Simple tips for entrepreneurs in the crafty, including bloggers, craft entrepreneurs, creative thinkers, hobbist turned entrepreneurs based on experience from a current craftpreneur
5. SALE
Tip #1
Discounting your service or
product is not always an
incentive for someone to
hire you or buy your
product.
so stop having sales.
6. • I use to run a sale 2-5 times a year
and I found that more people purchased
when I didn’t have a sale than when I
did!
• Cutting prices hurts others in your
industry, making it less lucrative for
everyone else including you!
11. Stop doing whatever seems
counterproductive and not
profitable, but be sure to
analyze your mistakes.
12. What do I mean?
I use to LOVE creating fabric
jewelry pieces, BUT it didn’t sell! So
I stopped.
Before I stopped I looked at the web analytics
behind the online presence of the collection.
14. I got great advice from
Hamilton Brown
(Senior
Marketing Director, Taco
Bell) at Blogalicious
and
that was customers love
transparency, they
want to connect a story
to your brand, so tell it!
15. Tip #5
A Facebook fan page is NOT a
replacement for an actual website.
You need BOTH!
16. You see how often Facebook
changes their look and
algorithm right?
17. A Facebook page is secondary to
your website. You need a web
presence…end of story.