Product Camp 2015 #SVPCamp Keynote Presentation
- Orientation
- History of Product Camp
- History of Silicon Valley: The Garage
- Sponsors
- Hacking Your Brain: New Skills and Habits
- Product Camp 2015 Logistics
3. Agenda
• Orientation
• Product Camp Silicon Valley
– Networking
– Fun
• A Word From Our Sponsors
• Learning New Habits & Skills
• Some Logistics
4. Welcome & Orientation
• Food
• Cell Phones
– Silence is Golden
– Pictures are Welcome
– Tweeting is Encouraged! #svpcamp
• Schedule
– Working on it!
– Posted after General Session
– www.productcampsiliconvalley.org/schedule/
7. 8th Annual: A Look Back…
The first ProductCamp (aka P-CAMP) was
held on March 15, 2008 in Mountain View,
California.
• Word-of-mouth
• 170 people on a Saturday
• Topics of interest product managers,
product marketers and a host of related
roles.
8. Fun: Happy Pi Day!
Birthday of Albert Einstein
3.14.15 9:26:53.589…
16. Silicon Valley Innovations
• Electronics
• Software
• Communications
• Networking
• Photography
• Social Media
• Music
• Entertainment
• Video Games
• Architecture
• Transportation
• Bio-Tech / Health
• Investing
• More…
24. Who is Pendo?
Company
Pendo is a platform for product
engagement
Pendo was built by product
managers to help companies
build better products
Pendo is a venture backed
company with 70+ customers
26. We help companies and
individuals do GREAT Product
Management and Product
Marketing using our Optimal
Product Process™
framework.
Consulting – Contractors – Training - Templates – Books – Coaching - Certifications
Silicon Valley Product Camp
27. • How to Optimize PM at Your Company session
• Download our free resources and the new
Optimal Product Process™ eBook
• Visit: go.280group.com/pcamp-opp
Silicon Valley Product Camp
29. Founded in Spring 2000
Non-profit group - 501(c)(6)
Largest Product Management Association
5000+ PM professionals (mail list)
12 monthly events
4 workshops
2 networking events (for members only)
About SVPMA
30. SVPMA Board
Mayla Clark
Sam Lee
Shyla Klinder Helene Eichler
Nupur Thakur
Victor Chong
Sree Kamala
Mayla Clarke
Tom GilheanyDan Galatin
John Wang
33. Organizers:
Tom Gilheany
Steve Chen Victor Chong Happy Dog Debashish Niyogi John Wang
Jim Schibler Jeffrey Blake Patrick Cava
Shyla Klinder Dan Galatin Sam Lee Michelle Mullin
35. Hacking Your Brain: Habits
• Patterning
• Short/Longer Term Repetition
• Skills are built in Layers.
– Once a layer is “autopilot”, it frees the brain to
concentrate on higher levels.
• Practice: 3 x 10
36. Creating A New Habit
• Early 1900’s: Claude C. Hopkins
• Almost NO Americans brushed their teeth.
• Within 10 years, over 50% had adopted daily
brushing.
• “Just run your tongue across your teeth, You’ll
feel a film—that’s what makes your teeth look
‘off color’ and invites decay.”
• Pepsodent: 1st Minty Toothpaste, derived
from sassafrass. (Originally added to keep it
from getting ‘gluey’ on the shelves).
41. LOGISTICS: Room #126
• Information Desk
• Late Registration
• Sponsors
• Job Postings
• Informal Networking!
• Coffee/Tea
• Please take everything with you!
Notes de l'éditeur
About: Talk about SVPMA organization and more information found at ABOUT (board, history,)
Archives: Talk about speaker demographics and past speakers when coming up on Archives
Talk about newsletter under news/blog
Talk about Resource (templates etc )
Membership and member benefits
Volunteers
Sponsors – if they want to join as sponsors
Changing Technology is Easy – Changing People & Habits are HARD!
Simple Que
Pepsodent contained citric acid, as well as doses of mint oil and other relatively exotic chemicals. Pepsodent’s inventor had used those ingredients to make his toothpaste taste minty and to make sure the paste wouldn't become gluey as it sat on shelves.
But those chemicals had another, unanticipated effect as well: They’re irritants that create a tingling sensation on the tongue and gums.