Presentatino given at the Microsoft Big Picture events

2. Facebook and Mobile Apps
Build what clients want
with Windows Azure

3. About me
Tim Buntel
Azure Platform Product Manager
@tbuntel
tim.buntel@microsoft.com

4. Almost every new app…
Mobile “Social”
• Actually a Facebook
• Smartphone app
• Tablet • Utilising FB features
• SMS • Utilising another
social network (e.g.
Twitter)

5. Why Azure for Mobile?
• Rapidly built & deployed
• Run on multiple devices and platforms
• Integration with back-end systems
Not just B2C…
• Internal solutions such as custom LOB
apps for mobile workers
• Digital Marketing agencies

6. Windows Azure Toolkit for Devices
http://aka.ms/AzureWinPhone
http://aka.ms/AzureAndroid
http://aka.ms/AzureIOS
• Visual Studio project templates
• Class libraries optimized for use
on the devices
• Sample Applications
• Documentation

7. Why Azure for Social?
• Viral effect = Exponential growth
• Popularity can last for hours, days, or weeks
• Must be built and deployed rapidly
• Can be simple one page apps or more
complicated
• Run on multiple devices and platforms

8. Windows Azure Toolkits for Social
http://acs.codeplex.com/wikipage?title=Facebook
http://watgames.codeplex.com/
• Facebook as an Identity Provider
• Code for common game scenarios
• Sample Applications
• Documentation