Presentation on electric mobility for the Netherlands American Business Federation.

1. 20 min intro on opportunities
for electric vehicles in the US
Presentation: NAF-BIZ
By: Tim Kreukniet - Energy Transition New York
Date: 07-11-2013

2. https://vimeo.c
om/67243203
Tim Kreukniet - Energy Transition New York
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3. A public – private initiative
Reasons to participate:
• Collective approach to assess
market potential
• Trusted local partner with expertise
for business development
• K2K – G2G knowledge sharing
• Cost-effective method
• 2 year focused approach
Tim Kreukniet - Energy Transition New York
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4. Electric Mobility in the US news
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5. But, why are electric vehicles important?
1. Efficient use of power
2. Cleaner mode of
transportation
3. Driving on electricity makes
you independent of (foreign)
fossil fuels
4. Price per mile
5. Performance
http://www.youtube.com/watch?
v=vvHTN0Yi1t4
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6. Per capita # of EV’s California – NL similar.
Rest of US is lacking behind.
New York
California
US
NL
EV
5.000
60.000
140.000
20.000
Public accesible
Charging stations
+/- 400
3990
6395
+/- 8000
Target 2025
3.3 million
3.3 million
1 million (’15)
1 million
Fiscal measures
HOV lane
HOV lane
$2500 rebate
Various programs
$5000 rebate
Bijtelling
KIA
MIA-VAMIL
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7. ‘Amsterdam has as many charging stations
as the entire US east coast’
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8. The electric vehicle value chain
Value Chain
Powertrain – Car
components
Vehicles
Energy
Production
Energy
distribution
Battery
Management –
Energy Storage
Charging
Infrastructure
Energy,
Mobility, Grid
Services
Dutch
examples
US examples
Obstacles to
growth
Opportunitie
s
Innovation
cycles
Clarity of
market
demands
Purchase cost
Number of cars
Which
powersource is
going to win?
Asset
financing
Innovation
adoption
Price for solar
Grid
resiliance
Power
shortages in
peaks
Price per
kWh of
storage
Price of charge
stations
Financing
public stations
Accessibility
Scaling
Integration
of IT, energy
and finance
Propriertory
models

9. The electric vehicle value chain
Value Chain
Powertrain – Car
components
Vehicles
Energy
Production
Energy
distribution
Battery
Management –
Energy Storage
Charging
Infrastructure
Energy,
Mobility, Grid
Services
Dutch
examples
US examples
Obstacles to
growth
Opportunitie
s
Cars designed
as an electric
car
Smart Mobility
More types of
electric cars on the
road
Lowering purchase
cost
Microgrids, Peak shaving, Time of use pricing, Feed
in tariffs
Open model for charging
Alternative business models
Car sharing services
Smart charging

10. EV is at the intersection of 4 different markets
Infrastructure
Mobility
So what are current problems?
• Range
Electric Mobility &
Smartgrids
IT
“on different levels we have different
actors that all need to cooperate in
order to make this experience work”
Energy
•
•
•
•
Price of the car
Availability
Battery-price
Chargers
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11. The most evident problem: proprietary models
are so-far unsuccesfull in the EV market
“Imagine that you are unable to use your CHASE
atm card at a Bank of America atm”
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12. Yes, another one
• http://www.youtube.com/watch
?v=lyTmIN3Z4PI
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13. Activities East Coast Electric
1.
Market Research
• The process of gathering, analyzing and interpreting
information about the US East Coast electric
mobility and smart grid market.
2.
Knowledge transfer
• The process of establishing knowledge cooperation
b2b, k2k or g2g to enhance the growth of electric
mobility and smart grids.
3.
Business Development
• The process of creating long-term value for
entrepeneurs, companies, organizations from
customers, markets, and relationships on the east
coast
4.
Project realization
• Dedicated activities to set up and realize multi
stakeholder initiatives and projects on the east coast
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14. For questions about electric cars or energy transition please send an email to:
Tim.kreukniet@eastcoastelectric.info , Tim.kreukniet@et-ny.com or @timkreukniet
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15. Last one, if you see a Tesla do the Nod
• http://www.youtube.com/watch
?v=N_N52q2goeM
For questions about electric cars or energy transition please send an email to:
Tim.kreukniet@eastcoastelectric.info , Tim.kreukniet@et-ny.com or @timkreukniet
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