Discover the four keys to developing on Twitch.

1. Amazon GDC
TWITCH
+
GAMES

2. Amazon GDC
THE 4 KEYS TO
DEVELOPING ON
TWITCH
Realtime Immediate Feedback
Develop your game with the Community
Open APIs
Embrace Developer Content
Developer Solutions on Twitch
Engage with the Twitch Community
(And play)
Create a game that’s fun to watch

3. Amazon GDC
CREATE GAMES
TO WATCH

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Twitch is Home to
BIG Moments
TWITCH IS MASSIVE
Monthly Broadcasters
2.2 Million
Watched Per Person Per Day
106 Minutes
Daily Active Viewers
15 Million
Chat Messages Per Minute
14.2 Billion

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Watch Then Buy
Attribution Model
We extrapolate from the sample, and
estimate the total proportion of game
sales attributed.
WATCHING
GAMES ON
TWITCH

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Twitch Increases
Player Retention
Retained players are more likely to watch
WATCHING
GAMES ON
TWITCH

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Mid-Tier Influencers
Moving Games
Mid tier broadcasters convert views into
purchases 13 times more effectively than
top tier broadcasters
WATCHING
GAMES ON
TWITCH

8. Amazon GDC
DEVELOP
WITH THE
COMMUNITY

9. Minutes watched
Daily peak ccp
VIEWERS AND PLAYERS

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EMBRACE
DEVELOPER
CONTENT

11. Minutes watched
Daily peak ccp
Streaming → Viewing → Playing
STREAMER FIRST

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HOW CAN YOU
LEVERAGE
TWITCH?
Open Stats API
Vibrant Third
Party Ecosystem
Performance Tracking
Strategy
Extensions
9,570 Streamers
Actively Using PUBG Extensions

13. Amazon GDC
DEVELOPER
SOLUTIONS

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Developer Opportunities
on Twitch
What Do We Have?
MORE
OPPORTUNITIES
Developer Integrations including Drops,
Extensions, SDKs
Nature of viewing is changing,
next step in gaming interaction
is interactive viewing.
Interactive Viewing games are as
watchable as they are playable.

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On Twitch marketing
notification
Heartbeat of
viewership data
back to you
In-game rewardsChatbot based reward
notification
Linked accounts Come back to the gameWatch longer Opt-in
Twitch Drops
Incentivize Interaction With Your Game on Twitch

16. #TwitchDevDay
+34%
Peak Concurrent Viewers
Hi-Rez
+61%
Minutes Watched
Expo 2017
57k of 90k
Accounts Linked
Incentivize Interactions

17. #TwitchDevDay
196k
Peak Concurrent Viewers
Rocket League
+322%
From Previous Year
Incentivize Interactions

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Viewers Can Capture
Their Favorite Moments
TWITCH CLIPS
Viewers create Clips directly from player
during streams
One Click Creation
Quick Sharing
Integrated direct publishing to social
networks
Watch Anywhere
Easily embed the player for on-site viewing
Clips API
Programmatically feature the best
moments from your games

19. Get your players watching too
EMBEDDING TWITCH IN YOUR GAME

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Twitch is Home to
Curse Forge
Embrace UGC!
MODS

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And Inspiration!
LONGEVITY FROM MODS
When you allow users to create new content
for games, you are breathing new life into
your game.
50k Authors with 60k Mods available
Example: Skyrim – 5 years, 3 DLC packs, 2
updated releases AND over 10,000 mods
2x Engagement
Measured by viewership on Twitch

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TWITCH API
The next version of the Twitch API

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Public Roadmap
TWITCH API
Reliability & Transparency
Feedback
Developer Planning
Feature Requests

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INSIGHTS

25. How is my game doing?
TWITCH INSIGHTS
Who’s streaming my creation?
Who’s watching my game?
What impact are my game balances or
content updates having on the community?

26. Amazon GDC
What exists today for
Game Developers?
Insights for your game
across Twitch
TWITCH INSIGHTS
1 row of data per day available for the
past 60 days
Data on views, unique viewers, hours
watched, split by live and not-live
Data on unique broadcasters and
hours broadcast
Accessible via CSV or the new Twitch API

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