Ce diaporama a bien été signalé.
Nous utilisons votre profil LinkedIn et vos données d’activité pour vous proposer des publicités personnalisées et pertinentes. Vous pouvez changer vos préférences de publicités à tout moment.
Areyou ?
How to Use LinkedIn
to Improve Your Career, Grow Your Network,
and Become a Social Media Master
As authors, we would like ...
Why Start or Keep your
LinkedIn Account?
LinkedIn is a site dedicated
to the business community.
It’s a way of growing con...
LinkedIn users do not have
a Facebook account
3 interesting facts
13 %
LinkedIn users do not use
Pinterest
LinkedIn users ...
We need to understand WHY
we are doing it and what we hope
to accomplish.
What are you
looking to achieve
by opening a
Lin...
Do you want
to promote
your book?
Do you want
to build a
network of
collaborators?
Do you want
more audience
for your book...
In just easy steps,4
use your proleLinkedIn
to accomplish all of this
and more!
Step 1
Complete your LinkedIn prole
Take advantage of the elements of your prole.
Your goal should be to not leave any p...
Step 1
Make a striking rst impression by
writing an amazing headline.
Write a great LinkedIn summary.
Write how many best...
Step 2
Build your Network up to
3rd-Degree
To start building your 1st-degree connections,
invite the people that you “know...
Step 3
Join LinkedIn Groups
Find a group that’s relevant to your book and
share a link or an article to it. Make sure you
...
Step 4
Write an Article on LinkedIn Pulse
A more recent feature is LinkedIn Pulse where you
can publish your own articles....
Start using
LinkedInnow
to grow your network!
PUBLISHING.COM
Click here to learn more!
Visit our blog
Prochain SlideShare
Chargement dans…5
×

How to Use LinkedIn to Improve Your Career, Grow Your Network, and Become a Social Media Master

147 vues

Publié le

Social Media platforms have become astronomically popular over the past two decades. It has become a part of our daily lives, personally and professionally. As authors, we would like to maintain a special connection with our audience. But where should we start?

Publié dans : Carrière
  • Login to see the comments

  • Soyez le premier à aimer ceci

How to Use LinkedIn to Improve Your Career, Grow Your Network, and Become a Social Media Master

  1. 1. Areyou ?
  2. 2. How to Use LinkedIn to Improve Your Career, Grow Your Network, and Become a Social Media Master As authors, we would like to maintain a special connection with our audience. But where should we start? You’re not alone if you feel overwhelmed by all the social media platforms out there. Keeping up with all the social media channels takes an enormous amount of time, energy, resources and effort, and most of us can’t simply afford it.
  3. 3. Why Start or Keep your LinkedIn Account? LinkedIn is a site dedicated to the business community. It’s a way of growing connections and building relationships in the business world so you can succeed by growing your network. A total of 106 million unique visitors go to LinkedIn every month and about 40% of its users check it daily. That level of engagement is massive!
  4. 4. LinkedIn users do not have a Facebook account 3 interesting facts 13 % LinkedIn users do not use Pinterest LinkedIn users do not use Twitter By using , you are able to reachLinkedIn a signicant amount of people that you cannot reach with other social media platforms. 83 % 59 %
  5. 5. We need to understand WHY we are doing it and what we hope to accomplish. What are you looking to achieve by opening a LinkedIn account?
  6. 6. Do you want to promote your book? Do you want to build a network of collaborators? Do you want more audience for your book? Do you want to share insights and knowledge with like-minded individuals and maybe get an inspiration for your next book? Do you want to improve your online visibility and attract new opportunities effortlessly? ? ? ? ?
  7. 7. In just easy steps,4 use your proleLinkedIn to accomplish all of this and more!
  8. 8. Step 1 Complete your LinkedIn prole Take advantage of the elements of your prole. Your goal should be to not leave any part of it blank. If you want to use it to promote your book, your prole is the page where you can pitch yourself and your book.
  9. 9. Step 1 Make a striking rst impression by writing an amazing headline. Write a great LinkedIn summary. Write how many bestselling books you’ve sold and how many awards that you received. Keep it short, simple and enticing. Just released a new book? Broadcast and let people know what’s new about you.
  10. 10. Step 2 Build your Network up to 3rd-Degree To start building your 1st-degree connections, invite the people that you “know.” Through them, you’ll be able to see mutual friends or colleagues. They’ll be your 2nd-degree connection and through your 2nd-degree connections you can connect to your 3rd-degree connections.
  11. 11. Step 3 Join LinkedIn Groups Find a group that’s relevant to your book and share a link or an article to it. Make sure you provide context on why it’s relevant to the group. Don’t just be self-promotional. You want to add as much value as you can to your network.
  12. 12. Step 4 Write an Article on LinkedIn Pulse A more recent feature is LinkedIn Pulse where you can publish your own articles. It is compiled into an Author page so that it can be easily accessed and shared. So, if you have published an article on your site, you may want to consider posting it on Pulse as well. This will make your article appear twice on search results page and your visibility double.
  13. 13. Start using LinkedInnow to grow your network! PUBLISHING.COM Click here to learn more! Visit our blog

×