The document appears to be a dashboard or report showing data and metrics about football (soccer) fans and teams. It includes polls showing fan approval of the Liverpool manager Kenny Dalglish at 78% and a preferred formation of 4-4-2. It also lists the favorite player as Steven Gerrard and upcoming matches between Liverpool vs Spurs and Arsenal vs Liverpool. Additional metrics cover media consumption, demographics of fans, and the ability to vote or predict outcomes of matches.

1. Tuesday, 13 December 11

2. How to launch a social network
Tuesday, 13 December 11

3. Oliver Morrison Roy Hodgson
Tuesday, 13 December 11

4. Tuesday, 13 December 11

5. Manager Approval Index
Tuesday, 13 December 11

6. Giving fans a voice
Tuesday, 13 December 11

7. Tuesday, 13 December 11

8. Tuesday, 13 December 11

9. Tuesday, 13 December 11

10. Tuesday, 13 December 11

11. Preferred 11
Tuesday, 13 December 11

12. Live Match Decisions
Tuesday, 13 December 11

13. Stats and Form
Tuesday, 13 December 11

14. Tuesday, 13 December 11

15. Golf
Boxing
Football
US Football
Tuesday, 13 December 11

16. Golf
Boxing
Football
Liverpool
US Football
Barcelona Reading
Tuesday, 13 December 11

17. Golf
Kenny Dalglish Approval
Yes (78%)
Preferred 11
4-4-2
Boxing
Match
Football
Liverpool
US Football
Favourite Player
Steven Gerard
Barcelona Reading
Tuesday, 13 December 11

18. Golf
TV 65%
Kenny Dalglish Approval
Yes (78%)
Preferred 11 Radio 5%
4-4-2
Boxing
Match
Bantr 10%
Football
Liverpool
Live 20%
US Football
Favourite Player
Steven Gerard
Barcelona Reading
Tuesday, 13 December 11

19. Golf
TV 65%
Kenny Dalglish Approval
Yes (78%)
Preferred 11 Radio 5%
4-4-2
Boxing
Match
Bantr 10%
Football
Liverpool
Live 20%
US Football
Favourite Player
Steven Gerard
Liverpool v Spurs
Barcelona Reading
Arsenal v Liverpool
Tuesday, 13 December 11

20. Golf
TV 65%
Kenny Dalglish Approval
Yes (78%)
Preferred 11 Radio 5%
4-4-2
Boxing
Match
Bantr 10%
Football
Liverpool
Live 20%
US Football
Favourite Player
Steven Gerard
Liverpool v Spurs
Barcelona Reading
Arsenal v Liverpool
Tuesday, 13 December 11

21. Golf
TV 65%
Kenny Dalglish Approval
Yes (78%)
Preferred 11 Radio 5%
4-4-2
Boxing
Match
Bantr 10%
Football
Liverpool
Live 20%
US Football
Favourite Player
Steven Gerard
Liverpool v Spurs
Barcelona Reading
Arsenal v Liverpool
Tuesday, 13 December 11

22. Golf
TV 65%
Kenny Dalglish Approval
Yes (78%)
Preferred 11 Radio 5%
4-4-2
Boxing
Match
Bantr 10%
Football
Liverpool
Live 20%
US Football
Favourite Player
Steven Gerard
Liverpool v Spurs
Barcelona Reading
Arsenal v Liverpool
Tuesday, 13 December 11

23. Golf
TV 65%
Kenny Dalglish Approval
Yes (78%)
Preferred 11 Radio 5%
4-4-2
Boxing
Match
Bantr 10%
Football
Liverpool
Live 20%
US Football
Steve Gerard Shirt
Favourite Player
Steven Gerard
Liverpool v Spurs
Barcelona Reading
Arsenal v Liverpool
Tuesday, 13 December 11

24. Golf
TV 65%
Kenny Dalglish Approval
Yes (78%)
Preferred 11 Radio 5%
4-4-2
Boxing
Match
Bantr 10%
Football
Liverpool
Live 20%
US Football
Favourite Player
Steven Gerard
Liverpool v Spurs
Lives: Bedford
Barcelona Reading Travel Radius: 100 miles
Tickets Travel Hotel Arsenal v Liverpool
Tuesday, 13 December 11

25. Golf
TV 65%
Kenny Dalglish Approval
Yes (78%)
Preferred 11 Radio 5%
Media Streaming Exclusive Content
4-4-2
Boxing
Match
Bantr 10%
Football
Liverpool
Live 20%
US Football
Favourite Player
Steven Gerard
Liverpool v Spurs
Barcelona Reading
Arsenal v Liverpool
Tuesday, 13 December 11

26. Golf
TV 65%
Kenny Dalglish Approval
Yes (78%)
Preferred 11 Radio 5%
4-4-2
Boxing
Match
Bantr 10%
Football
Liverpool
Live 20%
US Football
Favourite Player
Steven Gerard
Liverpool v Spurs
Vote for Liverpool to win
Barcelona Reading
Liverpool to win odds
First scorer odds
Etc... Arsenal v Liverpool
Tuesday, 13 December 11

27. 6 Lessons
Tuesday, 13 December 11

28. 1. Have a point of view
Tuesday, 13 December 11

29. 2. Don’t launch until you are ready
Tuesday, 13 December 11

30. 3. Stick to your guns with investors
Tuesday, 13 December 11

31. 4. Maximise your launch audience
Tuesday, 13 December 11

32. 5. Really understand your data
Tuesday, 13 December 11

33. 6. Have a plan and stick to it
Tuesday, 13 December 11