The document proposes a mobile app called Wideo that allows users to crowdsource event photos and videos. It will combine user-uploaded content with content from events users could not attend, addressing a problem of limited access to experiences of events. The app will initially generate revenue from sponsored event coverage and later from suggested events and as a platform for developers. It provides team biographies and outlines plans for development, testing, and release of the iOS app in early 2012 with a web app to follow in mid-2012.

1. CROWD-SOURCED EVENT COVERAGE
Tony Jin
tony@wideo.me
Wednesday, February 22, 12

2. TEAM
Tony Jin Frank Liu
Front-end engineer & Back-end engineer &
hustler main techie
• BSCS 13 Stanford • BSEE 13, MSEE 14 Stanford
• Coded for Google & Sheyna • Coded & researched for Oregon
• Co-authored patent for real-time State & Stanford
request-based video system in HS • Co-authored complex video-
• Co-founded non-profit in HS stitching algorithm in HS
Wednesday, February 22, 12

3. Average # of events/day
Facebook Events 116,666
EventBrite Events 15,273
LiveNation Concerts 57
Stubhub Concerts 41
Max You Can Attend 3
1 10 100 1000 10000 100000 1000000
PROBLEM!!!
Wednesday, February 22, 12

4. SOLUTION
• Mobile app combining crowd-
sourced event photos & videos with
already uploaded content
• Experience events whenever &
wherever
• Valuable for both people who
attend the events & those who don t
Wednesday, February 22, 12

5. WHO WILL USE WIDEO?
6.5 Million
13-17
9%
13-34yr US iOS &
18-24
Android Phone 35+ 11.8 Million
17%
47%
Users Will!
25-34
26% 18.1 Million
Wednesday, February 22, 12

6. MONEY?
• Initially, sponsored event coverage
• Later, suggested events
• Later, platform for developers
Wednesday, February 22, 12

7. Early
March
Early
April
Link
working
iOS
front
Private
alpha
Mid
August
&
back
end,
tes=ng
tes=ng
on
Stanford
Late
June
Public
beta
web
and
debugging campus
(iOS) v1.0
in
App
Store app
release
Late
March
Early
June Early
July
Complete
minimal
Public
beta
release
Begin
development
viable
product
(iOS) focused
on
the
Bay
of
web
app
Area
(iOS)
Current Progress
• Basic back-end almost complete
• Front-end design and development in progress
• Beginning look for mentors & advisors
ROADMAP Q2 & Q3 2012
Wednesday, February 22, 12

8. Tony Jin
tony@wideo.me
Frank Liu
CROWD-SOURCED EVENT COVERAGE liuf@wideo.me
Thanks for listening
Questions?
Wednesday, February 22, 12

9. APPENDIX A: COMPETITORS
• Sharypic (European)
• Clixr (Focus on current, old & clunky UI)
• SwitchCam (Focus on concerts)
• Eventbrite, Plancast (Focus on upcoming)
• Facebook (Focus on upcoming & your friends)
Wednesday, February 22, 12

10. APPENDIX B: CHICKEN & EGG
HOW WILL WE GET CONTENT?
• Seed events with existing content
• Contests with rewards to generate content
Wednesday, February 22, 12

11. APPENDIX C: CURRENT MOCKUPS
See more @ bit.ly/wmockups
Wednesday, February 22, 12

12. APPENDIX D: UNUSED CONTENT
PHOTOS & VIDEOS ON YOUR PHONE
Shared Not shared Not @ Events @ Events
23% 77% 39% 61%
Wednesday, February 22, 12