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Sugar ,[object Object],[object Object],Tony Ford @tony4d
Ad code is mostly evil ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
We have no control ,[object Object],[object Object]
Or do we? ,[object Object]
Long skinny ad Fat square ad
Sugar development ,[object Object]
Day 1 Assumption ,[object Object],[object Object],[object Object]
Failure 1 ,[object Object]
Failure 2 ,[object Object],[object Object]
Failure 3 ,[object Object]
Failure 4 ,[object Object]
Failure 5 ,[object Object],[object Object],[object Object]
Success ,[object Object],[object Object],[object Object]
iframe src
Original Assumption ,[object Object],[object Object]
Problem Avoided Not Solved ,[object Object]
Analytics ,[object Object],[object Object]
GA Event Tracking ,[object Object]
Demo ,[object Object],[object Object],[object Object]
But ,[object Object],[object Object],[object Object]
Next Steps ,[object Object],[object Object],[object Object],[object Object]
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