What would a buyer do-over in a real estate transaction if they were able to go back in time? We examine the four main things that they would reconsider and how agents may want to address these concerns.

1. Wednesday,
May 7, 2014
CHAMBERSBURG SALES
MEETING

2. Sharon Helsel
Regional President
2
TRANSITION UPDATE

3. • LIVE as of May 5th
• Take time to review
• Learn digital signatures
*NEW* AGREEMENT OF SALE

4. • Office sends out surveys after
every settlement
• Office manager will be
forwarding them to you
CLIENT SATISFACTION SURVEYS

5. PROGRAMS & SERVICES SURVEY
• What do you like? Don’t like?
• Take 5 minutes to complete the survey

6. HOW’S THE MARKET?
• The days of low-ball
offers are coming to a
close (quickly)
• New construction is a
signal that we’re on
the rebound

7. PROJECTED MORTGAGE RATES
$150,000 mortgage
for 30 years
@ 4.4% = $751.14
@ 5.7% = $870.60
+ $119.46

8. • Holding real estate
over the long term
is still a great
investment
RETURN ON INVESTMENT

9. WHAT WOULD YOU ‘DO-OVER’?
. . . if you could buy
your house again

10. “What I Wish I Knew About the
Homebuying Process”
RECENT STUDY

11. 37%
wanted more info on closing
costs and financing
1. GET SMARTER ABOUT FINANCING

12. . . . the difficulty of the mortgage
application and approval process
40%
say it was more difficult than expected
WHAT DO BUYERS SAY ABOUT . . .

13. Provide your buyers with a(an):
 glossary of financing terms
 payment calculator
 mortgage application checklist
 explanation of closing costs
 credit resources
REALTOR® ACTION LIST
Resources:

14. 39%
were not happy with:
• size/layout of home
• neighborhood
• price
2. PICK SOMETHING DIFFERENT

15. Provide your buyers with a(an):
 needs evaluation that includes
‘Why’
 current CMA
 neighborhood report
 comprehensive review of
inspections and seller’s
property disclosure
REALTOR® ACTION LIST
Resources:

16. 40%
said the home buying process
took longer than expected
3. SURPRISED BY LENGTH OF PROCESS

17. 2001
7 weeks
2013
12 weeks
LENGTH OF SEARCH FOR A HOME

18. Provide your buyers with a(an):
 blank agreement of sale and
other forms
 accurate website with inventory
of homes
 automated website search
 expectations interview
REALTOR® ACTION LIST
Resources:
HomeFinder

19. 4. BE PREPARED FOR MAINTENANCE
80%
of buyers considered their
home move-in ready
76%
have done or are planning
renovations

20. Provide your buyers with a(an):
 advice on improvements
 preferred contractor list
 discount coupons
REALTOR® ACTION LIST
Resources:

21. VALUABLE COUPONS
www.LowesRealtorBenefits.com

22. • http://www.remodeling.hw.net/
• FREE download from website
• Provide a copy to past clients
and current buyers
VALUABLE ADVICE

23. AVAILABLE FOR DOWNLOAD

24. PROPERTY / NEEDS EXCHANGE

25. CINCO DE MAYO (2 DAYS LATE) LUNCH
TODAY
Food, Drink, Fun
11:30 AM