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Engineer
as a Leading Role
DODA Tech Live - Sep 11 2015
Satoshi Tagomori (@tagomoris)
Satoshi "Moris" Tagomori
(@tagomoris)
Software Engineer
Treasure Data, Inc.
OSS: Fluentd, MessagePack-Ruby, Norikra, ...
We are hiring!
https://jobs.lever.co/treasure-data
HQ
Branch
http://www.treasuredata.com/
Collection
Processing/Analysis
Me,
Satoshi Tagomori
@tagomoris
Software Engineer
Not CxO,
Not manager,
Not founder,
But programmer,
But OSS developer,
But tech blogger
1. an ISP
Java programmer for
internal systems
2. a system integrator
System consultant
sales, pre-sales eng., project
lead eng., team manager,
tech consultant, ...
3. livedoor - NHNJ - LINE
Infrastructure engineer
Data analytics platform
engineer
4. Treasure Data
BtoBBtoC
Traditional
Startup
1 2
3 4
Company,
Startup - Traditional
• Startup company
• It's not "Venture", "Small"
• Traditional company
Tech or Non-tech?
• Tech person: professional of technologies
• Non-tech person: professional of something else
Tech or Sales?
• "Treasure Data" is an IT Service company
• CTO: "Treasure Data is a Sales company"
• "IT Service" is made from many parts:
• Software engineer, Support engineer
• Sales, Sales engineer
• Marketer, Product manager, Manager, ....
Product or Service?
• "Service".
• "Product" MUST be "served" to customers.
Japan - Silicon Valley
• No difference between these
• But a bit - English
• It depends on size:
• Large company&branch - almost only in Japanese
• Small company&branch - English everywhere
What is the your branch for?
• Only for sales & support?
• For all?
• Testing, operation, development, planning, ...
What do you want to be?
• Sales? Sales engineer?
• Programmer?
• Programmer who does all?
• from system design to operation
You,
Tech or Not?
Tech: Open or Not?
1. an ISP
Java programmer for
internal systems
2. a system integrator
System consultant
sales, pre-sales eng., project
lead eng., team manager,
tech consultant, ...
3. livedoor - NHNJ - LINE
Infrastructure engineer
Data analytics platform
engineer
4. Treasure Data
Blogging, OSS
Tech presentation,
Event organizer, ...
Business,
Business:
Provide values,
Make money.
Business:
Provide values,
Make money.
Business:
Provide values,
Make money.
Super tricky way:
Promise to provide values,
Make money,
Then provide values :P
Sales leading business :(
Super tricky way:
Promise to provide values,
Make money,
Then provide values :P
Tech leading business
• Find business seeds and potential customers
• Create something to provide values
• Provide it to customers
• Make money
Tech leading business
• Find business seeds and potential customers
(Marketer, Sales, Engineer)
• Create something to provide values (Engineer)
• Provide it to customers (Engineer, Sales, Marketer)
• Make money (Sales)
Tech leading?
• Find business seeds and potential customers
(Marketer, Sales, Engineer)
• Create something to provide values (Engineer)
• Provide it to customers (Engineer, Sales, Marketer)
• Make money (Sales)
Finding business seeds
• Requirement side: Marketer, Sales
• Product side: Engineer
• Treasure Data created Fluentd
• Many developer started data management
• Some of them use Treasure Data service
Finding potential customers
• "Finding customers": Battlefield of marketers/sales
• "Finding someone who has troubles"
• At meetups, conferences, ...
Creating something valuable
• It's our mission!
• But wait, is it really "valuable"?
• Hear well from your co-workers
Providing values to customers
• Let's deploy and publish it!
• But wait, do our customers use it in right way?
• Hear well from your co-workers
Business lifecycle
1. Finding seeds
2. Create and improve services/products
1. Create something valuable
2. Provide it to customers
3. Get metrics and feedbacks
4. Improve services/products
5. repeat 2. - 4.
Business lifecycle
1. Finding seeds
2. Create and improve services/products
1. Create something valuable
2. Provide it to customers
3. Get metrics and feedbacks
4. Improve services/products
5. repeat 2. - 4.
3. Make money anytime you want :D
Improve your business
1. Finding seeds
2. Create and improve services/products
1. Create something valuable
2. Provide it to customers
3. Get metrics and feedbacks
4. Improve services/products
5. repeat 2. - 4.
3. Make money anytime you want :D
Repeat 2.-4.
AS FAST AS POSSIBLE
By Engineering
What is Engineering for?
• Create something valuable & provide it to someone
• Someone: Customer? or, ourselves? - Both!
MOST IMPORTANT THING:
Enjoy Engineering!
MOST IMPORTANT THING:
Thanks!

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Engineer as a Leading Role