http://www.twenty4.com.au/
twenty4 have been doing digital for a long time. We think we are pretty good at what we do… but anyone can say they are good at something. Ringo thought he was a good drummer.
1. We Live.
In a digital world. Offline we have offices in both Melbourne
and Sydney.
We Share.
Information and ideas with the people we work with.
We Form.
Partnerships. We get to know every business, their marketplace
and their customers.
We Think.
About trends, platforms and innovation.
We Do.
Digital Strategy, Creative, and Technology. We look after Web
Development, eCommerce, SEO, Social Media, and mobile.
We Move.
Across retail, corporate, government, entertainment and not-forprofit brands and industries.
www.twenty4.com.au
Melbourne
a. 17b William Street, Cremorne VIC 3121 Australia
p. +61 3 9005 0055
f. +61 3 9011 9718
e. melbourne@twenty4.com.au
Sydney
a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 2 8488 0055
e. sydney@twenty4.com.au
2. Discovery
Goals and Objectives / Market Research /
Competitor Analysis / Digital Strategy
A new website process starts by
understanding the business, goals,
consumers, brand strategy, user research
and how we best incorporate this into a
digital strategy. Consideration will also be
given to how this new development will
affect or streamline internal process’ within
the organisation.
Information Architecture
& UX
Wireframes / User Experience
Discovery stage has allowed us to start
considering the best possible experience
for a user. It has formed the basis for the
site structure, layout and how the user will
interact and navigate through the end
product. This website needs to be as
intuitive as possible and allow for unique
scenarios of people’s needs, computer
knowledge, browsing environments and habits. This step is often overlooked or undervalued, but is
paramount in setting the tone for overall success.
www.twenty4.com.au
Melbourne
a. 17b William Street, Cremorne VIC 3121 Australia
p. +61 3 9005 0055
f. +61 3 9011 9718
e. melbourne@twenty4.com.au
Sydney
a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 2 8488 0055
e. sydney@twenty4.com.au
3. Design
UI / Prototyping / Graphic Design
With a clear blueprint plan, we can get to
the part that everybody loves – the visual
process of look and feel. The knowledge
from the Discovery / Information
Architecture and User Experience planning
stage is used to conceptualise the design
and user interface. Prototyping and
graphic design are the key tangible
aspects of this stage.
Development
HTML / CSS / Javascript / PHP / CMS /
Browser Compatibility
This stage of the project is where we the
design is brought into a web browser an
interactive, clickable version of the website
is created. This is the most time intensive
aspect and involves coding, development
and back-end CMS, EDM and Social
integration.
The focus of this stage is the develop the
working website, integration with backend systems, while considering user interaction and cross
browser functionality. twenty4 specialise in standards-based development as well as in the
implementation with a number of CMS systems, that will bring the most out of the site with
dynamic content and interaction.
www.twenty4.com.au
Melbourne
a. 17b William Street, Cremorne VIC 3121 Australia
p. +61 3 9005 0055
f. +61 3 9011 9718
e. melbourne@twenty4.com.au
Sydney
a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 2 8488 0055
e. sydney@twenty4.com.au
4. Training, Testing & Go
Live
Face to Face / Training Videos / Goals
Checklist
Training is performed as face to face
training that is tailored to the website
administrator and specific CMS setup. The
website training session is recorded for
future reference. A follow up is done to
ensure the website administrator is
comfortable with updating all aspects of
the website.
Metric Analysis
ROI / Google Analytics / Customer
Conversion / Goals & Funnels / Custom
Dashboard
Once the digital presence has been
launched to the world, it’s essential to future
success to review the performance and
engagement. A good digital presence can
only achieve greatness after launch when
we can see how people are using the site. It
also allows us to make informed decisions
together about future enhancements. We look at entry points, popular content and other
strategies to make sure that both you and users are getting the best web experience possible.
www.twenty4.com.au
Melbourne
a. 17b William Street, Cremorne VIC 3121 Australia
p. +61 3 9005 0055
f. +61 3 9011 9718
e. melbourne@twenty4.com.au
Sydney
a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 2 8488 0055
e. sydney@twenty4.com.au
5. Ongoing Support
Phone / Email / Project Management
System
The time after the website is live is as
important as the build up period. The
internet does not stay still. We like to revisit
the project online to see what we have
learnt as well as introducing new
technology or ideas that might help grow
the website and online presence. The
twenty4 team manage feedback efficiently
through our web based project management system ensuring prompt response times, as well as
transparency to all stakeholders.
www.twenty4.com.au
Melbourne
a. 17b William Street, Cremorne VIC 3121 Australia
p. +61 3 9005 0055
f. +61 3 9011 9718
e. melbourne@twenty4.com.au
Sydney
a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 2 8488 0055
e. sydney@twenty4.com.au
6. What a Digital Agency in
Melbourne can Get You
Nowadays, it is highly important that you
exhaust all means, in order to maximize your
company's earning potential. Gone are the
days wherein you can only rely on television,
radio, and print ads. Most businesses that
have felt a decline in sales failed to utilize one
of the popular inventions that came with the
21st century – the internet. If you take some
time to observe the business owners who
have had an increase in profit the past years,
you will notice that they were able to
properly utilize the internet. One of the ideal
ways for you to utilize the World Wide Web
to your advantage is by coming up with a
company website. Doing so will allow you to
promote your services and goods here,
therefore allowing more people to get wind
of what you have to offer.
Of course, developing a website is not as easy
as counting numbers or reciting the alphabet.
There are a lot of considerations that need to
be made. Who will be your target market?
How will you be able to reach the top
rankings in the various search engines? These
are just a few of the important questions that
need to be addressed immediately. Since you
will already have a lot on your hands, being
the business owner, you won't have the time
or energy to make one yourself. Most of your
attention will be focused on how you can
bring in and retain clients, coming up with
goods and services, ensuring the happiness of
your workers, and the like, which is why you
will need to hire a digital agency in
Melbourne.
Since there are a lot of digital agencies that
you can choose from these days, it is highly
imperative that you thoroughly carry out your
research. Aside from that, you might also
want to ask for referrals from friends,
colleagues, and relatives who were able to
utilize such services in the past.
Once you have found a reliable
provider, you will be certain of
acquiring the following benefits:
More online visibility, because you
will be able to reach the top ranks in
the different search engines.
Increased traffic, thanks to the proper
use of the different online techniques
and strategies.
Even if you might be too preoccupied with
your other responsibilities, you will be certain
that your company will reach the objectives
you have set before the years end, especially
when you have hired the best agency to work
on your company’s website.
Knowing the True Value
of Hiring a Digital Agency
in Melbourne
It is almost impossible to have a good
marketing strategy implemented without
hiring the services of a professional.
Whatever type of business you are promoting
online, you are most likely to be up against a
number of competitors especially if you are
www.twenty4.com.au
Melbourne
a. 17b William Street, Cremorne VIC 3121 Australia
p. +61 3 9005 0055
f. +61 3 9011 9718
e. melbourne@twenty4.com.au
Sydney
a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 2 8488 0055
e. sydney@twenty4.com.au
7. promoting your products or services in
Melbourne. In order to be successful in your
business venture, you would need to edge
out the competition. With the aid of a good
digital agency in Melbourne, you can be sure
that you are on the right track towards
achieving your goals.
There are so many ways these
aforementioned experts can help you. First
and foremost, they will help your company
reach out to your target market. They will be
the ones who will determine which
demography to market your products or
services on. It is essential to keep in mind that
you could not gain sufficient profit if you are
unable to reach the right clients. They have
the right tools and various media at their
disposal in order to let your brand be known
in your niche.
As a business owner, you are sure to be kept
busy on other aspects of your firm such as
managing your staff and handling
expenditures. A lot of load will be off your
shoulders if you have an outside team which
will handle your promotions online. The
digital agency will take care of almost
everything that you need in order to have
relevant online presence. But this does not
mean that you are completely out of control
when it comes to promotions. You can always
provide personal inputs and they will work on
your own goals depending on your
preference/s.
Knowing that you can save a whole lot of
effort and time is already enough for you to
decide hiring an agency’s help. Another
important consideration about doing so is
that you can eliminate risks by making sure
that the strategies that will be used for your
business are already tested and proven to be
efficient. As a bonus, you also get to learn
more about good practices in online
promotions.
The list of the benefits of hiring one could go
on and on. In order for you to obtain these
perks is to ensure that you hire the right
professionals to do the work for you. What
you can do is to check various firms which
offers such services and determine if they are
reputable or not. You can specifically do so by
checking feedback from their previous and
current clients. If you are unable to do check
the feedback, you can ask around. Seek
recommendations from other entrepreneurs
or even from your friends and family
members.
If you are struggling in your online business
venture, or if you are just starting out,
consider getting help from digital marketing
firms. You are sure to get needed assistance
plus you can gain valuable knowledge. This
could just be the big break that you are
looking for.
Digital Agency in Melbourne
– Helping Entrepreneurs
Keep Up with Change
It is very important that we learn how to cope
with the many changes that occur on a daily
basis. If we fail to adapt, it can mean the end
of our survival. This concept can be applicable
to the different businesses found in all parts
of the world. Entrepreneurs know that the
www.twenty4.com.au
Melbourne
a. 17b William Street, Cremorne VIC 3121 Australia
p. +61 3 9005 0055
f. +61 3 9011 9718
e. melbourne@twenty4.com.au
Sydney
a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 2 8488 0055
e. sydney@twenty4.com.au
8. world they live in can change in just a matter
of seconds. What used to work wonders for
them and their businesses today might not be
enough tomorrow. The promotional
strategies they utilized in the past may not be
as efficient today. If television, radio, and
print ads were all they ever needed, this is no
longer the case. Their clients have ever
changing needs, and it is their responsibility
to keep up with their target market's wants
and needs. However, keeping up with them is
not their only concern. Another matter they
need to keep in mind is the fact that they
should know how to let their customers know
what they have to offer.
deal with your company's website, because
this will be a wise investment. They have a
team of experts who know how to come up
with a cohesive design for your website. On
top of that, they also have professionals who
are updated with the different strategies that
will help increase your sales via your site.
You might not be able to see immediate
results; however you are bound to gain from
them within a matter of time. Just see to it
that you choose an agency that has a great
reputation. Simple research and asking from
trusted individuals will help you find a team in
no time.
A lot of men and women are too busy to
spare a few minutes of their time to watch
television, read the papers, or listen to the
radio. Any ads they might air will just be a
waste, because they won't be able to
maximize its effects. Luckily, no one can be
too busy to use the internet. A lot of people
are hooked to this technological
advancement. They practically use it on a
daily basis, for pretty much anything.
Whether they need to get their daily dose of
the news, keep in touch with friends, or
purchase a service or product, they use
technically use their computers and the
internet on a daily basis.
With that said, it comes to no surprise to find
most; if not all businesses developing a
website for them to promote whatever goods
or services they have to offer. However, this
is not an easy task, which is why you need to
rely on a digital agency from Melbourne. It is
highly imperative that you hire an agency to
www.twenty4.com.au
Melbourne
a. 17b William Street, Cremorne VIC 3121 Australia
p. +61 3 9005 0055
f. +61 3 9011 9718
e. melbourne@twenty4.com.au
Sydney
a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 2 8488 0055
e. sydney@twenty4.com.au