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The	7	Deadly	Startup	Sales	Sins	
Avoiding	the	most	common	sales	mistakes	startups	make	&	
accelera6ng	your	growth	with	a	No-BS	sales	process.
steli@close.io
Helped	200+	venture	backed	startups		
in	Silicon	Valley	scale	sales.
BUNDLE MOTHERFUCKER! TO: steli@Close.io
My 6 Books & 14 Templates for you for free!
Sales	Hustler
Startup	Sales	Sin	#1:	
Pitching	Everyone	
Can	we	help	them?	Can	they	help	us?
Startup	Sales	Sin	#2:	
Giving	horrible	demos	
Shorter	/	More	focused	/	Strong	Close
Startup	Sales	Sin	#3:	
Not	owning	the	deal	
What	will	it	take	to	make	you	a	customer?
Startup	Sales	Sin	#4:	
Not	going	for	the	close	
Ask	early	and	ask	oKen
Startup	Sales	Sin	#5:	
DiscounGng	heavily		
Lack	of	confidence	/	predictability
Startup	Sales	Sin	#6:	
Not	following	up		
Follow	up	forever	un6l	you	get	a	y/n
Startup	Sales	Sin	#7:	
Closing	bad	deals	
Successful	customers	>	Happy	customers
1:	Pitching	everyone	
2:	Giving	horrible	demos	
3:	Not	owning	the	deal	
4:	Not	going	for	the	close	
5:	Discoun6ng	heavily	
6:	Not	following	up	
7:	Closing	bad	deals	
The	7	Deadly	Startup	Sales	Sins:
The	7	Deadly	Startup	Sales	Sins	
Avoiding	the	most	common	sales	mistakes	startups	make	&	
accelera6ng	your	growth	with	a	No-BS	sales	process.
steli@close.io

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