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Service Innovation

                   Keeping libraries relevant




4 September 2012         Beh Chew Leng, NLB, Singapore   1
Winning the Singapore Quality Award
                         for Business Excellence
                        Twice (2004 & 2011)
                   •   Innovate to stay relevant
                   •   Need support of all stakeholders
                   •   Re-invent the way we do things
                   •   Dare to change




4 September 2012              Beh Chew Leng, NLB, Singapore   2
People
• Tap passion to create a high performance
  organization
• Engage participation to promote innovation
• Effective performance measurement
• Fair recognition and reward




4 September 2012   Beh Chew Leng, NLB, Singapore   3
Innovation Process
• Co-creation with customers
• Adopt and adapt best practices to improve
  productivity
• Cost savings through competitive global
  tendering process




4 September 2012       Beh Chew Leng, NLB, Singapore   4
Co-create with Customers

• Verging All Teens – youth space at library
• Quest of the Celestial Dragon – kids’ card
  collection
• Newspaper.sg – digitised newspaper online
  replacing microfilm
• Library in your pocket – iPhone apps


4 September 2012       Beh Chew Leng, NLB, Singapore   5
Understanding Customers
• Understanding the experience customer
  wants
• Convenience
• Accessible
• Affordable
• Useful



4 September 2012      Beh Chew Leng, NLB, Singapore   6
Engaging Customers
• Meet the customer sessions
            • Listen to feedback
            • Explain policies
            • Share upcoming events




4 September 2012           Beh Chew Leng, NLB, Singapore
Success Stories




4 September 2012      Beh Chew Leng, NLB, Singapore   8
Improved Productivity




4 September 2012         Beh Chew Leng, NLB, Singapore   9
Cost Savings




4 September 2012    Beh Chew Leng, NLB, Singapore   10
Communication
• Purpose
• Vision
• Values




4 September 2012     Beh Chew Leng, NLB, Singapore   11
Planning
• Key performance requirements in one
  integrated plan
• Deployment
• Performance measurements
• Tracking
• Review



4 September 2012   Beh Chew Leng, NLB, Singapore   12
Information
•   System to collect and manage information
•   System to disseminate information
•   Benchmark against best in class organizations
•   Adopt best practices to improve performance




4 September 2012    Beh Chew Leng, NLB, Singapore   13
Organization Culture
• Translate values into behavior
• Beliefs held by staff
• Policy and structure to support




4 September 2012        Beh Chew Leng, NLB, Singapore   14
Questions?

                                Beh Chew Leng
                                Senior Director
                       National Library Board, Singapore
                            chewleng@nlb.gov.sg

                   4 September 2012, Kuala Lumpur, Malaysia




4 September 2012           Beh Chew Leng, NLB, Singapore      15

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Service Innovations: Keeping Library Relevant - Chew Leng Beh

  • 1. Service Innovation Keeping libraries relevant 4 September 2012 Beh Chew Leng, NLB, Singapore 1
  • 2. Winning the Singapore Quality Award for Business Excellence Twice (2004 & 2011) • Innovate to stay relevant • Need support of all stakeholders • Re-invent the way we do things • Dare to change 4 September 2012 Beh Chew Leng, NLB, Singapore 2
  • 3. People • Tap passion to create a high performance organization • Engage participation to promote innovation • Effective performance measurement • Fair recognition and reward 4 September 2012 Beh Chew Leng, NLB, Singapore 3
  • 4. Innovation Process • Co-creation with customers • Adopt and adapt best practices to improve productivity • Cost savings through competitive global tendering process 4 September 2012 Beh Chew Leng, NLB, Singapore 4
  • 5. Co-create with Customers • Verging All Teens – youth space at library • Quest of the Celestial Dragon – kids’ card collection • Newspaper.sg – digitised newspaper online replacing microfilm • Library in your pocket – iPhone apps 4 September 2012 Beh Chew Leng, NLB, Singapore 5
  • 6. Understanding Customers • Understanding the experience customer wants • Convenience • Accessible • Affordable • Useful 4 September 2012 Beh Chew Leng, NLB, Singapore 6
  • 7. Engaging Customers • Meet the customer sessions • Listen to feedback • Explain policies • Share upcoming events 4 September 2012 Beh Chew Leng, NLB, Singapore
  • 8. Success Stories 4 September 2012 Beh Chew Leng, NLB, Singapore 8
  • 9. Improved Productivity 4 September 2012 Beh Chew Leng, NLB, Singapore 9
  • 10. Cost Savings 4 September 2012 Beh Chew Leng, NLB, Singapore 10
  • 11. Communication • Purpose • Vision • Values 4 September 2012 Beh Chew Leng, NLB, Singapore 11
  • 12. Planning • Key performance requirements in one integrated plan • Deployment • Performance measurements • Tracking • Review 4 September 2012 Beh Chew Leng, NLB, Singapore 12
  • 13. Information • System to collect and manage information • System to disseminate information • Benchmark against best in class organizations • Adopt best practices to improve performance 4 September 2012 Beh Chew Leng, NLB, Singapore 13
  • 14. Organization Culture • Translate values into behavior • Beliefs held by staff • Policy and structure to support 4 September 2012 Beh Chew Leng, NLB, Singapore 14
  • 15. Questions? Beh Chew Leng Senior Director National Library Board, Singapore chewleng@nlb.gov.sg 4 September 2012, Kuala Lumpur, Malaysia 4 September 2012 Beh Chew Leng, NLB, Singapore 15