PBS KIDS iPhone App Study: Findings and Implications
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Presented @ Game Education Summit North America 2010
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PBS KIDS iPhone App Study: Findings and Implications
- 1. PBS KIDS iPhone App Study Findings and Implications Nina Walia Associate Director, PBS KIDS Interactive
- 9. Participants Participants by Ethnicity Asian: 3% Latino/Hispanic: 6% Black/African American: 16% White/Caucasian: 64% Other: 11%
- 12. II. Usability and Usage Kids were very skilled at using the device, had few problems, learned quickly
- 13. Navigation
- 15. Kids Are All Thumbs
- 19. III. Appeal silliness. control of the iPod.
- 20. III. Appeal Parents did not like if learning objective was not clear. Games seem to have no end points.
- 21. IV. Learning Outcomes Kids were primed to learn different concepts at different ages. That said… There were learning gains on content and skills from both apps. Vocabulary improved as much as 31% from playing the Martha Speaks App! Parents reported apps educational and kids are using the words in every day speech. “ All of a sudden he says, “I’m going to dart into the living room,” and proceeds to run off.” “ I like your crimson dress.” Words where we saw the biggest gains include: mauve, teal, floral, nautical, shapes, amble, stroll, sprint, portrait. With the Super Why App, 4 yr olds had 23% increase in identifying Letter Sounds! 33% overall average improvement in rhyming abilities!
Notes de l'éditeur
- PBS tests! There isn’t much information out there, so we’re regularly working with our producers to find opportunities to go into the field.
- Are apps usable, age-appropriate, engaging for 3-7 year olds in Title I schools? How frequently will kids play? For how long? How appealing is the content and delivery format to kids and parents? How well do the apps foster learning of the target curriculum?
- 90 iPod Touches were given to groups of 3-7 year old children from two Title 1 Schools (DC and Bloomington, IN) Low-income students are determined by the number of students enrolled in the free and reduced lunch program.
- · 90 iPod Touches were given to groups of 3-7 year old children from two Title 1 Schools (DC and Bloomington, IN)
- How PBS works. About the Apps. Alpha Pig, Princess Presto, Wonder Red, and, of course, Super Why, while practicing the alphabet, rhyming, spelling, writing and reading. Super Duper! ALPHA PIG’S LICKETY LETTER HUNT Help Alpha Pig find his way home by identifying the letters he needs to follow the alphabet path. That’s Alphabet Power! PRINCESS PRESTO’S WANDS-UP WRITING Help Princess Presto make objects appear by identifying letter sounds, tracing letters on the touch screen, and writing words. Spectacular Spelling! WONDER RED’S RHYMING TIME It’s time to rhyme! Help Wonder Red find the rhyming words missing from her Wonder Words Basket. SUPER WHY’S STORY SAVER Super Why...to the rescue! Help Super Why save the day by selecting words to complete sentences that fit the story. LEARNING REWARDS Collect virtual stickers along the way and decorate a “sticker book” with over 50 items.
- ·
- Kids has trouble picking apps. Normally parents would have a screen dedicated to kid apps. kids touched apps icons too long so the apps were deleted. No way to disable this on device. Kids used device’s home button instead of arrows within the app
- Inaudible instructions: In many instances we found that we had to direct children to turn up the volume on their iPods and/or use headphones to better hear the instructions and question prompts within each game. Inability to hear instructions or questions clearly was mentioned by a small set of participants throughout the study, and we suspect some challenges arose when children were playing in settings where there was more ambient noise.
- How kids hold the device
- · Played more at beginning, lost interest when no new content · At the beginning, parents reported children playing the ipods for long persiod of time in each sitting but playtime decreased after the first few days, most noteably after older children had played through and mastered each minigame within both Apps, and after the novelty of each game play experience had worn off for younger children
- Silliness of licking the plate in Chow Time minigame. Younger kids weren’t reward by getting correct answers, but by mere ability to control the device. They jumped from game to game, app to app quickly and randomly. Less deliberate play. Older kids play more deliberately to get answers wrong/right. Martha Speaks satisfying for less deliberate players.
- not sure if there is learning if there is too much fun. Like the didatic. How do I win.
- In addition to assessing children’s availability to express their knowledge of various vocabulary words visually, we were also interested in seeing how well the participants were able to express their knowledge verbally. We selected four questions for each assessment form based on vocabulary from Martha Speaks: Dog Party—specifically “Martha Says” and “Doggie Dress-Up.” Efforts were made to ensure a balance between simpler and more complex vocabulary terms. Prompts were offered for clarification purposes on the words related to motion that have multiple meanings (e.g., rest, dart and pace). Up to 31% increase (martha says, doggy dress up) 3 year olds Letter Sounds Alpha Pig Lickety Letters Princess Pesto 4 yr olds 23% increase (identify what letter makes a sound in a word, image accompanied it) Wonder Reds Rhyming Time 3 yr olds: 16% increase Comprehensive: 33% increase overall in rhyming Doggie dress up & chow time 3 yr olds: 25%
- Possbilities with iPad Usability (thumbs) Family device
- Parents are guided to record feedback using exZact data collection client: Kids’ usage Usability notes Other observations, feedback exZact apps also used for initial parent survey Also surveying teachers on use in the classroom