Over 16 years experienced in Advertising, MBA in Marketing & diplomas in Digital Marketing.

1. To Whom It May Concern,
Based on sixteen years of experience in management in various fields of business
development, marketing, digital marketing, graphic design, branding and sales, I believe I am
enthusiastic and professional manager who can lead a successful team work.
I have B. Sc. of Applied Arts in “Printing , Publishing & Packaging”, Accredited Master
of Business Administration (MBA) in marketing & Diplomas in Digital Marketing.
I am quick to grasp new ideas and concepts, with good analytical and problem solving
skills as well. I can keep my standard level of performance under stressful conditions.
I am able to work well on my own initiative and can demonstrate the high levels of
motivation required to meet the tightest of deadlines.
I possess a strong ability to perform effectively. In a strive towards new challenges,
and with the application of my skills in the various fields integrated with soft skills such as
leadership, management and creativity, I constantly try to Update myself and my team.
I am seeking an opportunity in a well-established and reputable organization which is the
perfect environment for breeding productivity and success. I believe joining your organisation
will be fruitful to both sides.
I appreciate your time to look at my resume below. Please don’t hesitate to contact for
further enquiries
Best regards
Tamer Abdulbaky

2. Brief Summary
Tamer Abdulbaky
Over 16 years experienced in Advertising,
MBA in Marketing & diplomas in Digital Marketing.
• Up and Running with Snapchat
• LinkedIn Lead Generation 2016
• Grow your audience - YouTube
• Twitter Marketing
• Social Media Management Workshop
• Online Advertising Workshop
• Mobile Marketing
• Digital Brand Strategy
• Search Engine Optimization diploma (SEO)
• Social Media Marketing diploma
• Marketing Management
• Projects Management
• Effective Teamwork
• Effective supervision
• Web Design Diploma
• Prepress Standardization According to Process
Standard offset (PSO-ISO 12647)
Courses:
• 2016 - 2017 Google Analytics
• 2016 - 2017 Google AdWords Fundamentals
• 2016 - 2017 Google Search Advertising
• 2016 - 2017 Google Display Advertising
• 2016 - 2017 Google Mobile Advertising
• 2016 - 2017 Google Video Advertising (Youtube Ads)
• 2013 Mini MBA
“Business Administration & Management”
• 2013 Marketing
Certifications:
• 2015 Master of Business Administration (MBA)
“Marketing”
• 2001 B. Sc. Applied Arts
“Printing , Publishing & Packaging”
Education:
• 2015 - Present Digital Marketing Consultant
Freelance “Egypt - KSA”
• 2016 - 2016 Senior Digital Marketing Strategist
Yellow Media - Yellow Page Company “Egypt”
• 2014 - 2016 Digital Marketing & Graphic Instructor
YAT Learning Solutions “Egypt”
• 2015 - 2016 Executive Manager
Global Techniques “Egypt”
• 2013 - 2015 Digital Marketing Manager
BrainShow Advertising “Egypt”
• 2003 - 2013 Development Operation`s Head
“Design & Digital Marketing”
ALYAUM Holding Group “KSA”
• 2007 - 2013 Creative & Marketing Consultant “Part time”
Bon Cafe “KSA”
• 2002 - 2003 Graphic Designer & Colour Separation Specialist
Colour Tone “KSA”
• 2002 - 2002 Graphic Designer
Al-Arbi Graphic “Egypt”
• 2001 - 2002 Sales Rep.
Global Techniques “Egypt”
• 2000 - 2001 Graphic Designer
Docutech - Zerox “Egypt”
Career Record:
• Adobe Photoshop
• Adobe In Design
• Adobe Illustrator
• Adobe Flash
• Adobe Muse
• Adobe Dreamweaver
• Microsoft Office
• Mac & Windows
Computer Skills:
+966 53 77 915 77
tamer_baky@hotmail.com
1 - 7 - 1978
Egyptian
Riyadh - Saudi Arabia
Transferable Iqama
Married
Spoken languages:
Arabic : Native
English : Very Good
Portfolio:
www.tamerbaky.com

3. Detailed Resume
Tamer Abdulbaky
Mobile: +966 53 77 915 77
E-mail: tamer_baky@hotmail.com
3
Personal Data:
Date of birth : 1 - 7 - 1978
Nationality : Egyptian
Address : Saudi Arabia - Riyadh “Transferable Iqama”
Marital Status : Married
Military Status : Exempted
Education:
Degree : B. Sc. Applied Arts
Major : Printing , Publishing & Packaging
Univ. : Hellwan Univ. - Faculty of Applied Arts - Egypt
Year : 2001
Description : Photo Technology, Plate Making Technology, Printing Technology, History of Arts,
Aesthetic, Design, Raw Metrial Technology, Production Technology, Coasts and
Contracts, Production Management, Specialized History, Training, Electric Engineering,
Life Drawing, Language, Design Principles, Geometrical Prespective, Mathematic,
Optical, Still Life Drawing, Physics, Chemistry, Descriptive Geometry, Geometrical
Drawing, Calligraphy, Natural Elements, Historical drawing, Free Prespective, Forming
Certifications:
• Google Analytics Google Partners (May 2016 - Nov 2017)
• Google AdWords Fundamentals Google Partners (Jan 2016 - Jan 2017)
• Video Advertising (Youtube Ads) Google Partners (Jan 2016 - Jan 2017)
• Google Search Advertising Google Partners (Mar 2016 - Mar 2017)
• Google Display Advertising Google Partners (Mar 2016 - Mar 2017)
• Google Mobile Advertising Google Partners (Mar 2016 - Mar 2017)
• Mini MBA - Business Administration and Management Cairo Uni. - Egypt 2013
(Accounting, Leadership, Marketing, Negotiation, Project Management,Quality, Sales & CRM,
Strategic HRM, Strategic Management and Microeconomics)
• Marketing - Chicago Institute of Business - 2013
Degree : Master of Business Administration (MBA)
Major : Marketing
Univ. : AABFS (The Arab Academy for Banking and Financial Sciences)
Year : 2015
Description :Scientific Research Methodology, Feasibility Studies and Projects Appraisal, Advanced
Management Information Systems, Quantitative Methods, Advanced International
Business Management, Advanced Strategic Management, Electronic Business, Central
Banking and Money, Investment Management, Advanced Financial Management,
Advanced Strategic Marketing, Advanced Consumer Behavior, Advanced Services
Marketing Management, Advanced Marketing Researches.
Career Objective:
I am looking for managerial position within media & Adv. sectors.
Iam therefore keen to find a new and suitably challenging role within an International organization.

4. 4
Digital Marketing Consultant «Freelance»
Date : January 2015 to to present “Egypt & KSA”
Job Description:
• Helping companies to grow their business & achieve their objectives through Digital Marketing Strategies
• Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer
touch points
•Create design, maintain and corporate identity materials and commercial printing.
•Think creatively to produce new ideas.
•Develop graphics and layouts for product illustrations.
•Using innovation to redefine a design brief within the constraints of cost and time.
•Proofreading to produce accurate and high-quality work
Senior Digital Marketing Strategist
Yellow Media - Yellow Page Company (Cairo - Egypt)
Date : May 2016 to November 2016
Job Description:
• Develop and maintain Digital campaigns to meet clients goals.
• Campaign analysis to be on top of the Strength & weakness of each campaign.
• Optimize Digital Campaigns to reach the maximum benefits of each campaign.
• Explore and Identify ways to develop business strategies and marketing campaigns to achieve clients goals.
Digital Marketing & Graphic Instructor «Freelance»
YAT Learning Solutions (Cairo - Egypt)
Date : March 2014 to November 2016
Job Description:
• Training on Social Media Management
• Training on how to optimise websites to Search engines “ SEO “
• Training on Online Advertising “Google Adwords, Facebook, Instagram, Twitter & LinkedIn”
• Training on design programs (Adobe Photoshop, Adobe Illustrator and Adobe InDesign)..
Career Record:

5. 5
Executive Manager
Global Techniques (Cairo - Egypt)
Date : April 2015 to April 2016
Reporting to : Chairman
Job Description:
• Increase management’s effectiveness by recruiting, selecting, orienting, training, coaching, counseling, and disciplining
managers; communicating values, strategies, and objectives; assigning accountabilities; planning, monitoring, and
appraising job results; developing incentives; developing a climate for offering information and opinions; providing
educational opportunities.
• Develops strategic plan by studying technological and financial opportunities; presenting assumptions; recommending
objectives.
• Accomplishes subsidiary objectives by establishing plans, budgets, and results measurements; allocating resources;
reviewing progress; making mid-course corrections.
• Coordinates efforts by establishing procurement, production, marketing, sales, and technical services policies and
practices; coordinating actions with corporate staff.
• Build company image by collaborating with customers, government, community organizations, and employees;
enforcing ethical business practices.
• Maintain quality service by establishing and enforcing organization standards.
• Maintain professional and technical knowledge by attending educational workshops; reviewing professional publications;
establishing personal networks; benchmarking state-of-the-art practices; participating in professional societies.
• Contribute to team effort by accomplishing related results as needed.
• Define the vision and goals of the entire company by implementing policies and procedures, and by establishing
budgets.
• oversee personnel decisions, such as hiring and firing, and also compensation. Managing contracts and negotiations,
as well as analyzing data to make the best business decisions
• Monitoring and measuring Company team performance to ensure that goals are met.
• Preparing forecasted budget for the entire company.
• Continuous risk assessment and readiness to implements other alternative plans facing unexpected market trends
and competitors tactics and tricks
• Increasing profit and lowering cost by making the best use of the current resources and developing the current
infrastructure.
• Determine annual and gross-profit plans by forecasting and developing annual sales quotas
• Establish and implement departmental policies, goals, objectives, and procedures, conferring with board members,
organization officials, and staff members as necessary.
• Develop and implement product marketing strategies including advertising campaigns and sales promotions.
• Oversee activities directly related to making products or providing services.
Career Record:

6. 6
Digital Marketing Manager
BrainShow Advertising (Cairo - Egypt)
Date : September 2013 to March 2015
Reporting to : General Manager
Job Description:
• Plan and execute all web, SEO/SEM, marketing database, email, social media and display
advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals
(ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple
channels and customer touch points
• Achieves marketing and sales operational objectives by contributing marketing and sales
information and recommendations to strategic plans and reviews, preparing and completing
action plans, implementing production, productivity, quality, and customer-service standards,
resolving problems, completing audits, identifying trends, determining system improvements,
implementing change.
• Accomplishes marketing and sales objectives by recruiting, selecting, orienting, training,
assigning, scheduling, coaching and counseling.
• Meets marketing and sales financial objectives by forecasting requirements, preparing an
annual budget; scheduling expenditures, analyzing variances, initiating corrective actions.
• Determines annual and gross-profit plans by forecasting and developing annual sales quotas
• projecting expected sales volume and profit for existing and new products, analyzing trends
and results, establishing pricing strategies, recommending selling prices, monitoring costs,
competition, supply, and demand.
• Accomplishes marketing and sales objectives by planning, developing, implementing, and
evaluating advertising, merchandising, and trade promotion programs, developing field sales
action plans.
• Identifies marketing opportunities by identifying consumer requirements, defining market,
competitor’s share, and competitor’s strengths and weaknesses; forecasting projected business,
establishing targeted market share.
• Sustains rapport with key accounts by making periodic visits,exploring specific needs,
anticipating new opportunities.
• Provides information by collecting, analyzing, and summarizing data and trends.
• Protects organization’s value by keeping information confidential.
• Updates job knowledge by participating in educational opportunities; reading professional
publications; maintaining personal networks; participating in professional organizations.
• Accomplishes marketing and organization mission by completing related results as needed.
Career Record:

7. 7
Development Operation`s Head “Design & Digital Marketing”
ALYAUM Holding Group for Press, Printing & Publishing (KSA)
Date : August 2003 to August 2013
Reporting to : Executive Manager
ALYAUM Holding Group for Press, Printing & Publishing:
It has Grand Commercial Press and many branches around the Kingdom and all over the World.
Specialties Press, printing, marketing, advertising
It is a Press establishment in KSA issue many issues such as:
• ALYAUM Newspaper: Daily Newspaper
• ALMOBAWABAH Newspaper: Free weekly classified Newspaper
• RAWNAA : The first company in the media specialist in the Kingdom of Saudi Arabia
• ALYAUM Printing Complex
• ALYAUM Center for Training and Development
Job Description:
• Building and developing design strategy by creating design marketing annual plan.
• Building creative design by locating, developing the designs according the market needs
• Analysing market strategies, defining requirements advertising and evaluating new opportunities
by determining the priorities.
• Identifying ideas by researching markets and related events, publications, and ads.
• Managing campaigns designs and Ensuring design quality and that design directives are followed.
• Developing new products design according to market needs and enhance service level.
• Preparing forecasted budget for design departments in my media house, commission and incentive
annual plan.
• Monitoring and measuring design team performance to ensure that goals are met.
• Continuous risk assessment and readiness to implements other alternative plans facing unexpected
market trends and competitors tactics and tricks
• Improving the information systems to enhance business processes and policies in conjunction with
the company goals, vision and mission.
• Improving data base cycle reporting and document management information flow.
• Preparing annual training plan and evaluating the performance of the current and new design staff
(junior designers, senior designers and design managers).
• Increasing profit and lowering cost by making the best use of the current resources and developing
the current infrastructure.
• Training design team on design programs (junior designers, senior designers and design managers).
• Responsible for managing the website and social networking sites
Projects:
• ALMOBAWABAH Website
• ALMOBAWABAH Company Profile
• ALMOBAWABAH Corporate identity
Honors & Awards
- One of the Best employees 2008
- One of the Best employees 2012
- A letter of thanks and appreciation and reward from General Manager 2009
Career Record:

8. 8
Creative & Marketing Consultant «Part time»
Bon Cafe “Coffee Company” (Jeddah - KSA)
Date : August 2007 to August 2013
Reporting to : General Manager
Job Description:
•Making market research to be the direction for our marketing plan.
•Build the marketing strategies to be fitted to our target market.
•Create and develop the marketing plan.
•Develop and execute the marketing calendar.
•Develop the positioning strategy to be applied in our target market.
•Develop the concepts and promotional ideas
•Manage the marketing budget.
•Product analysis.
•Competition analysis.
•Create design, maintain and corporate identity materials and commercial printing.
•Think creatively to produce new ideas.
•Develop graphics and layouts for product illustrations.
•Using innovation to redefine a design brief within the constraints of cost and time.
•Proofreading to produce accurate and high-quality work
•Managing the movement of products in the market in accordance with company policies and
procedures.
•Developing new products according to market needs and enhance service level
•Developing Sales Plans for the sales Department
Graphic Designer & Colour Separation Specialist
Colour Tone “Colour separation & Design Center” (Jeddah - KSA)
Date : August 2002 to June 2003
Graphic Designer
Al-Arbi Graphic “Colour separation & Design Center” (Egypt)
Date : February 2002 to June 2002
Sales Rep.
Global Techniques (Egypt)
Date : April 2001 to January 2002
Graphic Designer
Docutech - Zerox (Egypt)
Date : July 2000 to March 2001

9. 9
Skills & Experiences:
• Excellent negotiation, consultative and relationship management skills
• Plan and execute all web, SEO/SEM, marketing database, email, social media and display
advertising campaigns
• Good analytical and problem solving skills
• Able to think “ outside of the box ”
• Team leadership, coaching, motivation and development
• Calm, controlled and focused under pressure
• Assured, credible and persuasive negotiation skills
• Continuous risk assessment and readiness to implements other alternative plans
• Develop the concepts and promotional ideas
• Create and develop the marketing plan.
• Advanced use of all design related programs either in MAC or PC i.e. Photoshop, Illustrator,
InDesign ....etc.
• Ability to create and produce graphic materials using a range of media, methods, techniques,
and equipment.
• Advanced skills in the utilization of specified computerized graphic design programs.
• Ability to analyze graphic and technical information and create interpretive illustrations.
• Advanced and technical knowledge of printing and production processes and techniques.
• Ability to analyze and interpret user graphic requirements.
• Strong interpersonal skills and the ability to effectively communicate with a wide range of
individuals and constituencies in a diverse community.
• Advanced skills in designing the magazines, the books and the newspapers
• Training on different designing programs
Computer Skills:
• Adobe Photoshop
• Adobe In Design
• Adobe Illustrator
• Adobe Flash
• Adobe Dreamweaver
• Adobe Muse
• Html
• Css
• JavaScript
• Adobe Acrobat
• Quark Express
• Corel Draw
• Macromedia Freehand
• Adobe Page Maker
• Microsoft Office
• Mac & Windows
Courses:
• Up and Running with Snapchat
• LinkedIn Lead Generation 2016
• Grow your audience - YouTube
• Twitter Marketing
• Social Media Management Workshop
• Online Advertising Workshop
• Mobile Marketing
• Digital Brand Strategy
• Search Engine Optimization diploma (SEO)
• Social Media Marketing diploma
• Marketing Management
• Projects Management
• Effective Teamwork
• Effective supervision
• Web Design Diploma
• Prepress Standardization According to Process
Standard offset (PSO-ISO 12647)
Spoken languages:
Arabic : Native
English : Very Good
Portfolio:
www.tamerbaky.com