In the palm of your hand, you have the power to take your iPhone photos beyond your wildest imagination. Learn how to creatively crop and ‘pop’ lifeless and dull images with killer iPhone apps that cost as little as 0.99 cents. Crank up the eye-candy level from 0 to ‘11’ with easy and fun tips for iPhone creative compositing.

1. Creative iPhone Editing
Michael Clawson,
Chief Fish, Big Fish Creations
Monday, January 28, 13

2. Challenge yourself to see the world
differently every day . . .
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7. Take time to observe.
Find something that opens you up
to new ideas.
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24. Creating beautiful, artistic edits
with your iPhone is something anyone can do
with just a few easy to follow methods.
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25. Start with a ‘Master Shot’
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26. What is a Master shot?
✓ A master shot is the photo you take
that will be cropped, enhanced, or
manipulated at a later time
✓ Editing (post-processing) a ‘Master Shot’
allows you to try different creative ideas
without replacing the original
✓ Your iPhone is a portable computer that
can be filled with numerous creative
photo apps giving you unlimited creative
freedom. Hint: explore the App Store!
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27. Master Shot Post-Processed Shot
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28. Master Shot Post-Processed Shot
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29. Great Master Shot App
Apple’s Built-in Camera App
✓ Fast
✓ Consistent
✓ Grid Option
✓ HDR Option
✓ Panorama Option
✓ High Resolution Capturing
✓ Supports multi-touch gestures
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32. HDR Apps for Master Shot
(High Dynamic Range)
✓ Takes 2 photos, one dark, one light,
then merges them together for a higher
definition photograph.
✓ Hold your camera very still during shot.
✓ Set timer, place camera on a surface, etc.
✓ Use iPhone tripod adapter and tripod.
✓ Further image adjustments are in the app.
✓ ProHDR
✓ iCameraHDR
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36. Slow Shutter Apps for ‘Master Shot’
✓ Can delay the shutter (hold it open)
for longer than the factory setting.
✓ Great for very low light conditions
like night shooting, or special effects.
✓ Slow Shutter App
✓ Night Modes App
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41. Additional Apps to capture
your ‘Master Shot’
✓ Enhanced camera apps beyond standard
camera app.
✓ Additional features: burst mode, HDR,
image stabilizer, timer, night mode (slow
shutter), etc.
✓ Camera+
✓ Top Camera
✓ PureShot
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42. Once you have captured your Master Shot,
Decide how you want to edit or enhance it.
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43. Technical things to consider when
editing or enhancing your Master Shot.
✓ Is there a color problem or issue?
✓ Is there something that needs to
be emphasized or minimized?
✓ Do you need to fix digital noise?
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44. Fixing Color Problems and/or ‘popping’
your Master Shot
✓ Start with color correction.
✓ Snapseed is a powerful, easy to use
application. And, it’s FREE!
✓ My go-to app for enhancement,
correction and some cool effects.
✓ Let’s see an example.
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45. Open Your Shot in Snapseed and choose
Tune Image.
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46. Tap on the image to bring up options.
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47. Adjust the brightness by swiping your
finger left to -18
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48. Tap the screen and switch to ambiance.
Swipe your finger to the right to about +60
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49. Tap the screen and switch to contrast.
Swipe your finger to the left to about -12
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50. Tap the screen and switch to saturation.
Swipe your finger to the right to about +10
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51. Tap the screen and switch to white balance.
Swipe your finger to the left to about -30.
Hit the right arrow to process your edits.
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52. Before
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53. After
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54. Minimizing and Emphasizing.
Dodging, Burning, Center Focus,Vignette.
✓ Dodging decreases exposure, lightening the
photo where applied.
✓ Burning increases exposure, darkening the
photo where applied.
✓ Contrast can be corrected in specific areas of
the image rather than the overall photo.
✓ Center focus and/or vignetting increases focus
to the center of the image by decreasing focus
along the edges or corners of photo.
✓ Let’s see an example.
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55. Open Your Shot in Snapseed and choose
Selective Adjust.
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56. Click the ‘t’ icon and tap on the subjects
face.You can adjust brightness, contrast and
saturation of the area you select.
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57. Adjust the brightness by swiping your
finger right to +60.
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58. Tap the screen and switch to contrast.
Adjust the contrast by swiping your finger
right to +10.
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59. You can change the size of the selective
adjust mask by pinching (in/out) your
fingers over selection.
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60. Click the ‘t’ button to add a second
selective adjust mask on the girl’s sweater.
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61. Change the size of the selective adjust
mask by pinching your fingers (in/out) over
selection.
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62. Adjust the brightness by swiping your
finger right to +40.
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63. Adjust the contrast by swiping your finger
right to +20. Click the right arrow to
process your edits.
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64. Scroll through the adjustment settings until
you find center focus. Tap it for settings.
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65. There are several presets for center focus.
Select Portrait 2.
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66. Adjust the blur by swiping your finger right
to +50.
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67. Adjust inner brightness by swiping your
finger right to +20. Click the right arrow to
process edits.
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68. Before
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69. After
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70. Reducing Noise in your Master Shot.
✓ When taking photos in areas with reduced
lighting, and/or at night, a high ISO speed is
typically required for greater light detail.
✓ At a higher ISO speed, the iPhone is more
sensitive to light, and as a result noise too.
✓ Sometimes, noise can add to a photo, like
analog film grain, giving it an old-fashioned look.
✓ But, noise can also detract from the overall,
professional feel of your photo, so removing it
is often desirable.
✓ Adobe PS Express is a FREE app that can
reduce noise very effectively.
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71. Open Your Shot in PS Express and click the
pencil icon.
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72. Click the filter menu and select
Reduce Noise.
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73. Reduce the overall noise in the photo by
adjusting the slider to 40%. Note that too
much adjustment can reduce sharpness.
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74. To accept the changes, click the ‘✓’ icon.
Click it again to save photo.
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75. Before
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76. After
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77. Artistic Edits and Special Effects.
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78. The iPhone is a tiny, digital darkroom, all in
the palm of your hand. Creativity is limitless.
✓ There are literally thousands of camera and
photo editing apps for the iPhone.
Too many to name here.
✓ Many apps include filter presets for easy
creative edits.
✓ Some apps specialize in specific effects like
black and white processing or HDR processing.
✓ Many apps include layers & blending modes,
textures, and text and object overlays for
incredible post-processing effects and creativity.
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79. ‘App Stacking’
A common technique that involves combining
edits from multiple apps to create a unique,
artistic expression that is different from
the singular output of one specific app.
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80. ‘Edit Formula’
This is the method or steps taken to achieve a
specific photographic or artistic effect.
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81. Some Common App Edit Formulas I use.
Camera App Snapseed Noir Image Blender
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82. Some Common App Edit Formulas I use.
Camera App Snapseed WowFX Picfx
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83. Demo Time!
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84. Additional Tips
✓ Take ‘tons’ of shots
✓ Look for happy ‘accidents’
✓ Experiment, trial and error.
✓ Study the style of other photographers
✓ Imitation is the best form of flattery
✓ Don’t steal photos!
✓ Share photos on your Social Media
(Instagram, Flickr, Twitter, Facebook, 500px, etc.)
✓ Get feedback
✓ Don’t take it personal
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85. “Shoot the work you love. Pimp that work. Repeat.”
Chase Jarvis
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86. “The iPhone is the snapshot camera of today.”
Annie Leibovitz
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87. Thank You
Web: www.bigfishcreations.com
Twitter: @michaelclawson
Instagram: bigfish
Flickr: michaelclawson
500px: bigfish
Linkedin: michaelclawson
Google+ michaelclawson
Monday, January 28, 13