Do not make these mistakes again when planning and executing social media for your event.
Read the article here http://www.eventmanagerblog.com/social-media-mistakes
16. segment
your email database
-
organise
your twitter followers
in lists
-
collect segments info
with your registration system
-
target communication
to different audiences
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HOW
TO
FIX
IT
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30. carefully pick
the social networks
you engage in
-
learn the language
they use
-
make sure
to use dashboards
only if the language
is the same
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HOW
TO
FIX
IT
-
32. make sure
the speakers
are aware
of the key dates
-
suggest tweets
to send
-
clearly communicate
the hashtag and the handles
for the event
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HOW
TO
FIX
IT
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37. Come, Watson, come! The game is afoot.
You’ve stumbled apon a missin g page, but the
evidence is elementary. We’re on the case.
Return To The Dashboard
Come, Watson, come! The game is afoot.You’ve stumbled apon a missin g page, but theevidence is elementary. We’re on the case.
Return To The Dashboard
OPT-OUT THAT DOES NOT WORK
17.
38. Come, Watson, come! The game is afoot.You’ve stumbled apon a missin g page, but theevidence is elementary. We’re on the case.
Return To The Dashboard
choose
reliable email software
that makes opt-out
easy
-
tell your audience
how sad you are to see them go
and that you are happy
to welcome them back
at any time
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HOW
TO
FIX
IT
-
40. choose the means
of your competition
accurately,
try to communicate
something about your event
in the process,
choose Rewards wisely
-
do not devalue
your brand
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HOW
TO
FIX
IT
-
42. websites
are not social networks
or social media
-
they are the beginning
and end
of your social media strategy
-
read this
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HOW
TO
FIX
IT
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