www.conspicuous-cbm.com
Who Am I? 
• Recognised social media person - Linked-in, Twitter, Slideshare, 
Facebook.... 
• Regular posting on CCBM website & other original content to share. 
• Linked-in guru - 30+ published posts (nearly 2250 followers / 2150+ 
connections) 
• 100+ recommendations & hundreds of endorsements on LinkedIn 
•Most successful RD in BforB history 
•Well respected in Staffordshire & beyond community - helped 
hundreds of new business / start-ups / established businesses 
•Mentoring fan! 
www.conspicuous-cbm.com
www.conspicuous-cbm.com
What is Let’s Do Mentoring 
www.conspicuous-cbm.com
The Background 
www.conspicuous-cbm.com
The Average Mentee? 
YOU! 
www.conspicuous-cbm.com
The Challenges 
No Experience No Job 
No Money No Network 
No Customers No Focus 
No Reputation No Plan 
www.conspicuous-cbm.com
Let’s Do Mentoring 
• Programme Started In Staffordshire in 2006 
• End 2013 Review: 
A. 200+ successful “interventions” 
B. Over 100 jobs created or safeguarded! 
• North Staffs focus initially - now County Wide 
• Now funded by ERDF 
www.conspicuous-cbm.com
The Team 
• John Thompson 
• Leila Green 
• Ann Steele 
• + Rest Of Chamber’s Business Services Team 
• & 90+ Mentors 
Social Media - Twitter, Facebook, LinkedIn etc. 
www.conspicuous-cbm.com
The Marketing Spiel 
• SME based in Staffordshire? Our mentoring scheme could be for you. 
• Whatever stage of your business - you can benefit from having a mentor. 
• Primary role of a mentor is to provide support and guidance to businesses. 
• Mentor provides the conduit for the transference of skills and knowledge. 
• Mentoring provides you with non-judgmental support based on your situation. 
• Less of a formalised professional relationship and more of a partnership. 
Mentors sign up because they have a wish 
to share their extensive skills and 
knowledge to give something back to the 
people and to the area they live in. 
www.conspicuous-cbm.com
www.conspicuous-cbm.com
Why Mentoring 
www.conspicuous-cbm.com
The Why 
• Mentors have often suffered same experiences you’re going through! 
• They will look to share their wisdom with you based on their experiences. 
• They will listen to your issues and encourage you to generate solutions 
and create strategies which will help your business to flourish. 
• Many commercial disciplines that can be addressed including: 
www.conspicuous-cbm.com 
1. Sales and Marketing 
2. Social Media 
3. Funding 
4. Finance 
Plus many more!
The Offer 
• 12 Hours Fully Funded 
(15 if Chamber Member) 
• SME based In Staffordshire 
• Minimum paperwork and reporting 
www.conspicuous-cbm.com
Mentoring Is Not! 
• Task Orientated 
• Short Term 
• Performance Driven 
• Involves A Higher Authority 
• One-size Fits All 
www.conspicuous-cbm.com
Role Of The Mentor 
• Consistency 
• Providing honest feedback 
• Empowering solutions 
• Help set goals / tasks / targets 
• Practical help wherever possible 
• Honouring the limits and boundaries but keep pushing them 
• Listening is hard but advice is easy 
We could all use more listeners in the world! 
www.conspicuous-cbm.com
Is It For Me? 
• It’s your job, not your mentor’s job. 
• Think commitment, not lip service. 
• Show up for the relationship. 
• Give back and get more back. 
• Keep expectations realistic. 
• It’s risky, but it’s healthy. 
• Don’t be afraid of your mentor’s silence. 
www.conspicuous-cbm.com
People We Work With 
www.conspicuous-cbm.com
What Do We Cover 
Sales Marketing Networking 
Social Media Finance Resourcing 
Governance Operations Accounting 
Tax HR etc etc 
www.conspicuous-cbm.com
www.conspicuous-cbm.com
Final Thoughts 
www.conspicuous-cbm.com
The Ask 
• SME based in Staffordshire? 
• Our mentoring scheme could be for you! 
• Whether pre-start, start-up or existing business you 
can benefit from having a mentor. 
• Is this You or Someone You Know? 
• We want successful “interventions” not half-hearted 
attempts - don’t do it if you don’t want the help! 
www.conspicuous-cbm.com
And In Conclusion 
• Mentoring Rocks! 
Wish I had a Mentor when I first started! 
• Ask a Mentee about it - could it work for you? 
• Contact us 
• Look out for us on 
Social media and share our successes. 
www.conspicuous-cbm.com
Let’s Do Mentoring 
Phone - 01782 202222 
Email - john.thompson@staffordshirechambers.co.uk 
Website - http://staffordshirechambers.co.uk/ 
! 
LinkedIn - LDM Facebook - LDM 
YouTube - Staffs Chambers Twitter - 
www.conspicuous-cbm.com
www.conspicuous-cbm.com
4 Final Actions 
www.conspicuous-cbm.com
1-2-1s 
www.conspicuous-cbm.com
9th December Stafford 
http://www.eventbrite.co.uk/o/conspicuous-cbm-ltd-on-behalf-of-staffordshire- 
chambers-of-commerce-7704078675 
www.conspicuous-cbm.com
LinkedIn Christmas Challenge 
Starts 1st December 
www.bit.ly/linkedinchallenge 
www.conspicuous-cbm.com
Free eBook 
www.linkedin.com/in/stuartwalton 
www.conspicuous-cbm.com
Contact Us 
Phone - 01785 244481 or 07706 171851 
Email - stuart@conspicuous-cbm.com 
Blog - www.conspicuous-cbm.com 
LinkedIn - uk.linkedin.com/in/stuartwalton/ 
! 
LinkedIn - ConspicuousCBM Facebook - ConspicuousCBM 
Google+ - Conspicuous CBM ltd Slideshare - Stuart Walton 
Instagram - Stuart001uk Flickr - BNRMStaffordshire 
YouTube - Conspicuous CBM ltd Vimeo - ConspicuousCBM 
Tumblr - ConspicuousCBM Pinterest - ConspicuousCBM 
Scribd - ConspicuousCBM Twitter - @conspicuouscbm 
www.conspicuous-cbm.com
THANK YOU 
www.conspicuous-cbm.com
QUESTIONS 
www.conspicuous-cbm.com

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Let's Do Mentoring Presentation November 2014

  • 1. Let’s Do Mentoring 25 November 2014 Lichfield www.conspicuous-cbm.com
  • 2. Housekeeping www.conspicuous-cbm.com @letsdomentoring @lichtamchamber @conspicuouscbm #mentoring
  • 4. Fun Fact Did You Know - The word itself was inspired by the character of Mentor in Homer's Odyssey! www.conspicuous-cbm.com
  • 5. The Definition “Mentorship is a personal developmental relationship in which a more experienced or knowledgeable person helps to guide a less experienced person.” wikipedia www.conspicuous-cbm.com
  • 7. What You Will See • Who am I • What Is Let’s Do Mentoring • Why Mentoring • Final Thoughts www.conspicuous-cbm.com
  • 9. Who Am I www.conspicuous-cbm.com
  • 10. Who Am I? • Chartered Accountant • Corporate Stooge • Referral Marketing Specialist • Social Media Addict • + outside interests... www.conspicuous-cbm.com
  • 11. Who Am I? • Recognised social media person - Linked-in, Twitter, Slideshare, Facebook.... • Regular posting on CCBM website & other original content to share. • Linked-in guru - 30+ published posts (nearly 2250 followers / 2150+ connections) • 100+ recommendations & hundreds of endorsements on LinkedIn •Most successful RD in BforB history •Well respected in Staffordshire & beyond community - helped hundreds of new business / start-ups / established businesses •Mentoring fan! www.conspicuous-cbm.com
  • 13. What is Let’s Do Mentoring www.conspicuous-cbm.com
  • 15. The Average Mentee? YOU! www.conspicuous-cbm.com
  • 16. The Challenges No Experience No Job No Money No Network No Customers No Focus No Reputation No Plan www.conspicuous-cbm.com
  • 17. Let’s Do Mentoring • Programme Started In Staffordshire in 2006 • End 2013 Review: A. 200+ successful “interventions” B. Over 100 jobs created or safeguarded! • North Staffs focus initially - now County Wide • Now funded by ERDF www.conspicuous-cbm.com
  • 18. The Team • John Thompson • Leila Green • Ann Steele • + Rest Of Chamber’s Business Services Team • & 90+ Mentors Social Media - Twitter, Facebook, LinkedIn etc. www.conspicuous-cbm.com
  • 19. The Marketing Spiel • SME based in Staffordshire? Our mentoring scheme could be for you. • Whatever stage of your business - you can benefit from having a mentor. • Primary role of a mentor is to provide support and guidance to businesses. • Mentor provides the conduit for the transference of skills and knowledge. • Mentoring provides you with non-judgmental support based on your situation. • Less of a formalised professional relationship and more of a partnership. Mentors sign up because they have a wish to share their extensive skills and knowledge to give something back to the people and to the area they live in. www.conspicuous-cbm.com
  • 22. The Why • Mentors have often suffered same experiences you’re going through! • They will look to share their wisdom with you based on their experiences. • They will listen to your issues and encourage you to generate solutions and create strategies which will help your business to flourish. • Many commercial disciplines that can be addressed including: www.conspicuous-cbm.com 1. Sales and Marketing 2. Social Media 3. Funding 4. Finance Plus many more!
  • 23. The Offer • 12 Hours Fully Funded (15 if Chamber Member) • SME based In Staffordshire • Minimum paperwork and reporting www.conspicuous-cbm.com
  • 24. Mentoring Is Not! • Task Orientated • Short Term • Performance Driven • Involves A Higher Authority • One-size Fits All www.conspicuous-cbm.com
  • 25. Role Of The Mentor • Consistency • Providing honest feedback • Empowering solutions • Help set goals / tasks / targets • Practical help wherever possible • Honouring the limits and boundaries but keep pushing them • Listening is hard but advice is easy We could all use more listeners in the world! www.conspicuous-cbm.com
  • 26. Is It For Me? • It’s your job, not your mentor’s job. • Think commitment, not lip service. • Show up for the relationship. • Give back and get more back. • Keep expectations realistic. • It’s risky, but it’s healthy. • Don’t be afraid of your mentor’s silence. www.conspicuous-cbm.com
  • 27. People We Work With www.conspicuous-cbm.com
  • 28. What Do We Cover Sales Marketing Networking Social Media Finance Resourcing Governance Operations Accounting Tax HR etc etc www.conspicuous-cbm.com
  • 31. The Ask • SME based in Staffordshire? • Our mentoring scheme could be for you! • Whether pre-start, start-up or existing business you can benefit from having a mentor. • Is this You or Someone You Know? • We want successful “interventions” not half-hearted attempts - don’t do it if you don’t want the help! www.conspicuous-cbm.com
  • 32. And In Conclusion • Mentoring Rocks! Wish I had a Mentor when I first started! • Ask a Mentee about it - could it work for you? • Contact us • Look out for us on Social media and share our successes. www.conspicuous-cbm.com
  • 33. Let’s Do Mentoring Phone - 01782 202222 Email - john.thompson@staffordshirechambers.co.uk Website - http://staffordshirechambers.co.uk/ ! LinkedIn - LDM Facebook - LDM YouTube - Staffs Chambers Twitter - www.conspicuous-cbm.com
  • 35. 4 Final Actions www.conspicuous-cbm.com
  • 37. 9th December Stafford http://www.eventbrite.co.uk/o/conspicuous-cbm-ltd-on-behalf-of-staffordshire- chambers-of-commerce-7704078675 www.conspicuous-cbm.com
  • 38. LinkedIn Christmas Challenge Starts 1st December www.bit.ly/linkedinchallenge www.conspicuous-cbm.com
  • 40. Contact Us Phone - 01785 244481 or 07706 171851 Email - stuart@conspicuous-cbm.com Blog - www.conspicuous-cbm.com LinkedIn - uk.linkedin.com/in/stuartwalton/ ! LinkedIn - ConspicuousCBM Facebook - ConspicuousCBM Google+ - Conspicuous CBM ltd Slideshare - Stuart Walton Instagram - Stuart001uk Flickr - BNRMStaffordshire YouTube - Conspicuous CBM ltd Vimeo - ConspicuousCBM Tumblr - ConspicuousCBM Pinterest - ConspicuousCBM Scribd - ConspicuousCBM Twitter - @conspicuouscbm www.conspicuous-cbm.com