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TAM Airlines A New STAR ALLIANCE Member
Agenda: ,[object Object]
 Why Star Alliance?
 TAM’s contribution
 A Win/Win situation?
 Barriers for accession,[object Object]
MARKET LEADER DOMESTICALLY & INTERNATIONALLY Source: TAM
Measured in RPKs Source: TAM
TAM - a strategic choice
TAM – OPERATING ENVIRONMENT ,[object Object]
strong financial performance in spite of the crisis
market growth by 50% (up to 120m ppa) by 2014 (World Cup)
mostly higher yielding business paxSource: TAM  estimates
Why Star Alliance?
THE MOST COMPREHENSIVE  OF THEM ALL Source: TAM
A win/win deal?
REVENUE GENERATION ,[object Object]
 greater network coverage at minimal cost

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TAM Airlines & Star Alliance

Notes de l'éditeur

  1. Domestically: ~730 daily flights to all Brazilian capitals & major cities commercial agreements with regional carriers – a total of 79 destinations servedInternationally: Leading Brazilian international carrier Wide use of code-share with existing Star members Strong links into Europe, North America and other South-American countries