2. Purpose of a Cover Letter
Highlight most notable
qualification, experiences &
achievements
Capturing the reader’s interest
in you
Motivate the employer to call
you and schedule an
Interview
3. Cover Letter vs Resume
Your resume sells your skills
and experience
Your cover letter sells you as a
person, and give the company a
reason to hire you
4. How to Write Cover Letter?
Demonstrate the match
between an employer’s job
requirements and your skills
and qualifications
Don’t cut and paste from
resume
CUSTOMIZE
Customizes your application
for a particular position
MATCH
Add nuance to your resume by
highlighting specific abilities,
experiences, activities and
talents that make you an ideal
candidate for the job
ADD
NUANCE
5. Know The Employer
Research the company
Consider line items in the job description
and how each one relate your real world
experience
Connect your skills to the job requirements
Research your recipient – HR person / hiring
manager
Don’t Make It All About You!
6. Show, Don’t Tell
No sense in telling you’re
hard worker or a team
player
Provide an undeniable
example instead
Look back on your work
history
Or something outside of
your professional life that
made you feel proud of
what you can do
Provide an example to
demonstrate why they
should believe your claims
7. Points to Remember
In one page
Connect skills to
job requirement
Customize for
each employer
Personalized
Recipient
Research the
company
Make it personal
Showcase
Show Strong
Interest
Be concise
Personality
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