20. The Future™
10 Billion People
Giant Cities
Autonomous cars
Autonomous everything!
New mobility concepts
21. The Future™
10 Billion People
Giant Cities
Autonomous cars
Autonomous everything!
New mobility concepts
22. The Future™
10 Billion People
Giant Cities
Autonomous cars
Autonomous everything!
Everything is a sensor! New mobility concepts
23. How do we make sense of this future?
How do we build this future?
24. How do we make sense of this future?
How do we build this future?
Location Technology!
25. The Present
We have amazing Maps.
But they are static, they have no real-time data, they don‘t self-heal.
26. The Present
We have an amazing Routing.
But it does not know about the ice in that dangerous corner.
27. The Present
Every car (and cow) is a sensor array, generating a
constant stream of amazing location data.
But we have no good way of using that data,
creating new insights and applications.
28. She was right!*
Current maps and location services
are built for the past.
*but: see next slide
29. She was also wrong.
Current location technology is still amazing.
But it is not ready to build the Future™.
And we need amazing location intelligence to build the future.
31. First, we need a map.
A better map. A 3D, real-time, high-definition, self-
healing representation of the world around us.
32. Second, we need data.
But more and better data.
Data from vehicles, data from infrastructure, data from people,
data from things and data from cows.
33. Third, we need a platform.
Infrastructure and marketplace to connect maps,
location data, location services and
enable developers, data consumers, data producers.
34. Fourth, developers, developers, de..you get the idea.
We can only build the future with such a
platform, if its powerful tools and amazing data
are available to developers.
36. Online and offline secure multi-
tenant development environment to
create data products, services, or
applications
Integrated secure eCommerce
environment to monetize data
products, services, or applications
brought from external to OLP or
created in OLP development
environment
HERE Open Location Platform
One-stop shop for location-centric development
Development Environment Marketplace
37. A company that makes an app for cyclists.
One of the core features: a bike road safety index.
Problem: limited data from app.
DinoCycle
Example
40. High-level user interaction flow
Data ingested
into OLP
Resulting service
integrated
Analyzes data and
applies algorithms
Creates data
processing pipeline
41. OLP is composed of 4 layers, and built on the foundation of Reality Index
Reality Index
Layered Collection of HERE and 3rd Party Location-Centric Data Accessible via OLP
Foundational Components
Operations, Administration & Management (OAM), Master Data Management (MDM), Run Time Execution (RTE), and Big Data
Primitives (BDP)
Geospatial Enrichment Components
Location and Essential Analytics Processors & Services
Application Environment
Applications Built on top of OLP
Development Environment
Environment for Platform Producers and
Consumers
Layer1Layer2Layer3
Marketplace
eCommerce Environment to Exchange
Assets
Layer0
ADD IMAGE ROBOTS
ADD IMAGE HOVERBOARD
Drone Highways. New Mobility Concepts. Smart Cities. Roomba. Everything is a sensor (cow).
By 2050 we will have close to 10 billion people on this planet
At least 50 megacities (each with more than 10 million, some up to 40 million, inhabitants)
Autonomous vehicles, drones, completely new mobility concepts.
”Virtual roads” are needed so that drones can glide through the system
Robots
Everything will be a sensor(array). Including cows!!
What technology to make sense of the enormous amounts of data that we collect every day?
One thing is certain: Location is the glue that links these factors together
ADD IMAGE ROBOTS
ADD IMAGE HOVERBOARD
Drone Highways. New Mobility Concepts. Smart Cities. Roomba. Everything is a sensor (cow).
By 2050 we will have close to 10 billion people on this planet
At least 50 megacities (each with more than 10 million, some up to 40 million, inhabitants)
Autonomous vehicles, drones, completely new mobility concepts.
”Virtual roads” are needed so that drones can glide through the system
Robots
Everything will be a sensor(array). Including cows!!
What technology to make sense of the enormous amounts of data that we collect every day?
One thing is certain: Location is the glue that links these factors together
ADD IMAGE ROBOTS
ADD IMAGE HOVERBOARD
Drone Highways. New Mobility Concepts. Smart Cities. Roomba. Everything is a sensor (cow).
By 2050 we will have close to 10 billion people on this planet
At least 50 megacities (each with more than 10 million, some up to 40 million, inhabitants)
Autonomous vehicles, drones, completely new mobility concepts.
”Virtual roads” are needed so that drones can glide through the system
Robots
Everything will be a sensor(array). Including cows!!
What technology to make sense of the enormous amounts of data that we collect every day?
One thing is certain: Location is the glue that links these factors together
ADD IMAGE ROBOTS
ADD IMAGE HOVERBOARD
Drone Highways. New Mobility Concepts. Smart Cities. Roomba. Everything is a sensor (cow).
By 2050 we will have close to 10 billion people on this planet
At least 50 megacities (each with more than 10 million, some up to 40 million, inhabitants)
Autonomous vehicles, drones, completely new mobility concepts.
”Virtual roads” are needed so that drones can glide through the system
Robots
Everything will be a sensor(array). Including cows!!
What technology to make sense of the enormous amounts of data that we collect every day?
One thing is certain: Location is the glue that links these factors together
ADD IMAGE ROBOTS
ADD IMAGE HOVERBOARD
Drone Highways. New Mobility Concepts. Smart Cities. Roomba. Everything is a sensor (cow).
By 2050 we will have close to 10 billion people on this planet
At least 50 megacities (each with more than 10 million, some up to 40 million, inhabitants)
Autonomous vehicles, drones, completely new mobility concepts.
”Virtual roads” are needed so that drones can glide through the system
Robots
Everything will be a sensor(array). Including cows!!
What technology to make sense of the enormous amounts of data that we collect every day?
One thing is certain: Location is the glue that links these factors together
ADD IMAGE ROBOTS
ADD IMAGE HOVERBOARD
Drone Highways. New Mobility Concepts. Smart Cities. Roomba. Everything is a sensor (cow).
By 2050 we will have close to 10 billion people on this planet
At least 50 megacities (each with more than 10 million, some up to 40 million, inhabitants)
Autonomous vehicles, drones, completely new mobility concepts.
”Virtual roads” are needed so that drones can glide through the system
Robots
Everything will be a sensor(array). Including cows!!
What technology to make sense of the enormous amounts of data that we collect every day?
One thing is certain: Location is the glue that links these factors together
ADD IMAGE ROBOTS
ADD IMAGE HOVERBOARD
Drone Highways. New Mobility Concepts. Smart Cities. Roomba. Everything is a sensor (cow).
By 2050 we will have close to 10 billion people on this planet
At least 50 megacities (each with more than 10 million, some up to 40 million, inhabitants)
Autonomous vehicles, drones, completely new mobility concepts.
”Virtual roads” are needed so that drones can glide through the system
Robots
Everything will be a sensor(array). Including cows!!
What technology to make sense of the enormous amounts of data that we collect every day?
One thing is certain: Location is the glue that links these factors together
ADD IMAGE ROBOTS
ADD IMAGE HOVERBOARD
Drone Highways. New Mobility Concepts. Smart Cities. Roomba. Everything is a sensor (cow).
By 2050 we will have close to 10 billion people on this planet
At least 50 megacities (each with more than 10 million, some up to 40 million, inhabitants)
Autonomous vehicles, drones, completely new mobility concepts.
”Virtual roads” are needed so that drones can glide through the system
Robots
Everything will be a sensor(array). Including cows!!
What technology to make sense of the enormous amounts of data that we collect every day?
One thing is certain: Location is the glue that links these factors together
ADD IMAGE ROBOTS
ADD IMAGE HOVERBOARD
Drone Highways. New Mobility Concepts. Smart Cities. Roomba. Everything is a sensor (cow).
By 2050 we will have close to 10 billion people on this planet
At least 50 megacities (each with more than 10 million, some up to 40 million, inhabitants)
Autonomous vehicles, drones, completely new mobility concepts.
”Virtual roads” are needed so that drones can glide through the system
Robots
Everything will be a sensor(array). Including cows!!
What technology to make sense of the enormous amounts of data that we collect every day?
One thing is certain: Location is the glue that links these factors together
ADD IMAGE ROBOTS
ADD IMAGE HOVERBOARD
Drone Highways. New Mobility Concepts. Smart Cities. Roomba. Everything is a sensor (cow).
By 2050 we will have close to 10 billion people on this planet
At least 50 megacities (each with more than 10 million, some up to 40 million, inhabitants)
Autonomous vehicles, drones, completely new mobility concepts.
”Virtual roads” are needed so that drones can glide through the system
Robots
Everything will be a sensor(array). Including cows!!
What technology to make sense of the enormous amounts of data that we collect every day?
One thing is certain: Location is the glue that links these factors together
ADD IMAGE ROBOTS
ADD IMAGE HOVERBOARD
Drone Highways. New Mobility Concepts. Smart Cities. Roomba. Everything is a sensor (cow).
By 2050 we will have close to 10 billion people on this planet
At least 50 megacities (each with more than 10 million, some up to 40 million, inhabitants)
Autonomous vehicles, drones, completely new mobility concepts.
”Virtual roads” are needed so that drones can glide through the system
Robots
Everything will be a sensor(array). Including cows!!
What technology to make sense of the enormous amounts of data that we collect every day?
One thing is certain: Location is the glue that links these factors together
50 X increase in location data by 2020
ADD IMAGE ROBOTS
ADD IMAGE HOVERBOARD
Drone Highways. New Mobility Concepts. Smart Cities. Roomba. Everything is a sensor (cow).
By 2050 we will have close to 10 billion people on this planet
At least 50 megacities (each with more than 10 million, some up to 40 million, inhabitants)
Autonomous vehicles, drones, completely new mobility concepts.
”Virtual roads” are needed so that drones can glide through the system
Robots
Everything will be a sensor(array). Including cows!!
What technology to make sense of the enormous amounts of data that we collect every day?
One thing is certain: Location is the glue that links these factors together
TODO: one after the other!
Drone Highways. New Mobility Concepts. Smart Cities. Roomba. Everything is a sensor (cow).
By 2050 we will have close to 10 billion people on this planet
At least 50 megacities (each with more than 10 million, some up to 40 million, inhabitants)
Autonomous vehicles, drones, completely new mobility concepts.
”Virtual roads” are needed so that drones can glide through the system
Robots
Everything will be a sensor(array). Including cows!!
What technology to make sense of the enormous amounts of data that we collect every day?
One thing is certain: Location is the glue that links these factors together
TODO: one after the other!
Drone Highways. New Mobility Concepts. Smart Cities. Roomba. Everything is a sensor (cow).
By 2050 we will have close to 10 billion people on this planet
At least 50 megacities (each with more than 10 million, some up to 40 million, inhabitants)
Autonomous vehicles, drones, completely new mobility concepts.
”Virtual roads” are needed so that drones can glide through the system
Robots
Everything will be a sensor(array). Including cows!!
What technology to make sense of the enormous amounts of data that we collect every day?
One thing is certain: Location is the glue that links these factors together
We have great maps, but they don‘t know about washed away costal roads, construction, pot holes. At least not immediately. Why doesn‘t it learn automatically about lane closures, new speed limits (temporary or otherwise).
Of course, the current map & location tools are still pretty cool
If current location technology isn‘t quite up to snuff, what do we need. How does our perfect imaginary location technology look like?
But more than this. We need HD maps. We need live maps. We need real-time maps. We need a Reality Index™.
A geocoder is a useful tool. It will remain a useful tool. But how do I connect the geocoder to the stream of data coming in from my things? How do I connect my map to the cars, so it can self-heal? How do I get location data I don‘t have? How do I find users for my location data? How do I do analytics on my data? How do I as a developer access all this data, these services?
We need a thriving location ecosystem.
We can only build the future with such a platform, if it‘s powerful tools and data are available to developers.
Abstraction of Complexity, Access the Reality Index, Leverage the HERE Location Services, Marketplace.