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グルメサービス「eata(イータ)」
にVRを取り入れた理由と課題
ミヂカナ株式会社
mijikana.jp
一戸 健宏(いちのへ たけひろ
)Twitter @ichi1984
eata(イータ)って
?
“食べたい”を見つけるグルメサイト
eata(イータ)
https://eata.jp
Twitter
@eataJP
Youtubeチャンネル
「eata 食べたいを見つけるVRグルメ」
※YouTubeチャンネル「eata 食べたいを見つけるVRグルメ」にて公開中
https://www.youtube.com/watch?v=vPgtQLshyeg
なぜグルメにVR?
• 自らの直感と食欲に判断を委ねる
• 口コミなど第三者評価を第一印象にしない
• ユーザーと料理(お店)の一対一の関係
主観的に楽しんでほしい
はじめてみて
• ユーザーの声
初めてのお店でも、
来たことがあるような感覚で落ち着く
• 料理人の声
この料理はこう食べると美味しいよ、
と伝えやすく嬉しい
例:店内を見回す
能動的に観ると認識が強くなる
例:美味しい順番
仮想体験による没入感、伝わりやすさ
制作してみて
• 撮影機材への依存
• 目線の初期位置
• ユーザーの姿勢(物理)
撮影機材で出る違い
• 画質や収差、明るさなど
• 撮影可能な環境
• ワークフロー
画質や収差、明るさなど
Mirage Camera insta360 EVO
※mirage cameraを上、
insta360を下に並べてテスト
熱に弱い
ワークフロー
• Mirage Camera
撮影データが.mp4で保存されるので撮って出しでプレビ
ュー、多くの動画編集ソフトでなんとかしやすい
• insta360 EVO
撮影データが.insv(専用フォーマット)になっていて、
専用アプリケーションでエンコードしてからmp4になる
※Adobe Premiere CCなら.insvのまま取り込める
待機時間が多い
① 素材データを編集用データへ →10分
② 動画編集してレンダリング →10分
③ YouTube VR公開用データへ →10分
④ アップロード →3分
⑤ 閲覧できない(祈る) →15分(以前は数時間
)
⑥ YouTube VRで確認!!!
編集及びレンダリング設定漏れ → ②に戻る
公開用データ設定漏れ → ③に戻る
思っていたのと何か違う → ◠‿◠
目線の初期位置は水平線
下を向かないとメインが見れない
ユーザーの姿勢(物理)
VR用とは別に注目カットを撮影することにしました
大きな
自己解決できない
課題
VRヘッドセット上ではサービスが完結しない
スマホで楽しめるように
• ヘッドセットを持っている一部以外の人が
VRを体験しうるきっかけ作りにもなってほしい
• Pokemon GOのように
• VRをしたい、という手段そのものを目的とする以外で、
結果的に、自然にVRが使われる体験を
もちろんVR上で完結できるように
なることを期待している
①YouTube VRで視聴
②動画に登録されたGoogle Mapsを確認
③同MyBusiness機能から予約完了
小さな
自己解決できない
課題
手と胃袋が足りない
Web eata.jp
Twitter @eataJP
YouTubeチャンネル
「eata 食べたいを見つけるVRグルメ」
https://www.youtube.com/channel/UCK_38hANX8xA
FlcUuOJPvig
中の人のTwitrer @ichi1984
ありがとうございました
。

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グルメサービス「eata(イータ)」にVRを取り入れた理由と課題 - xR Tech Tokyo #15