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Sam Beal & Associates
                  Advertising for High Tech




Sam Beal & Associates ©2013
Online Advertising Types
     Display Ads
       purchased directly or through brokers
     Search – e.g. Adwords
     Video rolls
     Social – e.g Facebook, LinkedIn, Twitter


Sam Beal & Associates ©2013
The Funnel
                              SEO & SEM




Sam Beal & Associates ©2013
Search Advertising
     Very effective
           you can buy the top SERP




Sam Beal & Associates ©2013
Search Advertising


paid

                              paid


free


Sam Beal & Associates ©2013
Search Advertising
     Skill required to get a good ROI
           We have 7+ years experience
           Designing and managing campaigns




Sam Beal & Associates ©2013

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Search Engine Marketing

  • 1. Sam Beal & Associates Advertising for High Tech Sam Beal & Associates ©2013
  • 2. Online Advertising Types Display Ads purchased directly or through brokers Search – e.g. Adwords Video rolls Social – e.g Facebook, LinkedIn, Twitter Sam Beal & Associates ©2013
  • 3. The Funnel SEO & SEM Sam Beal & Associates ©2013
  • 4. Search Advertising Very effective you can buy the top SERP Sam Beal & Associates ©2013
  • 5. Search Advertising paid paid free Sam Beal & Associates ©2013
  • 6. Search Advertising Skill required to get a good ROI We have 7+ years experience Designing and managing campaigns Sam Beal & Associates ©2013