This document compares and contrasts traditional marketing with digital marketing. It defines traditional marketing as using print, TV, radio and outdoor media, while digital marketing uses online channels like search engines, websites, mobile apps, and social media. Some key differences are that traditional marketing has broader reach but is less targeted, takes longer to implement, and is harder to measure, while digital marketing allows for more targeted and faster campaigns that are easier to track. The document also notes that while digital marketing budgets are growing, traditional marketing is still needed for large corporations to reach mass audiences. It concludes that traditional marketing still has a role currently but will likely be replaced more by digital approaches over time.

1. Traditional Marketing
Vs Digital Marketing

2. Table of Contents
We will discuss about Traditional marketing
and Digital marketing.
In this we will see difference
between traditional marketing and
digital marketing.
Digital ad spending
projection.
We will conclude the importance of
digital marketing.
Growth of Digital Media
Spending by Country Wise Conclusion
Introduction
Traditional marketing vs
Digital marketing

3. Introduction
Discussing traditional
marketing vs. digital
marketing, there is a lot
to consider.
01

4. Definition of Traditional Marketing: It is a marketing strategy which involves
using the medium like Print Media, Tv Media, Radio and Outdoor Media for advertising.
This medium still the most widespread and most of the advertising budget is allocated
for this medium by large corporations.
Definition of Digital Marketing: Digital marketing is the marketing strategy
which is targeted to the audience on the Internet. The various channels of advertising
are Search Engines, Websites, Mobile Apps, Social Media and Games. It is growing at
a very fast rate compared to Traditional Marketing.

5. AWESOME
WORDS

6. Traditional
marketing vs Digital
marketing
In this we will see difference
between traditional marketing and
digital marketing
02

7. Difference between
Traditional marketing
and Digital marketing
● Traditional marketing can a large
audience from cities and villages.
● It cannot target the audience groups
of effectively.
● It can take a long duration to
implement campaign.
● In this measuring the campaign is
difficult.
● Digital marketing has less reach
compared to traditional marketing.
● It can target the audience very
effectively.
● It can be implemented very fast
and easily.
● In this we can easily measure the
campaign metrics and data.
Traditional
Marketing
Digital Marketing

8. Growth of Digital Media
Spending by Country Wise
Digital ad spending
projection.
03

9. Growth of Digital Media
Spending by Country
Wise
As per many survey reports the Digital
Marketing has been adapted by many large
corporations and are increasing the budgets
more for Digital Media. But for large
corporations for mass marketing still
necessary, traditional marketing is required
to reach a large group of audiences.

10. This Is a Graph
Venus has a
beautiful name,
but it’s hot
Saturn ie and a
gas giant
Venus
Mars

11. Conclusion
We will conclude the
importance of digital
marketing.
04

12. Traditional marketing still has a
role to play in advertising, but it
will eventually be replaced by a
digital world.However, if you don’t
want to abandon your traditional
marketing methods just yet, use it
for when you want to reach
people locally, but start investing
more time in your digital
marketing.
Conclusion

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