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Advertising Agency Brief Republic of Turkey Ministry of Culture and Tourism
PROBLEM ,[object Object],[object Object],[object Object],[object Object],Main Target   Audience
TARGETED SEGMENTS ,[object Object],[object Object],[object Object],[object Object],[object Object]
TURKEY’S POSITION  1 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
TURKEY’S POSITION  2 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
TURKEY’S POSITION 3 ,[object Object],[object Object],[object Object],[object Object],[object Object]
TURKEY’S   POSITION 4 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
TURKEY’S   IMPERATIVES ,[object Object],[object Object],[object Object],[object Object],[object Object]
COMMUNICATION   OBJECTIVES ,[object Object],[object Object],[object Object],[object Object]
CONSUMER INSIGHT ,[object Object],[object Object],[object Object],[object Object]
PROPOSITION ,[object Object],[object Object]
SUPPORT ,[object Object],[object Object]
MEDIA IMPERATIVES ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
LIMITATIONS ,[object Object],[object Object]
Thanks ,[object Object],[object Object],[object Object],[object Object]

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Turkey Ministry Of Culture Advertising Agency Brief

  • 1. Advertising Agency Brief Republic of Turkey Ministry of Culture and Tourism
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Notes de l'éditeur

  1. Turist girişi ve doğal olarak turizm geliri azaldı
  2. There are multiple sements in tourism sector like Crazy shoppers Sea sun lovers History Freaks Businesscholoics Snowers Goalfers Rafting people Plateau campers Etc But we only target to 4 segments