Empowering Your Inner Techie - NACADA Region 8 Pre-Conference PDX
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Blogs, Screencasts, and Podcasts: Empowering your Inner Techie PPT Presentation from NACADA Region 8 Pre-Conference in Portland 2012 - Sunday March 18.
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Empowering Your Inner Techie - NACADA Region 8 Pre-Conference PDX
- 1. © Search Engine People Blog in Flickr Creative Commons Becca Schulze – University of Oregon
- 2. © Spikewerx via Flickr Creative Commons
- 3. www.xkcd.com
- 5. X Website X Facebook Blog ? -‐ Limited access -‐ Existing facebook site -‐ Free -‐ Can’t add pages addresses all department -‐ Interactive -‐ Can’t manipulate page news & events -‐ Artistic control templates -‐ Designed for short posts -‐ Content is searchable & -‐ Not interactive -‐ Posted content is not tagable -‐ Content would be static searchable -‐ *Some* personal blogging experience
- 9. Getting Started You’ll need: A Computer 2-‐3 hours per week Basic design skills (or a friend/intern) Courage!
- 10. Be a “blog lurker”
- 11. Develop your brand What might you want to blog about? How could you turn this into a brand? (title, image, content) Plan your blog’s template Consider a custom header Pre-‐plan how the pages and tags will be organized Dive in Until you promote the blog’s address, few will find it (if any) Invite colleagues to explore the blog and offer feedback
- 12. Use it
- 13. Cross Promote
- 14. Find a tech ally
- 15. Don’t do this… © Jeremy Castillo via Flickr Creative Commons
- 16. © Ed Yourdon via Flickr Creative Commons Disclaimer Mac vs. PC
- 17. Making a Screencast: Quicktime (Mac only) Jing (downloaded to hard drive) Screencast-‐o-‐matic (web-‐based) ALL FREE! Let’s watch one, and then make one!
- 18. Keep it short Write a script Post a transcript
- 19. Making a Vodcast: (aka Enhanced Podcast) iMovie (Mac only) Windows Live Movie Maker (PC only) Audacity (making/editing an audio file for Mac or PC) Garage Band (making/editing an audio file for Mac) ALL FREE! Let’s watch one, and then make one!
- 20. Rehearse questions Gather images Collect 2x what you need
- 21. Assessing Social Media Youtube Facebook Blog 9 videos 211 “likes” 32 subscribers 1,743 video views 1-‐3 comments per 13,800 views 6 subscribers week Avg. 22 visits per day Avg. 572 visits per month in 2011/12
- 22. Assessing Social Media Top searches that lead to the GradeFirstAid blog
- 23. The Other Kind of Assessment
- 24. How did you get boss buy-‐in? -‐ It’s free -‐ The time investment is flexible -‐ We stole a few lunch hours to make something tangible when we proposed the idea -‐ We lucked out…. http://higheredlive.com/academic-‐advising-‐acadv/
- 25. Questions?