Website Conversion Issues

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Your site might pop up in the search engines for all sorts of search terms, but that is not to say that you will convert your visitors into customers or leads. Don't make these basic mistakes...

Spirituel Technologie Business

Tailormade4you Presents: Website Promotion Series Slideshow 2: SEO is not enough!

Introduction ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The first SERP (Search Engine Result Page ) gets 90% of the traffic!

High Rankings = High Reputation ,[object Object],[object Object],[object Object],CONVERSION TERMINOLOGY When someone visits your website you want them to DO something, either buy your product directly from the site, sign up for your newsletter or contact you via email or via phone (turn into a lead/ prospect). If your website visitor performs any of these desired actions, they have ‘converted’ from being a mere visitor into a customer, a prospect or a lead.

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Conversion Problem Factor 1 ,[object Object],[object Object],[object Object],[object Object]

Conversion Problem Factor 2 ,[object Object],[object Object],[object Object]

Home Page of Problem Site This is a typical example of a home page that does not address the ‘WIIFM’ (What’s In It For me) question of the website visitor. There are no benefits to the visitor stated, the content does not address THEIR needs or requirements.

Conversion Factor 3 ,[object Object],[object Object]

Where is the Call to Action? Where is the Contact Us link?

Conversion Factor 4 ,[object Object],[object Object],[object Object]

Conversion Factor 5 ,[object Object],[object Object]

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One of the key characteristics of Jude as an author is that he frequently alludes to or directly quotes Old Testament texts. He assumes knowledge of these great stories of the Hebrew Scriptures and without some solid understanding of the Books of Moses, in particular, Jude is almost indecipherable. In this sermon, we will use a category of sin described in the Book of Numbers, the High-Handed Sin, as a way of organizing Jude 5-7. The High-Handed sin is the sin of the apostate, those who raise their fists against God. Jude, who loves triads, will share three "high-handed sins" committed by unruly mobs. Each of these OT stories are intended to demonstrate the true severity and danger posed by false teachers. In the process of considering these background texts to Jude's words we will grapple with some of the most confusing and even unnerving texts of scripture. Prepare for a wild ride!

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ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!

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Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits. To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups. Technology For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did. While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis. Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad. Age and Gender When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same. Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers. Race Affects Attitudes As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).

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