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Self and Perception
Chapter 3
Topics
Self Concept
Self Awareness
Stages of perception
“Impression Formation processes”
 ◦ Barriers to effective perception
Increasing   accuracy in perception
Self Concept
How   you see yourself
Sources of Self Concept
Others’  images of you
Social comparison
Cultural teachings
Your interpretations and evaluations
Self Awareness
The extent to which you know yourself
Johari Model
 ◦   Open self
 ◦   Blind self
 ◦   Hidden self
 ◦   Unknown self
Self Esteem
What is Self Esteem?
Ways to improve self-esteem
Increasing Self Awareness
Ask  yourself
Listen to others
Seek information
See your different selves
Increase your open self
Perception
Stages
Impression formation
Impression management
Perception Stages
Stimulation
Organization
Interpretation   / Evaluation
Memory
Recall
1. Stimulation
Sensing stage
Selective Perception: Cannot process
 everything in the environment
 ◦ Selective Attention
 ◦ Selective Exposure
2. Organization
Organize    information sensed
Rules
 ◦ Proximity
 ◦ Similarity
 ◦ Contrast
Schemata
Scripts   – Schema focused on an event
3. Interpretation
Give meaning to what you have sensed
Meaning will be based on how
 information was organized
4. Memory
Experiencewill enter our memory based
 on how we have interpreted the event.
5. Recall
Remembering     the event later
Recall will be consistent with previous
 stages
May add or subtract information to fit
 our expectations (rules, schema)
“Impression Formation Processes”
Self-fulfilling
              Prophecy
Implicit Personality Theory
Perceptual Accentuation
Primacy vs Recency
Consistency
Attribution of Control
Self-fulfilling   prophecy:
  ◦ We make predictions about our
    communication outcomes
  ◦ However, we also influence those outcomes
    with our behaviors
  ◦ We then use this outcome to “prove our
    point”
Implicit   Personality Theory:
 ◦ We use observations of others to draw
   conclusions
 ◦ (Similar to stereotyping, but based on
   personality traits, not group identity)
Perceptual   Accentuation
 ◦ We perceive what we expect (or want) to
   observe instead of what actually occurs
Primacy   vs Recency
 ◦ First impressions strongly influence later
   interactions
 ◦ More recent impressions may cause us to
   reinterpret our perception
Consistency
 ◦ We expect consistency in events and
   relationships
Attribution:
 ◦ Our attempts to determine motivation for
   behaviors
Errors:
 ◦ Self-serving Bias
 ◦ Overattribution
 ◦ Fundamental Attribution Error
Increasing Accuracy
Perception   checking
 ◦ Describe what you observe
   What did you see / hear?
   Concrete terms
 ◦ Ask for confirmation of your perception
   Do not tell, ASK

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