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02. Research Findings

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swissnex San Francisco
swissnex San Francisco
FormationTechnologieBusiness
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Research Findings Initiative of the State Secretariat for Education and Research SER Annex of the Consulate General. Swiss Knowledge Network with outposts in Boston, San Francisco, Shanghai and Singapore Florencia Prada @swissnexsf @florenciapp Kickoff Meeting May 24, 2011
Agenda
Index ,[object Object],[object Object],[object Object],[object Object],[object Object]
Research Methodology ,[object Object],[object Object],[object Object]
Social Media Presence: Definition ,[object Object],[object Object],[object Object],[object Object],[object Object]
Presence of Swiss Education & Research Institutions ,[object Object],[object Object],April 2011
Language: All institutions across all Social Media
Swiss Institutions: Average figures ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],LinkedIn ,[object Object],[object Object],[object Object],YouTube ,[object Object],[object Object]
 
Facebook Presence: ALL
Social Media Presence: ALL
Facebook Presence: Detail Large number of unmanaged accounts
Official Pages ,[object Object],ZHdK BFH EPFL HES-SO HSLU UNIFR UNIGE UNILU UNINE USI
Facebook Likes: ALL
 
Twitter: ALL
Twitter Presence: ALL
Followers/Tweets Ratio: ALL
 
YouTube
YouTube: Subscribers and videos
 
LinkedIn: Company pages
LinkedIn: Company page followers
LinkedIn: Related Groups
Social Media Integration ,[object Object],University of Neuchâtel (UNINE) University of Lucerne (UNILU) University of Geneva University of St. Gallen (HSG) Università della Svizzera italiana (USI) Swiss Federal Institute of Technology Lausanne (EPFL) Lucerne University of Applied Sciences and Arts (HSLU) University of Applied Sciences in Business Administration Zurich (HWZ) EHL - Ecole hotelière de Lausanne
Research findings ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Interesting bilingual approach: BFH http://www.facebook.com/bernerfachhochschule
Twitter Outliers: Federal Institutes
iTunesU: Small presence but quality (UNIL & FHNW)
iTunesU: Small presence but quality (UNIL & FHNW)
QUESTIONS?

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02. Research Findings