Lean Canvas Version for Eezy Invite

1. Eezy Invite - Invitations Made Easy!
Lean Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com) and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License.
PROBLEM
Send a personal Invite to friends
& Family and KeepTrack of who
answered the call and who
didn't.
Sending Reminders the day
before the event - Time
constraint
Come up with the Guest List
EXISTING ALTERNATIVES
Facebbok
Whatsapp
Group SMS
Email
Personal Phone call
SOLUTION
Record Personal invite through
an app
Use VOIP technology to track
who answered the call and who
didn't and automatically call
back after say 1 hour
Schedule the reminder well in
advance
UNIQUE VALUE
PROPOSITION
Send Personalised invite and
reminders to friends & family the
easiest way!
HIGH-LEVEL CONCEPT
Personalised invite to
friends/family using VOIP
UNFAIR ADVANTAGE
Not sure for now
CUSTOMER SEGMENTS
Couples who are getting
married in the indian style. (Big
Fat Indian Wedding with 500+
invitees) - Primary Customer
Segment
Invitees - Secondary Customer
Segment
EARLY ADOPTERS
Couples who are tech savy
KEY METRICS
Download the app
Record the personal invite and
reminder
Create Guest List
Schedule invite/remiders
Pay
CHANNELS
Friends
Facebook Groups
Event Managers
wedding portals
Word of Mouth
COST STRUCTURE
People Cost - Rs 1,00,000/month
VOIP Call - Rs 2/minute
SMS - Rs 0.3/sms
AWS - Free
Stripe - 3%
Break even - 1,00,000/2.5 = 40,000 invites or 80 users
REVENUE STREAMS
Rs 5/min- per automated invite/reminder + 1 sms