35. Building a Web Site Yes Yes No Requires “Escape Plan” High Low Low Reaction to Change Low Low High Cost High Low Medium Support Medium Medium High Functionality High Low to Medium Low to Medium Ease of update Low to Medium Medium High Customization OSP Volunteer Contractor
69. Budget (for income of $6000) $1,660 Total $300 Affiliate Programs / Integration $360 Email Program / Service $300 Organic and Paid Search $700 Web Site, Graphics, Functionality, Updates Cost eMarketing Component