I would like to talk about web design and how to make anyone’s WordPress sites stand out from the rest by using following a set of design principles that create a unique UI that promotes the content and a UX that makes the viewer want to come back.

1. Design For
The Rest
of Us

2. Achim Munene
Hello
It’s• WordPress blogger & in-
love ;)
• 3rd year Software
Engineering student @
H.I.T.
• Software engineering
intern @ ZIMTA
• Full Stack Python
Developer
• Xamarin Developer

3. so what is
DESIGN?

4. Design is the creation of a plan
for the construction of an object
such as:
• websites and blogs,
• web apps and mobile apps,
In some cases, the direct
construction of an object (as in
pottery, engineering, management,
coding, and graphic design) is also
considered to be design.
Designing often necessitates
considering the aesthetic
and functional dimensions of both
the design object and design
process. It may involve
considerable research, thought, mod
eling, interactive adjustment, and
re-design

5. Design Principles..
BALANCE in design is similar to
balance in physics. A large shape
close to the center can be balanced by
a small shape close to the edge.
Balance provides stability and
structure to a design.
REPETITION strengthens a design
by tying together individual
elements. It helps to create
association and consistency.
Repetition can create rhythm (a
feeling of organized movement).
PROXIMITY creates relationship
between elements. It provides a focal
point. Proximity doesn’t mean that
elements have to be placed together,
it means they should be visually
connected in someway
CONTRAST is the juxtaposition of
opposing elements (opposite colours on the
colour wheel, or value light / dark, or
direction – horizontal / vertical).
Contrast allows us to emphasize or
highlight key elements in your design.
ALIGNMENT Allows us to create
order and organisation. Aligning
elements allows them to create a
visual connection with each other.
SPACE in art refers to the distance
or area between, around, above, below,
or within elements. Both positive and
negative space are important factors
to be considered in every design.

6. So I developed my own principles…. The Modern Design

7. • Modern Design is a set
of design principles
that are followed by
major tech companies in
the development of their
software systems.
• It is all about three
concepts that makes
applications look and
feel amazing.
• The concepts are:
1.Content Above all
2.Simplicity and
clarity
3.Endless Innovation

8. Content
Above
Everything
• Introduced by Microsoft
as part of the Metro UI
• The rule is “CONTENT IS
KING”
• All other visual effects and
designs are centered
around the content

9. Simplicity
, Clarity
and
Efficiency
• Inspired by Apple
and the reason why
their products
feel good
• The rule is “BRING
ORDER TO
COMPLEXITY”
• All added effects
should aid the
user to easily
accomplish tasks

10. Endless
Innovation
• Introduced by
Google in their
Android Operating
system.
• The rule is
“INSPIRE USERS
WITH ENDLESS
POSSIBILITIES VIA
TECHNOLOGY,
SCIENCE and
INNOVATION”.

11. Hello Again
@achimTaku
@achim_kaybace
@achim_kaybace
@achim_munene
@achim_munene
www.closinbrace.co
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