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Lean Startup
esperimenti per (in)validare le nostre idee
Carmelo Presicce
@tarmelop
carmelo.presicce@gmail.com
A startup is a human institution designed to deliver a
new product or service under conditions of
extreme uncertainty (Eric Ries)
una startup non è una azienda in miniatura
una startup è un esperimento
e quasi sempre qualcosa va storto!
bisogna imparare a ridurre gli sprechi
the lean waterfall antipattern
http://grasshopperherder.com/lean-startup-in-the-enterprise-anti-pattern-the-lean-waterfall/
“An MVP is the minimum amount of effort you have
to do to complete one turn of the
build-measure-learn feedback loop” (Eric Ries)
MVP stage 1 - exploration
interagire con il cliente per capirne i problemi
(get out of the building!)
MVP stage 2 - pitch
interagire con il cliente cercando di ottenere
qualcosa (tempo, denaro, lavoro)
MVP stage 3 - concierge
creare un servizio che sembri automatico
testiamo prima l’ipotesi più rischiosa
se non va bene... facciamo pivoting!
dobbiamo essere onesti
“fail fast” = “succeed faster”
misuriamo i risultati: no vanity metrics
(we are way too dumb to say if our idea is good!)
https://www.leanstartupmachine.com/validationboard/

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Lean Startup per (in)validare le nostre idee