Like any other technology, change is the only constant thing in web CMS. As the total WCM market is expected to touch $6.85 billion by 2020, the leading web content management systems are due for some major re-alignment in 2017. The entry of Artificial Intelligence and Machine Learning will rewrite the content management practice and will give way to a radical shift in terms of both technology and business. Advanced personalization, omnichannel presence, and anytime availability will only boost engagements and conversions in the future. 2017 is the year when the content management systems prep to revisit their strategies and techniques to cater to the evolving needs.

1. Top10cmstrends
for2017
#2
#4
#6
The rise of Experience-as-
a-Service (EaaS)
• Focus will shift from Content-as-a-Service to EaaS
• Intelligent WCM architectures will enable EaaS
Innovative delivery models
to resolve complexity
• WCM will become more modular in 2017
• PaaS will become extremely popular this year
#3 WCM becomes the
marketing data warehouse
Advanced Personalization
at Crossroads
Monolith to
Microservices CMS
#8 Exceptional search
• Single data repository enables
personalization & omnichannel analytics
• 2017 will make or break advanced personalization
• This requires sophisticated algorithms &
revamped content strategies
• Microservices are key enablers of organizational agility
Microservices enable:
» Faster time to market with new features
» More attractive licensing (pay per need)
» Improved scalability
» Reduced risk when upgrading older features
» Better service interchangeability
• CMS search will be integrated directly to Azure
Search or Amazon CloudSearch
2017 will offer Google-like search experience:
» Geo-location awareness
» Alternative suggestions, powered by AI
» Spelling corrections
» Near-instantaneous responses
» Multiple language support
» Faceted result filtering
» Natural language searching
#1
#5 Emphasis on Shareable
Micro Experiences
#7 Decoupled rendering
• 2017 will focus more on shareable micro experiences
• The quest for agility gives rise to
decoupled rendering
• Splits content management from
content rendering & presentation
• Facilitates innovative user experiences
• Avoids the need to re-implement the whole CMS
• https://kiandra.com.au/content-management-systems-2017-trends-predictions-innovations/
• http://www.cmswire.com/web-cms/7-web-content-management-trends-for-2017/
• http://www.econtentmag.com/Articles/Editorial/Feature/Content-Management-Trends-and-Innovations-61569.htm
• http://venturebeat.com/2017/01/18/how-ai-is-enabling-the-intelligent-enterprise/
• http://www.cnbc.com/2016/04/05/biometrics-future-of-digital-cyber-security.html
• http://paymentfacilitator.com/security/the-implications-of-soaring-mobile-biometric-authentication-stats/
#9 Out of the box authentication
& authorization services
CMS will co-opt the latest security innovations, such as:
» Password less authentication
» Biometric security
» Breached password detection
» Google Authenticator
Machine learning & AI will take innovation
to the next level by:
» Overlaying location awareness
» Analyzing different browsing habits
» Analyzing socioeconomic factors
» Anomaly exclusion
» Device & other collaborative filtering attributes
Total number of biometrically authenticated transactions:
2015
130
million
2019
05
billion
#10
AI and Machine Learning
propel greater innovation
References:
SUYATI.COM
of large enterprises already use multi-cloud solutions82%
of customers demand cross-channel accessibility91%
of CEOs believe agility is crucial for enterprise growth88%
of US online adults use FAQs on a company’s website76%
of enterprises face challenges with content translation92%
of enterprises integrate CMS with translation management system29%
of senior executives expect their businesses to
embrace AI in the coming years82%
CMS