Presented at EDUCAUSE annual conference

2. Social Media for
Teaching and Learning
EDUCAUSE Pre-Conference Seminar
#edusocmedia
Preso at: http://www.slideshare.net/tjoosten/

3. Tanya Joosten
Follow me @tjoosten, twitter.com/tjoosten

4. Laura Pasquini
Follow me
@laurapasquini, twitter.com/laurapasquini

5. BUILD YOUR PROFESSIONAL NETWORK
ON TWITTER

6. Getting started with Twitter.com

7. Download
the app

8. Send a text,
“Start” to 40404

9. Edit
your profile

10. Connect
with me

11. Build your
network

12. Follow key
tweeps

13. Introduce yourself
via tweet #edusocmedia #edu13

14. Hashtags
• #edu13
• #socmedia
• #edusocmedia
• #sachat
• #edtech
• #edchat
• #highered
• #lrnchat
Google: education hashtags

15. Others ways to network
• Conference hashtags
(#et4online, #blend13, #edu13)
• Join live sessions (#edchat, #sachat, #acadv)
• Review campus twitter accounts and hasthags
(@uwm, #iamuwm, #unt)

16. What is your experience on Twitter?
a)
b)
c)
d)
Beginner
Intermediate
Advanced
What is Twitter?

17. This is me just
starting to use
Twitter

18. “... networks reconfigure themselves in
real-time, on a global local scale, and
permeate all domains of social life. This is
why we live in a network society, not in an
information society or a knowledge
society.”
Castells, 2004

19. @catspyjamasnz

20. The POWER of the
Hashtag!

21. #DailyShoot #ds___
dailyshoot.com

22. 22

23. Dr. Alec Couros (@courosa) & #eci831

24. Learning Network Competencies
1. Explore the Network
2. Establish Your Identity
3. Personalize Your Learning
Experience
4. Connect & Collaborate
5. Challenge Yourself

25. Created by @Ekutsko & @equalman
http://youtu.be/ZQzsQkMFgHE

26. Making Connections
1. You do not have to know it all.
2. Start the conversation
3. Respond to others
4. Give thanks
5. Pay it forward
6. Social web = be social

27. “Focus on connecting
with the people, and
the tools will all make
sense.”
~Chris Brogan
Flickr photo c/o hoodlumper

28. Are you using Twitter
for your professional
development?
a)
b)
c)
d)
Yes. I LOVE it.
No. Not at all.
Not yet – but I want to.
What is Twitter?

29. Do you
have
something
to talk
about?
http://bitly.com/TwitterChatSchedule

30. Communities of Practice
@nancywhite
http://www.ewenger.com/theory/
Wenger, 2006

31. The Student Affairs Collaborative
http://thesabloggers.org
•Group of peers & pros
•RSS - Blog resources
•SA Forum & Directory
•#SAChat Weekly Discussion
•Twitter: @The_SA_Blog Hashtag:
#SAChat

32. The Student Affairs Collaborative
http://thesabloggers.org

33. Research about #sachat

34. BreakDrink.com
@BreakDrink

35. BreakDrink.com
@BreakDrink #ctcx #dailydose

36. How did #AcAdv Chat Start?
After #nacada10:
{We heart the #sachat !!}

37. Professional Development
#AcAdv Chat
acadvchat.wordpress.com
Follow on Twitter:
@AcAdvChat
Tuesdays
12-1 pm CST
Hashtag #acadv

38. Tell Us How You Really Feel

39. What is a hashtag good for?

40. Give & Get Support

41. Develop a Community

42. Crowdsourcing
Ideas

43. Crank Up My Professional Development
Spinal Tap, 1984

44. Low Impact:
Read chat transcripts
Medium Impact:
Set up a Twitter account
Search for #______ hashtag
Post advising-related content as you wish
“Lurk” during a chat time
High Impact:
Set up a Twitter account
Search for #______ hashtag
Chime in with your thoughts/opinions/experiences
during a chat time
Connect with peers beyond Twitter Chats

46. #ugstJOUR
46

47. Student Panel Q & A
47

49. #ugstSTORY
49

50. Live
Tweets
to take
Notes
50

51. 51

52. 52

53. Cultivate an Active Social Network
Via @intersection1
http://www.intersecti
onconsulting.com/

54. Tips to developing a network
• Update social media profiles to include an
image and a bio appropriate for the social
media.
• Connect with colleagues through conference
or professional group hashtags.
• Identify useful or influential colleagues and
review to who they are connected.
• Participate in your educational institution’s
social media accounts.

55. Technology will
save us!

56. Facebook is
the answer!
Bwahahahaha!

57. It’s not about the
technology,
it’s all social
Larry Johnson, NMC

58. global collaborative anytime
anyplace mobility access literacy
informal learning

59. Connect

60. Social media, a definition

61. “A virtual place where
people share; everybody and
anybody can share anything
anywhere anytime”
(Joosten, 2012, p. 6).

62. Why use social media?
Assess your students’ needs

63. I want to feel connected

64.  According to a survey by Joosten (2009), students
reported that they need good (67%) and
frequent communication (90%) with
their instructor and good communication
with their classmates (75%). They also reported
that they need
to feel connected to
learn (80%) (http://tinyurl.com/yafu8qz).

65. I don’t use email

66.  According to PEW Internet study, “Teens who
participated in focus groups for this study said that
they view email
as something you use
to talk to ‘old people,’ institutions, or to
send complex instructions to large groups “
(http://www.pewinternet.org/Reports/2005/Teensand-Technology.aspx?r=1).

67. I use social media

68.  95.1% of 18- and 19-year-olds use social
media, primarily Facebook on a daily basis
(Salaway, et al., 2009)
 96% of undergraduates reported using Facebook
(Smith & Caruso, 2010)
 43% of undergraduate use Twitter (Smith &
Caruso, 2010)
 90% use mobile devices to receive and send text
messages (Smith, 2010), over 1600 a month
(Neilson, 2010)
 92% of college-aged students watch YouTube
(Moore, 2011)

69. I like social media for
learning

70. Use
social media

71. Warning!
Technology is only
the medium

72. Medium | Message
By Wespeck

74. Eye
Contact, Nodding,
Hand
Gestures, Posture
Words, Voice, Eye
Contact, Hand
Gestures, Body
Movements, Postu
re, Clothes

75. ? Words, Text or
Voice, Emoticons,
Eye Contact, Hand
Gestures, Body
Movements, Postu
re, Clothes
? Words, Text or
Voice, Emoticons,
Eye Contact, Hand
Gestures, Body
Movements, Postu
re, Clothes

76. You need
a pedagogical
strategy

77. What is your pedagogical need?
Assess your needs

78. Increase communication and contact

79. Engage students through rich,
current media

80. Building cooperation and feedback
Hashtags
• CATs
• Peer Instruction
• Reflection

81. INCREASE COMMUNICATION THROUGH
A FACEBOOK FAN PAGE

82. Increasing communication and
encouraging contact
Who are our students?
• I want to feel connected
• I don’t use email
• I use social media, a lot

83. Increase communication and contact

84. An example: Jewish studies

85. An example: Clinical lab sciences

86. Getting started with Facebook

89. Benefits
• Increases interactions between instructors and students
• Enhances communication and builds feelings of connectedness
• Create a strong pedagogically sound sense of presence in your
classroom
• Overcomes the challenges of students at a distance or in remote
locations
• Facilitates providing timely student feedback
• Helps students stay organized
• Increases student performance
• Results in high levels of satisfaction of instructors and students

90. INCREASE FEEDBACK OPPORTUNITIES
IN THE CLASSROOM USING TWITTER

91. Building cooperation and feedback
• CATs
• Peer Instruction
• Reflection

92. An example

93. Benefits
• Provides an opportunity for active learning in large lectures
• Enhances students participation and engagement in class
• Provides frequent, low stakes feedback on student learning
• Creates an opportunity for just in time teaching or to address
weaknesses in student learning
• Provides a strategy for integrating blended courses, online and f2f
• Develops cooperation among students
• Increases students satisfaction

94. SHARE RICH MEDIA AND CONTENT ON
VARIOUS SOCIAL MEDIA TO ENGAGE
STUDENTS

95. Developing a richer learning
experience

96. Creating a YouTube Account

97. Creating a YouTube Playlist

98. YouTube alternatives
Content & Publication
• SchoolTube
• TeacherTube
• Vimeo
Educational Content
• MIT World
• PBS.org
• TED
• YouTube.EDU
And many more!

99. CC Flickr bengray
Share

100. Flickr

101. Images.Google.com

102. CC Flickr bengray
Curate

103. An example

104. Benefits
• Improving student learning
• Helps instructors manage their workload
• Enhances 21st century literacy skills for
instructors and students
• Facilitates the use of rich and current content
• Enhances student engagement

105. DEVELOP STRATEGIES FOR MANAGING
YOUR SOCIAL MEDIA

106. 5 questions to consider
• What is the pedagogical need?
• How will the selected social media help meet that need?
• What aspects of the learning process should be
improved?
• What learning outcomes can be better achieved through
the use of the selected social media over other
technologies?
• What is the expected behavior of students within the
selected social media?

107. What is your pedagogical need?
• Increase communication and encourage
contact
• Engage students through rich, current media
• Gather and provide feedback in the classroom
• Create a cooperative and collaborative
learning opportunities

108. Social Dashboards - TweetDeck

110. No matter the
technology, how
can you enhance
your pedagogy?

111. What is your evaluation strategy?
Assessing your impact

112. Audience
Data
Timeline
Question
Variables
Challenges

113. What is your institutional
strategy?
Assess your resources

114. http://tinyurl.com/GuidingSocialMedia
Guiding social media

115. CC Flickr bengray
Social media policy

116. CC Flickr epSos.dey
Cost

117. CC Flickr origamidon
Support

118. Summary
Network
Let your pedagogy drive you
Know your impact
Resource it

119. Thank you!!

120. Get it!

121. Connect w/us
twitter.com/tjoosten
twitter.com/laurapasquini
tjoosten@uwm.edu
pasquini.laura@gmail.com