This project identifies the causes of poor placements in BIMTECH. Each cause is further investigated and a deep analysis is done to find out the root cause.

1. Challenge 2
Cause – Effect Diagram
Poor Campus Placements
By:
Stutidutta Mishra
Aggyapal Singh
Subhabrata Chatterjee
BIMTECH, Greater Noida

2. More involvements in
unnecessary extra-
curricular events
Not applying themselves
in the rigorous academic
process
Academic system doesn’t
give weight to originality
of work, doesn’t checks
plagiarism
Students lacking domain
knowledge
Lesser importance to
blogs & opinions of
Industry people
Reading time being
consumed by Extra-
Curricular involvements
Excessive reliance on
PPTs at the time of
exams instead of books
Inefficient time
management
Not taking Summer
Internships seriously.
Lesser importance to
practical implication of
bookish concepts
Lack of soft skills
and team spirit on
the part of students
Unprofessional
behaviour and job-
allocation by
students during
group projects
BIMTECH not organising
enough corporate events
Low corporate-academia
interface
Low brand visibility
Emergence of similar
courses like M.Tech /
MS
More weightage given
to technical and live
experience
Companies promoting
their own employees/
specialists or
recruiting specialists
rather than generalists
Companies prefer
pool campus
recruitments
Equal off-campus
selections as on-
campus selections
resulting in low
campus
recruitment
In-Active Alumni cell
Lack of recognition
of alumni
entrepreneurs
Lack of
entrepreneurial
development &
promotion
Low or improper value
system for generation
of money
Less focus &
encouragement of
novel business ideas
Less no. of
opportunities per
student
Sudden Increase of
student intake in
the course
Difficulty in
achieving 100%
placement
Not enough
contacts
Low budget
allocation
Improper media
management
Faculty contacts
not being utilized
properly
Budget being
consumed by
Intra-College
extra-curricular
activities
Excessive Reliance
on Word of Mouth
and college Website
for promotions
Students are not job-fit
Students background
and interests do not
match company’s
requirements
More focus laid on
Packages than Job-
Description
Excessive focus on
tangible marks
instead of intangible
learnings of team
work
Poor
Placements
Saves time and
money for the
company

3. Not taking Summer Internships seriously
• The evaluation of internship has two components – External &
Internal
• The percentage of both components is 50-50
• Students prefer to earn marks from last minute preparations of
viva and ignore performance based external evaluation
Remedial Actions
• The percentage of external evaluation should be increased to
75%
• This would increase student’s focus on actual performance
during the two months rather than 15-20 minutes of internal

4. Academic system doesn’t give weight to originality of work,
doesn’t checks plagiarism
• Group projects are meant to increase student’s in-depth
knowledge
• Also, working in projects imbibes team skills and reasoning
abilities in students
• Lack of plagiarism check inspires students to take an easy way
out
• Most of the projects are copy-pasted from vast resources
available on the internet
Remedial Actions
• Faculties should check student projects for plagiarism on

5. Excessive Reliance on Word of Mouth and college Website for
promotions
• The short-form of college’s name “BIMTECH” is still very
uncommon
• Many people confuse BIMTECH with the famous BITS college.
• Many still do not know the relation between the famous Sarala
Birla group and BIMTECH
Remedial Actions
• College should promote student participation in inter-college
events, which would introduce the College to high-profile
professionals who act as judges of those events

6. In-ActiveAlumni cell
• Many premier institutes like IIMs are regularly visited by their alumni for
interaction with students
• Alumni on high-profile professional positions are invited for recruitments
from campuses
• Alumni database is regularly refined and updated in such institutes
• BIMTECH’s alumni database is not refined and is not updated regularly
• The process of contacting the Alumni is not standardized, hence, follow
ups are not done properly
RemedialActions
• The Alumni cell should be re-organised and processes should be made
standardised
• Recruitment of student volunteers for calling Alumni should be taken
seriously

7. Sudden Increase of student intake in the course
• More number of students require more number of placement
opportunities
• More opportunities can be provided by increasing the number of
companies which visit the campus for recruitments
RemedialActions
• The institute should also focus on other companies apart from
the ones who regularly recruit form campus
• A separate unit of placement cell employees can be installed to
track the movement of new companies from one college to
another