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AMAZON SELLER ACCOUNT
MANAGEMENT
UK based Amazon seller
This document is the property of Upreports.com. All Rights Reserved.
This case study documents Amazon growth of one of our UK based clients. Since
we have signed a NDA with the said client, we couldn’t disclose his name, account
details, and other project details. That said, we have tried our best to document
major project highlights.
Client introduction
Our client is one of the biggest sellers in the UK Amazon, selling around 400
unique products. As a reseller, the company sells a wide range of fashion, beauty,
fitness, and home products.
Project deliverables
Our partnership with the reseller began 2 years ago when client had less than 30
products with sale frequency of less than 2 units per month.
We were entrusted with the task of increasing sales on its UK seller account.
Client wanted to offer diverse range of products in order to reach wider customer
base.
This document is the property of Upreports.com. All Rights Reserved.
Below were the initial project goals:
Goal 1
Account evaluation and product listings analysis.
Goal 2
Listing optimization and keyword enhancements
Goal 3
Channelizing Amazon advertising to push product sales
Initial analysis and findings
Our initial findings revealed that the products were not optimized and had very
few targeting keywords on the back-end which was the main reason for the low
sales.
 Some products were not listed in the right category due to which they were
ranking low in Amazon search result pages.
 Few products were suppressed due to technical errors and pending quality
alerts.
Since our client was reseller with diverse product offerings, we recommend him
to expand his product offerings to new product verticals and categories.
Our initial research and findings helped client in tweaking his sales strategy.
Action plan & results
Over the span of 2 years, we helped the client expand its offerings and handled
support to customers as well. We dedicated efforts on:
This document is the property of Upreports.com. All Rights Reserved.
1. Listings setup
2. Listing optimization
3. Products catalog expansion
4. Customer support
At present, client has about 400 products on Amazon with a sales frequency of
more than 20 units per day.
Here a snapshot of his current active listings & Amazon Sales Dashboard for the
previous month:
This document is the property of Upreports.com. All Rights Reserved.
Conclusion
Our team of Amazon marketplace experts has deep expertise in helping resellers
and businesses capitalize on the largest digital store in the world. We can
certainly help your CBD brand dominate Amazon marketplace to improve sales
numbers and overall profitability.
While we are bound by agreements to not reveal critical client insights, we are
open to questions from your end on all aspects related to Amazon. Please reach
out in case of further queries.
Learn more about our wide range of Amazon account management services.

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Amazon Seller Account Management Case Study - Upreports Infotech

  • 2. This document is the property of Upreports.com. All Rights Reserved. This case study documents Amazon growth of one of our UK based clients. Since we have signed a NDA with the said client, we couldn’t disclose his name, account details, and other project details. That said, we have tried our best to document major project highlights. Client introduction Our client is one of the biggest sellers in the UK Amazon, selling around 400 unique products. As a reseller, the company sells a wide range of fashion, beauty, fitness, and home products. Project deliverables Our partnership with the reseller began 2 years ago when client had less than 30 products with sale frequency of less than 2 units per month. We were entrusted with the task of increasing sales on its UK seller account. Client wanted to offer diverse range of products in order to reach wider customer base.
  • 3. This document is the property of Upreports.com. All Rights Reserved. Below were the initial project goals: Goal 1 Account evaluation and product listings analysis. Goal 2 Listing optimization and keyword enhancements Goal 3 Channelizing Amazon advertising to push product sales Initial analysis and findings Our initial findings revealed that the products were not optimized and had very few targeting keywords on the back-end which was the main reason for the low sales.  Some products were not listed in the right category due to which they were ranking low in Amazon search result pages.  Few products were suppressed due to technical errors and pending quality alerts. Since our client was reseller with diverse product offerings, we recommend him to expand his product offerings to new product verticals and categories. Our initial research and findings helped client in tweaking his sales strategy. Action plan & results Over the span of 2 years, we helped the client expand its offerings and handled support to customers as well. We dedicated efforts on:
  • 4. This document is the property of Upreports.com. All Rights Reserved. 1. Listings setup 2. Listing optimization 3. Products catalog expansion 4. Customer support At present, client has about 400 products on Amazon with a sales frequency of more than 20 units per day. Here a snapshot of his current active listings & Amazon Sales Dashboard for the previous month:
  • 5. This document is the property of Upreports.com. All Rights Reserved. Conclusion Our team of Amazon marketplace experts has deep expertise in helping resellers and businesses capitalize on the largest digital store in the world. We can certainly help your CBD brand dominate Amazon marketplace to improve sales numbers and overall profitability. While we are bound by agreements to not reveal critical client insights, we are open to questions from your end on all aspects related to Amazon. Please reach out in case of further queries. Learn more about our wide range of Amazon account management services.