The Web Beyond Rectangles (Ubicomp & The Internet of Things)2. THE WEB TODAY IS NEARLY
ALWAYS ON A RECTANGLE.
OFTEN, A HANDHELD RECTANGLE.
#webafternoon
©2013 THINK (@thinkinc)
4. THE WEB BEYOND RECTANGLES
GOES BY MANY NAMES.
GOOGLE TRENDS DATA
2005
2007
2009
AMBIENT COMPUTING
2011
2013
CONNECTED COMPUTING
AMBIENT INTELLIGENCE
INTERNET OF THINGS
UBIQUITOUS COMPUTING (UBICOMP)
#webafternoon
©2013 THINK (@thinkinc)
5. IMAGE CREDIT: INTEL (2012 DATA)
BY 2020
4 BILLION PEOPLE & 40+ BILLION
DEVICES WILL BE CONNECTED
TO THE INTERNET.
#webafternoon
©2013 THINK (@thinkinc)
7. IMAGE CREDIT: ACM / GREGORY ABOWD
HTTP://UBICOMP.CC.GATECH.EDU/PAPERS/WHATSNEXT-UBICOMP2012.PDF
1991
2012
SO MUCH OF HCI RESEARCH HAS
BEEN INFLUENCED BY UBICOMP
THAT THEY ARE NOW LOOKING
FOR A NEW IDENTITY...
#webafternoon
©2013 THINK (@thinkinc)
8. “ WE TEND TO
OVERESTIMATE THE
EFFECT OF A
TECHNOLOGY IN THE
SHORT RUN AND
UNDERESTIMATE THE
EFFECT IN THE LONG RUN.”
- AMARA’S LAW
#webafternoon
©2013 THINK (@thinkinc)
9. LOTS AND LOTS OF EXAMPLES
IMAGE CREDITS: POSTSCAPES.COM
#webafternoon
©2013 THINK (@thinkinc)
10. NEW DESIGN SPACES
HUMAN DESIRES (STILL) TRUMP
TECHNOLOGY
REMOTE CONTROL & WINDOW ON
THE WORLD
DASHBOARDS
ORCHESTRATE EXPERIENCES,
WITHOUT FULL CONTROL
NEW WORK PRACTICES
#webafternoon
©2013 THINK (@thinkinc)
11. IMAGE CREDIT: WENDY JU ET AL
HTTP://DL.ACM.ORG/AUTHORIZE?962461
WEB SITES AND APPS TODAY ARE ABOUT FOCUS,
NOT AMBIENCE AND AUTOMATION.
#webafternoon
©2013 THINK (@thinkinc)
12. IMAGE CREDIT: WENDY JU ET AL
HTTP://DL.ACM.ORG/AUTHORIZE?962461
explicit interaction
implicit interaction
WEB SITES AND APPS TODAY ARE ABOUT FOCUS,
NOT AMBIENCE AND AUTOMATION.
#webafternoon
©2013 THINK (@thinkinc)
13. PROJECT CREDIT: ERIK DE NIJS
HTTP://WWW.WIRED.COM/
BEYOND_THE_BEYOND/2008/06/ERIK-DE-NIJS-YO/
THE TECHNOLOGY WILL COME.
BUT HUMAN DESIRES, NEEDS,
CULTURES AND TRENDS WILL
CONTROL THE EVOLUTION.
#webafternoon
©2013 THINK (@thinkinc)
16. PROJECT CREDIT: TOM KLINKOWSTEIN
HTTP://WWW.MEDIAA.COM/INDEX.PHP?
OPTION=PROJECT&ID=26
USE THE ECOSYSTEM,
DON’T FIGHT IT. ORCHESTRATE
INTERACTIONS, SINCE YOU WON’T BE
ABLE TO DESIGN EVERY MOMENT.
#webafternoon
©2013 THINK (@thinkinc)
17. PHOTO CREDIT: UX MAGAZINE /
AVI ITZKOVITCH
HTTP://UXMAG.COM/ARTICLES/THE-INTERNETOF-THINGS-AND-THE-MYTHICAL-SMART-FRIDGE
CLARITY IS HARD TO MAINTAIN AS
THE SOUP OF DEVICES, PLATFORMS,
SERVICES AND APIS INTERACT.
#webafternoon
©2013 THINK (@thinkinc)
19. AGENCIES AND COMPANIES NEED
TO ORGANIZE TO BRING
TECHNOLOGY ‘UP’ IN THE PROCESS.
NOT JUST IMPLEMENTERS!
#webafternoon
©2013 THINK (@thinkinc)
21. THANK YOU
Michelle Berryman, Director of Experience Design
@micberryman
Zach Pousman, Director of Strategy
@thinky
#webafternoon
©2013 THINK (@thinkinc)