In this webinar, Apache shared how they connected their international workforce to accelerate the circulation of knowledge and insight – helping the business optimize resources, speed time-to-results, and drive business growth.
Rob Koplowitz, Vice President at Forrester Research also discussed the macro trends that are driving the adoption of social in the enterprise.
For more information, please visit http://www.tibbr.com/
Nell’iperspazio con Rocket: il Framework Web di Rust!
How to Guarantee Enterprise Social Adoption: Stories from the Oil Patch
1. WEBINAR: How to Guarantee
Enterprise Social Adoption: Stories
from the Oil Patch
Featuring Apache, Forrester Research and tibbr
February 1, 2012
2. Welcome
Randy Wagner
@rrwagner59
Drilling Advisor
Apache
Rob Koplowitz
@rkoplowitz
Vice President, Principal
Analyst
3. Agenda
1. Welcome and Overview
2. Case Study – Apache
3. Market drivers and trends – Forrester
Group
4. Audience Q&A – type in questions
4. The Emergence of
Enterprise Social
Tools in the Oil
Patch
RANDY WAGNER
4
5. APACHE’S BACKGROUND
Upstream Energy Company
Globally Dispersed
Local Autonomy in Regions
Growing Aggressively
“Charge ahead” mentality
5
6. SOCIAL OPPORTUNITY
$2.8 billion
Amount Apache spends annually to drill & complete wells in 2010
25%
Trouble Costs
4,000
Employees with knowledge to prevent trouble costs
6
7. PRINCIPLES
1. Impose appropriate structure while
maintaining an independent, contrarian
culture.
2. Keep it lean
3. Don’t raise the bar
4. Make it available everywhere at all times
These four principles have led us to a technical
solution that features a social media activity
stream at its core.
7
8. SOCIAL MEDIA
Approach : Bringing structure to revolutionary
technology
Structured Revolution
Revolution Structured
8
9. SAGE’S MISSION
Initiateknowledge sharing framework in
the Drilling community
Connect central technical expertise with
regional needs
Do NOT impose “big company processes
and culture” on local resources at the
coal face
Demonstrate success (2011) & roll out to
larger community (2012)
9
10. WHY APACHE SELECTED TIBBR
Accessible Anytime,
Anywhere:
Native mobile apps critical for
employees at drilling sites
Subject-Based Collaboration
Subjects provide easy content
discovery
Enterprise Readiness
On-premise, behind-the-firewall tibbr
deployment with application
integration
11. SOCIAL COMMUNITIES
Apache
Before :
• Geographically silo’s groups
Argentina Egypt Canada
with low global participation
• Predetermined experts
• Learn local – Apply local
Drilling Drilling Drilling
After :
• Social communities e.g.
Drilling
• Undiscovered expertise
through global dialogue
• Learn global - Apply global
26. Thank you for joining us.
We encourage you to continue the
conversation!
Join the conversation with
@rkoplowitz, @rrwagner59, and
@tibbr
Connect with peers and experts
in the tibbr community @
http://www.facebook.com/tibbr.li
ve
Download this Presentation @
www.slideshare.net/tibbr
Notes de l'éditeur
RevolutionFast deployment of technologyUnstructuredMany users More clean-up in later phasesStructured RevolutionPhased deployment Focused communitiesFocused locations No clean up development as you deployStructuredSlow DeploymentSlow adoption of usersSlow innovation
Creating the Sunday experience on Monday.Socializing static content
rrwagner59
Delete second Name/Title if not needed, but be sure to keep the Month Day, Year information. For a teleconference, after the date, add a period and “Call in at XX:55 p.m. Eastern time” (change the time to five minutes prior to the start of the teleconference).
George’s story about a gateway recession,Remember 1992