Description of the principles of design thinking as a key to an inclusive Smart City process - bottom up and an iterative process involving the different citizens and players in the city to come to an integrated approach - helps moving moving from a silo organized city to a platform based city Presentation made by Tanguy De Lestré at Kuala Lumpur Marcus Evans event - 8th annual meeting city development: cities and digital transformation on 16th November 2018

1. KEYNOTE
TANGUY DE LESTRÉ
BRUSSELS, BELGIUM
USING DESIGN THINKING APPROACH AS A KEY
DRIVER TO MATCH SOCIETAL CHALLENGES
WITH TECHNICAL AND ADMINISTRATIVE
SOLUTIONS
8th Annual City Development

2. Brussels
! A smart region
! Smartcity.brussels
! Capital of Belgium
and Europe

3. About me
! Tanguy De Lestré is currently ecosystem manager at Smart Belgium Services (a
subsidiary of state owned bank BELFIUS) focusing on bringing smart city
stakeholders together and providing advice on it
! 2016-2018 advisor to the Brussels regional government on ICT and Smart City :
representation, policy advice, project coordination
! 2002 - 2016 business advisor on ICT topics at leading technology federation
AGORIA
! 2015 interim researcher at KUleuven on geopolicy
! Education: degree in political sciences, European studies, business information
management
! Continuous education: design thinking (coursera)

5. Intro counter examples

7. 7
TECH AND SOCIETY

8. 8
“We must focus on creating human centered
approaches to our cities that integrate our human
needs and technology to drive us to meet our
economic, environmental, and existential needs.“
(Carole L. Stimmel)

10. ! Singapore bike add my slide of it november
2017

11. 11
Smart
Beacon in
Eindhoven :
installed
2016 –
hackatons
2017

12. 20th century - SILOS

13. 21st century - smart city horizontal

14. 14
We need a fluid city

15. 15
WHY DESIGN THINKING?

16. 16
“We can use the principles of design thinking to
reframe the problems of the smart city to capture
the real needs of people living in a highly efficient
urban environment “
(Carole L. Stimmel)

17. Smart city aims for a human and
inclusive aspect
! design thinking that is bottom up and in an iterative process will involve the
different citizens and players in the city to come to an integrated approach
! Design thinking can help to move from a silo organized city to a platform
based city
! Approach
! questioning of the original problematic + reformulating
! augment the chances to come to a pertinent real response and a public
service that is corresponding to the needs + do more with less
! Obstacles:
! resistance to change and habits of centralised administration
! public and private do not work on the same rhythm and blockings possible
after first experimentations
! tendency to exclude actors, instead of working in an inclusive way

18. Design thinking steps (IDEO)

19. 19
• Emphatise – Define
• Designers will observe, be immersive in the environment and will
question the environment
• Ideate Generate ideas in teams with participation of different actors
• ethnologues, sociologists, service designers,.... opening up the
possibilities
• Implementation: prototype – test implement
• prototyping and improving the design
Design thinking steps to a fluid user experience

20. 20
• In this key step, the designers will need to convince the interest of the design
thinking procedure, mobilise the teams in the administration
• The user will meet the actors on the field and study the actual living environment.
Clearly not a top-down approach
• interest of the users
• interest of the administration
• Final step: define the actual need/ expectation.
• A well defined need will make it possible to:
• respond to a particular problem and not a 'catch- all‘
• inspire the project team thanks to a well defined objective
• target the public with who the co-creation will take place
Tip: involve the 'extreme' users, as a source of inspiration, detect the weak signals
Step 1 applied in a smart city context

21. 21
• Aim: find possible solutions to a problem without borders
• Brainstorm can lead to insights - often non expressed needs of the user
• visual way of showing the things
• involve all kind of experts (sociologists, kids,...)
• Than select solutions (and key characteristics) in an intuitive and
collective way ! contradiction with rational behavior
• Define the opportunities and the solutions to be tested in next phase
Step 2 applied in a smart city context

22. 22
• Small scale experiments and
minipilots
• protoypes, testing,
exploration of different
options for the user and
receiving feedback
• the best solutions have to be
tested both on
feasiblity,viability and
efficiency
• ! limit false good idea
• Put them on the scale
• Continue taking feedback from the
user group (iterations)
Step 3 applied in a smart city
context

23. 23
DESIGN THINKING AND
SMART CITY APPLIED

24. studiodott
User involvement
– listening box

25. studiodott
Stakeholder
involvement

26. ! Soint - niklaas

27. Possible solutions

28. Possible solutions

29. Protoyping

30. 30
LESSONS LEARNED

31. 31
How to apply to smart city technologies such as
sensors, networks, data analytics, machine
learning and robotics?

32. 32
Aarhus – smart city network

33. Brussels transport data analytics maintenance data and vehicle
braking events
33
Becoming a more data driven business

34. 34
How these technologies are leading to new smart
city solutions for transportation, parking,
sustainability, climate action and open data city
projects?

35. 35
Rio de Janeiro human inside – crisis centre

36. 36
Molengeek - Brussels – inclusive mobility

38. 38
Bridging the divide between talent and technology
by providing support to entrepreneurs and start
ups?

39. 39

40. 40

41. A smart city with human centered
design

42. 42
Tanguy.delestre@smartbelgiumservices.be
@tdelestre

43. 43
Sources
• Coursera MOOC ‘innovation publique et pensée design,
l’innovation sociale au service des territoires ESSEC
business School
• Coursera MOOC Smart Cities – management of Smart
Urban infrastructure
• IDEO Human Centered Design
• Building Smart Cities: analytics, ict and design thinking,by
Carol L.Simmel
• Smart cities by Pieter Ballon